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Full-Text Articles in Business
Women In Organizations: Leadership And Overcoming Biases, Madison T. Witt
Women In Organizations: Leadership And Overcoming Biases, Madison T. Witt
Honors Thesis
This thesis will work to describe the different experiences women have in the workplace compared to men. It will discuss the biases faced: prove-it-again bias, tightrope bias, and the maternal wall bias. These play a large role in why women act as they do in the workplace as well as why they tend to experience different barriers within the corporate ladder. This research notes both gender biases facing women and the additional bias women of color face. These different experiences change how women lead companies when placed in executive positions. These leadership styles of women tend to be more welcoming …
Entrepreneur Lecture Series: Davis Smith, Founder Of Cotopaxi, Usu Jon M. Huntsman School Of Business, Ashley Brasseaux
Entrepreneur Lecture Series: Davis Smith, Founder Of Cotopaxi, Usu Jon M. Huntsman School Of Business, Ashley Brasseaux
Jon M. Huntsman School of Business News Collection
After graduating with his bachelor's degree from Brigham Young University, Davis Smith and his wife decided to take an unpaid internship in Peru. While in Cusco, they met many locals who played barefoot in the city center. One in particular named Edgar, insisted on shining Davis’s tennis shoes with his shoe shining kit to earn money. Davis, intrigued by little Edgar’s persistence, allowed the little boy to shine his shoes. The day before Davis and his wife left Cusco, they found Edgar crying in despair. When asked, Edgar explained that his shoe shining kit had been stolen the night before. …
Transforming Nobody To Somebody: Do Transformational Leadership And Relationship Marketing Make A Difference For Sustainable Marketing?, Nalin Abeysekera, Ananda Wickramasinghe
Transforming Nobody To Somebody: Do Transformational Leadership And Relationship Marketing Make A Difference For Sustainable Marketing?, Nalin Abeysekera, Ananda Wickramasinghe
Ananda Wickramasinghe
With a complex, dynamic and fiercely competitive business environment and consumerism, sustainable relationship marketing is a hallenge that is critical for businesses. The concept of transformational leadership can be considered as the most influential over the last two decades in changing the ways that businesses are operating - in particular, in marketing their products, and attracting, delighting and retaining customers for the long run. This conceptual paper examines the relationship between transformational leadership and relationship marketing in the context of selling. In particular, the usage of trust and commitment used by both theories has been discussed extensively. Ultimately this study …
Gender Differences In The Determinants Of Sharing Information Via Mobile Phones, Chung-Chu Liu
Gender Differences In The Determinants Of Sharing Information Via Mobile Phones, Chung-Chu Liu
Journal of International Technology and Information Management
The notion of sharing information has become a critical element in competitive advantage for mobile phone companies. The purpose of this particular research is to collate, compare and prioritize gender differences in the determinants of sharing information via mobile phones. The content analysis and the analytic hierarchy process methods were made use of to collect and examine relevant data. According to the findings of this research, the determinants of information sharing via mobile phones may be arranged into four fundamental categories. The categories, in order of significant, are: situational factors (including time pressures, convenience, and price discounts), the unique characteristics …