Business Commons^™

The Actual Cost Of Cell Phones, Kelsey Engelhardt

Undergraduate Honors Theses

The Actual Cost of Cell Phones

Issues In Central Bank Communication, Williams D. Kareem

Bullion

This article examines salient issues in communication which is a key aspect of Central Banking. Although, the value of communication has been hitherto ignored, it has become evident over time that, for a central bank to succeed in achieving its set objectives and mandates, it must put in place effective and efficient mechanisms needed in crafting, and disseminating information about its policies. The ability of the central banks to identify their stakeholders and address their unique communication needs will enable them to earn the trust of their stakeholders and portray them as transparent and accountable entities.

Consumer Perceptions Of A Brand's Social Media Marketing, Taylor Michelle Smith

Masters Theses

This project seeks to inform corporate marketing efforts, as well as add to the growing body of literature on social media marketing. The purpose of this project is to assess consumer perceptions of a brand’s social media marketing. Participants were obtained from the PetSafe® brand Facebook fan page, and a total of 195 respondents completed all measures and were included in the study. The results show that brands must be actively engaging their consumers via social media in order to compete in a competitive marketplace. Engagement can be promoted through entertaining and interactive posts, useful and relevant content, word of …

Interpreting, Stephanie Jo Kent

Doctoral Dissertations

What do community interpreting for the Deaf in western societies, conference interpreting for the European Parliament, and language brokering in international management have in common? Academic research and professional training have historically emphasized the linguistic and cognitive challenges of interpreting, neglecting or ignoring the social aspects that structure communication. All forms of interpreting are inherently social; they involve relationships among at least three people and two languages. The contexts explored here, American Sign Language/English interpreting and spoken language interpreting within the European Parliament, show that simultaneous interpreting involves attitudes, norms and values about intercultural communication that overemphasize information and discount …

Community Assistance For Refugees And Gender Roles: What Could Make This C.A.R. Run Better?, Nathan E. Meyer

Journal of Undergraduate Research at Minnesota State University, Mankato

Community Assistance for Refugees is a non-profit service organization in downtown Mankato, Minnesota. Secondary migration to southern Minnesota has increased the refugee population as well as the need for research assessing the needs and concerns of refugees. The purpose of this project was two-fold: first to analyze how C.A.R. is able to meet the needs of its clients and second, to investigate ways in which C.A.R. could improve its services. Traditionally female refugees are less educated and less mainstreamed into American society. This research was designed to help all clients, but special attention was paid to the specific needs of …

The Impact Of Generational Differences On Organizational Relationships: A Communication Perspective, Mecca M. Salahuddin

Theses & Dissertations

The purpose of this mixed methods sequential explanatory study was to investigate the relationship between an individual’s generation and the communication styles used with other generations, and explore the influence of intergenerational communication styles on organizational relationships. The study utilized the Global Perceptions of Intergenerational Communication (GPIC) survey to assess participants’ perceptions of others and one’s own communication styles on three factors: accommodation, nonaccommodation, and respectful avoidance. Three hundred and eighty-five participants of staff and administrators employed at five community colleges located in South Texas completed the survey. Principal component analyses and multiple analysis of variance analysis results showed the …

Reflections Magazine - A Promotional Magazine For Reflections Adoption Ministry, Kamryn Reynolds

Senior Honors Theses

For my senior honors thesis I have received permission to present a project along with its scholarly apparatus. I will be displaying ways to apply communications to ministry. The project will be a promotional magazine and informational materials. For the thesis I will include the magazine and a press release. I will be approaching some marketing techniques for a non-profit organization and assessing potential ways to reach the public. Many organizations are doing incredible work to fight social injustice and oftentimes few people understand the issues. I want to show how communication can revitalize ministry and get the word out …

The Role Of Interpersonal Communication In The Development Of Client Trust And Closeness In A Sme Professional Services Context, Les Kirchmajer, Paul Patterson

Laszlo Kirchmajer

This study develops and tests a model of effective interpersonal communication as an antecedent to client trust and closeness amongst small to medium enterprise (SJ\1E) professional services providerspersonal fmancial planners. A new multidimensional scale for interpersonal communications is developed and tested, resulting in the identification of three dimensions : Communications clarity (5 items),Social communications (4 items), and Information provision (7 items). Client trust is investigated also as a multidimensional construct with credibility trust and benevolence trust being the two dimensions used. Closeness is investigated as a unidimensional construct. The results suggest that there is a positive relationship between communications clarity …

An Examination Of Professional Services Quality As A Mediator Between Interpersonal Communication And Repurchase Intention, Les Kirchmajer, Paul G. Patterson

Laszlo Kirchmajer

This study examines the role of service quality (SQ) as a mediator between interpersonal communications and repurchase intention in the context of the relationship an individual client has with their personal financial adviser. A new multidimensional scale for interpersonal communications is developed and tested. Three dimensions were identified as: Communications clarity (five items), Social communications (four items), and Information provision (seven items). The results show the communications dimensions play a central role in sharing perceptions of service quality (SQ) and thus repurchase intentions.

The 4-Tions: Your Guide To Developing Successful Job Search Strategies, Emad Rahim, Richard Q. Holloway, Lisa D. Summerour

Alumni Books

The 4-Tions is designed to provide you with fundamental job search strategies and practices to help you develop habits that will stay with you your entire professional life. The 4-Tions represents what the authors consider to be the 4 most important aspects of the job search. These 4 areas are:

❋ Documenta tion : Resume, Application Information, References

❋ Prepara tion : Company Background, History, Questions

❋ Presenta tion : Appearance, Clothing, Hygiene, Grooming

❋ Communica tion : Articulation, Eye Contact, Active Listening