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Web-Based Training Program For New Custom Decoration Apparel Franchisees, Wesley Parsell Jul 2016

Web-Based Training Program For New Custom Decoration Apparel Franchisees, Wesley Parsell

Master of Education in Instructional Design and Technology Plan II Graduate Projects

Effective franchise training is essential in the expansion of a franchised business. With advances in internet connections, web applications and multimedia capabilities, training for new and existing franchisees can now take place online in the form of web-based e-learning. In addition to potentially increasing the overall effectiveness of the franchisee training, web-based training also eliminates some of the challenges of traditional, face-to-face franchise training like travel expenses, time, and the availability of human resources.

The purpose of this project was to develop an asynchronous web-based training program for new or potential franchisees in the custom decorated apparel industry. The ADDIE …