Open Access. Powered by Scholars. Published by Universities.®
Articles 1 - 4 of 4
Full-Text Articles in Business
A Theoretical Model Of Household Coupon Usage Behavior And Empirical Test, Ambuj Jain, Arun K. Jain
A Theoretical Model Of Household Coupon Usage Behavior And Empirical Test, Ambuj Jain, Arun K. Jain
Historical Working Papers
A model for analyzing coupon behavior is presented and evaluated using 279 valid household questionnaires and 30 products. Results suggest that coupon usage is motivated by psychological as well as monetary factors.
Ua28/1 The Personnel File, Wku Human Resources
Ua28/1 The Personnel File, Wku Human Resources
WKU Archives Records
Newsletter published by WKU Human Resources for the faculty and staff. Special fall issue.
Ua28/1 The Personnel File, Wku Human Resources
Ua28/1 The Personnel File, Wku Human Resources
WKU Archives Records
Newsletter published by WKU Human Resources for the faculty and staff. Includes articles about Hugh Heater, employee training and new employees.
Ua28/1 The Personnel File, Wku Human Resources
Ua28/1 The Personnel File, Wku Human Resources
WKU Archives Records
Newsletter published by WKU Human Resources for the faculty and staff. Includes articles about efficiency awards, logo and new employees.