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Full-Text Articles in Business
Competencies Of Modern Musician Entrepreneurs: The Role Of Digitalization In The Music Industry, Richard A. Rodriguez
Competencies Of Modern Musician Entrepreneurs: The Role Of Digitalization In The Music Industry, Richard A. Rodriguez
Theses and Dissertations
The culture creation industries are undergoing a period of accelerated digitization, globalization, and democratization. The 21st century music industry is bustling with lowered barriers to entry, increased knowledge sharing, and direct to consumer models which have resulted in a gold rush of entrepreneurial opportunities for musicians and increased competition to music firms and superstars. The music industry has been subject to innovative disruption providing valuable insight on the nuances of this paradigm shift for music entrepreneurs and scholars alike. Specifically, I explore competency factors in artist’s journey from musicians to entrepreneurs with successful self-managed careers. Employing Lazear’s Theory of Balanced …
Design Thinking & The Entrepreneurial Mindset In The Collegiate Music Classroom, Antonina M.C. Johnston
Design Thinking & The Entrepreneurial Mindset In The Collegiate Music Classroom, Antonina M.C. Johnston
Theses and Dissertations
The purpose of this research study was to investigate the implementation of design thinking andan entrepreneurial mindset into a collegiate music classroom, where students have an interest in applying business acumen and entrepreneurship to their future plans as teaching and performing artists. The following questions guided this study: 1) are there benefits to introducing design thinking and the entrepreneurial mindset to music students as they transition from student to professional?; 2) will the addition of these approaches give students greater confidence as arts entrepreneurs?; 3) how can design thinking and the entrepreneurial mindset methodologies be successfully introduced and practiced throughout …