Business Commons^™

Resort Fees And Service Fees In The U.S. Hotel Industry: Context And Concepts Related To Partitioned Pricing, John O'Neill, Donna Quadri-Felitti

ICHRIE Research Reports

Though hotel resort fees and other service charges are a source of considerable revenue at certain U.S. hotels, most hotels do not charge such fees, and among those that do, they do so for specific and unique market-based reasons such as the behavior of competition. This report reviews the concept of resort fees in an effort to provide a balanced perspective regarding service fees in the light of sensational media reports about the topic. This report finds that only approximately seven percent of U.S. hotels charge such fees, and such fees are mainly limited to resort hotels in certain markets. …

Pricing Decisions During The Fifa 2014 World Cup: São Paulo And Rio De Janeiro, Albert A. Barreda, Sandra Zubieta Zamudio, Han Chen, Marina Cassilha, Yoshimasa Kageyama

ICHRIE Research Reports

Purpose: This report explores the host destination’s response to the 2014 FIFA World Cup. The study establishes how the hotel Key Performance Indicators (KPIs) of two of the main cities in Brazil reacted to the World Cup.

Originality/value: Exploring Brazilian hotel revenue managers’ responses to a major sporting event in Latin America is the main contribution of this research report.

Relevance of the topic: Several business sectors in the travel and hospitality industry experience distinctive positive and negative performance for hosting mega-sporting events. The findings of this research report will be helpful for hotel revenue managers who regularly propose strategic …

Gender Matters: Perceptions Of Corporate Leadership, Kylie A. Braegelmann

Electronic Theses and Dissertations

Women remain conspicuously underrepresented at the highest levels of corporate management; thus, it seems, gender matters. Gender bias in financial markets would imply an inefficient market, which necessarily constrains economic performance and social welfare more generally. To measure gender bias, I examine the cumulative abnormal returns around CEO announcements from 1992 through 2016 using a modified event study methodology. Existing event studies in this field are inconclusive as to whether or not such a bias exists. Therefore, this research contributes to the literature by extending the data, using a larger event window, and studying bias over time and firm size. …

The Hult Prize: A Guide On How To Be Successful, Kelsey T. Jones

Williams Honors College, Honors Research Projects

The Hult Prize competition is the worlds largest international case competition. After participating in the Hult Prize for the past 2 years as the team captain, one which the group came out as one of the top 10 teams out of over 25,000 for a business model that aimed to double the income of individuals making less than $2 a day, I have created an overarching guide that will guide future teams to being successful within the competition. The key is to focus on a few on a few key parts: building a team, the general timeline, research, brainstorming, finances, …

An Assessment Of Tire-Buying Among Millennial Consumers, John R. Hojnacki, Caleb P. Ohrn, Ben M. Nelson, Addie A. Hujar, Taylor J. Kirian

Williams Honors College, Honors Research Projects

This study first examines general purchasing trends among millennial consumers before digging into the perceptions that millennial consumers have of the tire-purchasing experience. Our initial hypothesis was that the negative view of tire-purchasing held by many millennial age consumers was driven by the difficulty of the process itself. Through our own research, we discovered that it is the perceptions held by those who have not yet purchased tires rather than the reality of the purchasing experience that is the issue.

Financing Strategies For Real Estate Investments, Joshua Parr

Williams Honors College, Honors Research Projects

Most people have a dream of being financially independent and in order to do so it is necessary to save and invest their money. The key is to invest wisely so that one can earn a solid return on their money. Real estate investments are a great way to build wealth because of the benefits they have over other investments. Many are under the misconception that they cannot invest in real estate because of a lack of capital. This belief is entirely untrue and there are dozens of different strategies for investing in real estate with little or no capital …

Millennials On The Move, But To Where?, Zach Kisor, Shelby Hoge, Ashley Cosher, Bethany Gump, Derek Carson, Kristi Mitchell

Williams Honors College, Honors Research Projects

The following reports discuss the geographical preferences of Millennials in relation to job selection preferences. Our team analyzed the moving trends of Millennials in both Ohio and the United States to determine what factors influence this decision. Collectively, our team concluded that in order to successfully recruit Millennials, companies must offer benefit packages that center around work-life balance. This entails not just highlighting what a job requires technically, but opportunities for leadership development, social activities outside of work, and more. To recruit this upcoming talent, companies need a holistic approach that convinces Millennials that working for their company creates a …

Effects Of Workplace Environment On Recruitment And Retention, Gino Ciarimboli, Madison Frericks, Tyler Riemenschneider, Michael O'Neill

Williams Honors College, Honors Research Projects

Recruitment and retention are affected by numerous factors, including the environment present at a workplace, as well as by the tangible and intangible benefits offered by a company. This research seeks to define numerous discrete elements that can sway a recent college graduate whether to ultimately accept a position offered to them. Identified were three key areas of improvement at the target client, the J.M. Smucker Company, including customizable desk spaces, differentiated departmental designs, and a full-scope health and wellness program. These areas were further recommended within the context of the client's workspace to enhance their recruiting and retention efforts.

Experiential Learning And Its Place In A Quality Business Education, Zach Gollwitzer, Callie Mack, Brenna Mack

Williams Honors College, Honors Research Projects

In this paper, the authors explore experiential learning pedagogy in the context of a business education based on the research of John Dewey (1897), David Kolb (2005), and Scott Wurdinger (2009). In addition to examining the definition of experiential learning and the various implementations of it, this research includes an examination of the business school standards body (AASCB) and of the components in a quality business education. The authors then delve into a literature review of experiential learning, which explores the social structure of education (Dewey, 1897), the process of experiential learning (Kolb, 2005), and specific experiential learning methods (Wurdinger, …

Brunswick Schools Video Program Social Media Campaign, Nicole Rhoades

Williams Honors College, Honors Research Projects

This social media campaign is to be executed by student managers within the Brunswick Schools Video Program. The Video Program provides journalistic experience to young students by immersing them in print and broadcast journalism that is provided to the Brunswick-area through Brunswick Educational Access Television.

Using Accounting Information To Forecast Market Performance, Tyler Atanasov

Williams Honors College, Honors Research Projects

This study examines how accounting information can be used to forecast market performance of stocks. We used the specific accounting information of earnings-to-price and book-to-market value ratios, in relation to a stocks 5-year holding period return to determine market performance. The most current, quarterly data with a longer sample period than previous studies was used. First, portfolios of stocks were formed based on the value of each stocks ratio. Next, univariate tests were then run on each ratio’s portfolios to determine if there was statistical significance in the differences among the portfolios returns. Lastly, we determined that investors could earn …

Toward A Unified Theory Of Business Information, Hal P. Kirkwood Jr

Libraries Faculty and Staff Scholarship and Research

This article analyses and discusses concepts of business information, with a view to developing a unified theory of business information to help underpin professional information work.

Stigma And Reputation: Exploring The Lingering Effects Of Organizational Stigma, Jahnavi Patel

Williams Honors College, Honors Research Projects

Stigmas have been widely used to describe organizations and individuals that have negative reputations or that have engaged in illegitimate practices. Extensive research has been done on the effects of positive reputation and personal reputation. However, there is still much to learn about the effects and consequences of organizational stigmas. The purpose of this paper is to provide a theoretical overview of the consequences of organizational stigmas, particularly in the area of employee mobility, and to help understand the relationship between negative organizational reputation and personal reputation. Contributions of this research, the limitations and directions for future research are discussed …

Ohio Student Government Summit Planning, Megan Bodenschatz

Williams Honors College, Honors Research Projects

This paper will detail the process of planning this event such as organizing the logistics, developing content and materials, maintaining a budget, and running an effective planning committee. It will also address the objectives of the Ohio Student Government Summit and how to implement those objectives into the content of the event.

The purpose of the Ohio Student Government Summit is to bring student governments of various Ohio universities and colleges together for an open and candid discussion about issues their respective schools face, what role they play in facing those issues, and how they can help resolve those issues …

Blown To Bits Project, David Schmidt

Informatics Open Educational Resources

The book, Blown to Bits, uncovers the many ways that the new digital world has changed and is changing our whole environment. Some changes are incremental but others are more revolutionary. Some of the changes that we welcome are slowly eroding our privacy and are changing the rules of ownership. This book illuminates the complexities of these changes. I have attempted to capture the central points in selected chapters, and in some cases I have added new material or new examples to replace dated material. I picked chapters to summarize that address the following topics (and more). There are many …

Competency-Based Training In Aviation: The Impact On Flight Attendant Performance And Passenger Satisfaction, Latoya Gibbs, Lisa Slevitch, Isaac Washburn

Journal of Aviation/Aerospace Education & Research

According to the United Nations World Tourism Organization (UNWTO, 2017), over one billion tourists traveled the globe in 2016. In spite of this increase of travelers, airlines are faced with declining levels of customer service and quality of customer experience (American Customer Satisfaction Index [ACSI], 2012). Frontline service employees, like flight attendants, create a critical impression of the service which affects customer perceptions and satisfaction. Nevertheless, many unknowns exist about what creates such impression and how it can be improved. In particular, no study has investigated the effects of Competency-Based Training (CBT) on flight attendants’ performance and consequently passengers’ satisfaction. …

Finding The Balance Between Price And Protection: Establishing A Surface-To-Air Fire Risk-Reduction Training Policy For Air-Carrier Pilots, Earl W. Burress Jr.

Journal of Aviation/Aerospace Education & Research

Currently, U.S. air carriers do not provide equipment or training necessary to mitigate the risk posed by surface-to-air fire (SAFIRE) threats. These threats consist of self-guided weapons (infrared shoulder-fired surface-to-air missiles), manually-aimed threats (small arms, recoilless grenade launchers, rockets, and light anti-aircraft artillery), and hand-held lasers. Technological solutions to counter infrared shoulder-fired missiles have been explored, but were rejected due to prohibitive equipment and maintenance costs. A lower cost option, providing air-carrier pilots with SAFIRE risk-reduction training, has not been formally addressed by the air-carrier industry or the U.S. federal government. This effort will use a business concept, the Cost-Benefit …

Perspectives From 22 Countries On The Legal Environment For Selection, Brett Myors, Filip Lievens, Eveline Schollaert, Greet Van Hoye, Steven F. Cronshow, Antonio Mladinic, Viviana Rodriguez, Herman Aguinis, Dirk D. Steiner, Florence Rolland, Heinz Schuler, Andreas Frintrup, Ioannis Nikolaou, Maria Tomprou, S. Subramony, Shabu B. Raj, Shay Tzafrir, Peter Bamberger, Marilena Bertolino, Marco Mariani

Research Collection Lee Kong Chian School Of Business

In the United States, the legal context plays a major role in how industrial/organizational (I/O) psychologists approach selection system development. The set of protected groups, the approaches to making an a priori case of discrimination (e.g., differential treatment vs. adverse impact), the key court cases influencing selection, and the prohibitions against preferential treatment (e.g., the 1991 ban on score adjustment or within-group norming) are well known. Selection texts (e.g., Guion, 1998) and human resource management texts (e.g., Cascio & Aguinis, 2008) give prominent treatment to the legal context. In recent years, there has been a growing internationalization of I/O psychology …

There's No Crying In Baseball: An Economic Analysis Of Mlb Popularity, Madeline Glosemeyer

Summer Community of Scholars Posters (RCEU and HCR Combined Programs)

No abstract provided.

Source Credibility And Cybersecurity Behaviors Of Computer Users, Bracken Sallin

Summer Community of Scholars Posters (RCEU and HCR Combined Programs)

No abstract provided.

Artificial Intelligence And Its Potential Adverse Impacts On The Philippine Economy, Krista Danielle Yu, Caesar Cororaton, Joel P. Ilao, Charibeth K. Cheng, Kathleen Aviso, Christina D. Cayamanda, Michael Angelo B. Promentilla, Ringgold P. Atienza, Roman Julio B. Infante, Raymond R. Tan

Angelo King Institute for Economic and Business Studies (AKI)

Recent developments in artificial intelligence (AI) and deep learning techniques are expected to reshape the nature of the working environment in many economic sectors through the automation of many white collar jobs. This technological breakthrough poses threats of job obsolescence in several industries, particularly for a labor abundant country such as the Philippines. With human capital as one of its largest resources, the services sector is a major contributor to the country’s economy, contributing around 60% of the total gross domestic product and employing about 22.8 million workers (Philippine Statistics Authority, 2017).

The Strategic Potential Of Community-Based Hybrid Models: The Case Of Global Business Services In Africa, Stephan Manning, Chacko G. Kannothra, Nichole K. Wissman-Weber

Management and Marketing Faculty Publication Series

As a latecomer economy, Africa faces persistent difficulties with catching up in global markets. This study examines the strategic potential of community-based hybrid models, which balance market profitability with social impact in local communities. Focusing on the global business services industry in Kenya and South Africa, and the practice of ‘impact sourcing’ – hiring and training of disadvantaged staff servicing business clients – we find that while regular providers struggle to compete with global peers, hybrid model adopters manage to access underutilized labor pools through community organizations, and target less competitive niche client markets. We further identify key industry, institutional …

Is The Internet Killing Your Creative Potential?, Matt Stefl, Andrew Rohm Phd

Marketing & Business Law Faculty Works

The managers’ capacity for true creativity and deep critical-thinking risks being diminished by our 24/7 connectedness in an information-intensive world. In order to investigate this, the authors devised a simple experiment involving the creation of paper airplanes to gauge whether Google search behavior (serving as a proxy for our direct access to information) encourages or inhibits creativity. Our primary research question examines whether outcomes of design thinking taking place without instant access to information via the Internet would be more or less creative?

A Comment On Privacy, David Stewart

Marketing & Business Law Faculty Works

No abstract provided.

Mysteries, Markets, And Myths: Publishing Relevant Policy Research, David Stewart

Marketing & Business Law Faculty Works

This issue of the Journal of Public Policy & Marketing fJPPMJ is the last to be published during my tenure as editor. The five years I have served as editor have been a time of growth for the journal: growth in submissions, growth in the number of papers published, and growth in the influence o/MPPM. Serving as the editor of a major journal such as J PPM is a learning experience. My service as editor of J PPM, combined with my prior terms as editor or" Journal of Marketing and Journal of the Academy of Marketing Science, has taught me …

The Gojo Smartlink Observation System: Research For Adoption, Robert Cuenot, Austin Reich, Joseph Tuck, Sarah Dick, Sean Poholski

Williams Honors College, Honors Research Projects

This research project sought to provide GOJO Industries, Inc. with strategic recommendations for improving sales of their SMARTLINK Observation (OBV) hand hygiene compliance monitoring mobile application. The two required steps for building recommendations were to analyze the status of the hand hygiene compliance monitoring market (as of 2017) and gain insight on the needs of nurses, doctors, and other healthcare directors in hospitals and urgent care facilities. In conjunction with GOJO Industries, Inc., the viability of a subscription-based mobile application for monitoring was tested. Employees of several different healthcare facilities were interviewed about their current methods and practices for compliance …

Recruitment And Selection In A Mass Hiring Event Of A Sme, Emily Sutphin

Honors Theses

Using a qualitative approach, I examined the relationship between formal recruitment and selection practices and the success of a mass hiring event in a small and medium sized enterprise (SME). For the purpose of my study, I will use prominent research in order to examine small and medium enterprises recruitment and selection processes and translate these findings to a mass hiring event with recruitment and selection. My literature review will help guide findings based on the qualitative data I collected. Data was drawn from observation, formal and informal interviews with key individuals within the company, and document analysis. A case …

Surfaces In A Digital Age: Marketing Strategies For Software Startup Company Myra Mirrors, Georgia Norfleet

Honors Theses

This thesis will highlight the strategies and tactics used to promote and launch software startup Myra Mirrors' first consumer product, Myra mini, a luxury home smart mirror. Myra mini is a real product that is currently in the prototyping phase of development and will be launched this summer on the crowd funding site Kickstarter. While the smart home industry has been reported to have incredible potential, it has failed as of yet to reach mass market penetration. The industry has seen a great deal of criticism for producing products that are over priced and difficult to install and sync with …

Assessment Of Levee Erosion Using Image Processing And Contextual Cueing, Mehdi A. Khazaeli, Leili Javadpour, Hector Estrada, Alo Takbiri-Borujeni

Eberhardt School of Business Faculty Articles

Soil erosion is one of the most severe land degradation problems afflicting many parts of the world where topography of the land is relatively steep. Due to inaccessibility to steep terrain, such as slopes in levees and forested mountains, advanced data processing techniques can be used to identify and assess high risk erosion zones. Unlike existing methods that require human observations, which can be expensive and error-prone, the proposed approach uses a fully automated algorithm to indicate when an area is at risk of erosion; this is accomplished by processing Landsat and aerial images taken using drones. In this paper …

The Relationship Between Nurse Manager Leadership Style And The Enculturation Of Shared Governance, Anna Elizabeth Keane

Walden Dissertations and Doctoral Studies

Shared governance, a participative model of governance, implemented by healthcare organizations for more than 30 years has been associated with empowerment, job satisfaction, and retention of registered nurses. Recent studies document a lack of participation in shared governance by registered nurses; the reason for the change is unknown. The nurse managers' role in this change is unknown. The purpose of this non-experimental, cross-sectional survey design study was to test Bass' theory of transformational leadership that examines the relationship between the leadership style of the manager and the enculturation of shared governance in acute care hospitals in the United States. A …