Business Commons^™

The Motivational Fabric Of Gamified Idea Competitions: The Evaluation Of Game Mechanics From A Longitudinal Perspective, Christian Scheiner

CW Tsai

Idea competitions are a highly important tool for integrating insiders and outsiders in the idea generation and evaluation activities of organizations. Previous research on motives for par- ticipation has demonstrated that organizers need to design idea competitions that create a positive experience for participants. To address this challenge, organizations have started to include games mechanics (e.g., points, levels, badges) into idea competitions, a measure that has been termed gamification. However, there is a lack of scientific studies focusing on the longitudinal evaluation and perception of game mechanics. This study thus evaluates game mechanics in a gamified idea competition through two …