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Articles 1 - 21 of 21
Full-Text Articles in Business
The Actual Cost Of Cell Phones, Kelsey Engelhardt
The Actual Cost Of Cell Phones, Kelsey Engelhardt
Undergraduate Honors Theses
The Actual Cost of Cell Phones
Issues In Central Bank Communication, Williams D. Kareem
Issues In Central Bank Communication, Williams D. Kareem
Bullion
This article examines salient issues in communication which is a key aspect of Central Banking. Although, the value of communication has been hitherto ignored, it has become evident over time that, for a central bank to succeed in achieving its set objectives and mandates, it must put in place effective and efficient mechanisms needed in crafting, and disseminating information about its policies. The ability of the central banks to identify their stakeholders and address their unique communication needs will enable them to earn the trust of their stakeholders and portray them as transparent and accountable entities.
Consumer Perceptions Of A Brand's Social Media Marketing, Taylor Michelle Smith
Consumer Perceptions Of A Brand's Social Media Marketing, Taylor Michelle Smith
Masters Theses
This project seeks to inform corporate marketing efforts, as well as add to the growing body of literature on social media marketing. The purpose of this project is to assess consumer perceptions of a brand’s social media marketing. Participants were obtained from the PetSafe® brand Facebook fan page, and a total of 195 respondents completed all measures and were included in the study. The results show that brands must be actively engaging their consumers via social media in order to compete in a competitive marketplace. Engagement can be promoted through entertaining and interactive posts, useful and relevant content, word of …
Lessons Learnt From The Westgate Shopping Mall Terrorist Attack In Nairobi, Kenya: Involving The Meetings, Incentives, Conferences And Exhibitions Sector In Crisis Communications, Ashley Schroeder, Lori Pennington-Gray, Kelly Bricker
Lessons Learnt From The Westgate Shopping Mall Terrorist Attack In Nairobi, Kenya: Involving The Meetings, Incentives, Conferences And Exhibitions Sector In Crisis Communications, Ashley Schroeder, Lori Pennington-Gray, Kelly Bricker
International Journal of Religious Tourism and Pilgrimage
The terrorist attacks in Nairobi Kenya have been widely disseminated by the world media, thus, affecting the long-term interests of stakeholders. The tourism industry is made up of a vast number of these stakeholders, with the operating sector alone including the accommodation, tourism services, transportation, entertainment, food services, adventure and outdoor recreation, attractions, meetings, incentive, conventions, and exhibitions (MICE), and travel trade sectors. Within each operating sector, there is also a variety of different stakeholders in various segments and organisations. The purpose of this manuscript is to examine tourism crisis communications surrounding the Westgate Shopping Mall attacks in Kenya. The …
Community Assistance For Refugees And Gender Roles: What Could Make This C.A.R. Run Better?, Nathan E. Meyer
Community Assistance For Refugees And Gender Roles: What Could Make This C.A.R. Run Better?, Nathan E. Meyer
Journal of Undergraduate Research at Minnesota State University, Mankato
Community Assistance for Refugees is a non-profit service organization in downtown Mankato, Minnesota. Secondary migration to southern Minnesota has increased the refugee population as well as the need for research assessing the needs and concerns of refugees. The purpose of this project was two-fold: first to analyze how C.A.R. is able to meet the needs of its clients and second, to investigate ways in which C.A.R. could improve its services. Traditionally female refugees are less educated and less mainstreamed into American society. This research was designed to help all clients, but special attention was paid to the specific needs of …
Exchanging Preliminary Information In Concurrent Engineering: Alternative Coordination Strategies, Christian Terwiesch, Christoph H. Loch, Arnoud De Meyer
Exchanging Preliminary Information In Concurrent Engineering: Alternative Coordination Strategies, Christian Terwiesch, Christoph H. Loch, Arnoud De Meyer
Arnoud DE MEYER
Successful application of concurrent development processes (concurrent engineering) requires tight coordination. To speed development, tasks often proceed in parallel by relying on preliminary information from other tasks, information that has not yet been finalized. This frequently causes substantial rework using as much as 50% of total engineering capacity. Previous studies have either described coordination as a complex social process, or have focused on the frequency, but not the content, of information exchanges. Through extensive fieldwork in a high-end German automotive manufacturer, we develop a framework of preliminary information that distinguishes information precision and information stability. Information precision refers to the …
The Relationship Between Social Media Use And Consumer Brand Engagement, Joshua Stein
The Relationship Between Social Media Use And Consumer Brand Engagement, Joshua Stein
Journal of Undergraduate Research at Minnesota State University, Mankato
The use of social media by businesses as a communication tool has grown rapidly in recent years. Despite this rapid adoption, little is known about the use of social media among consumers and its effect on brand behavior. This research study aims to fill this gap by investigating the relationship between social media use and consumer brand engagement. To conduct this research, an on-line survey was administered through Survey Monkey to 60 undergraduates ranging in age from 18-24 through a snowball method. Survey questions included: extent of social media use, willingness to engage with brands, views on online vs. offline …
Teaching Hrm And Managerial Skills With The 'Living Case' Exercise: An Evaluation, Cynthia D. Fisher, Carol A. Dickenson, James B. Shaw, Gregory N. Southey
Teaching Hrm And Managerial Skills With The 'Living Case' Exercise: An Evaluation, Cynthia D. Fisher, Carol A. Dickenson, James B. Shaw, Gregory N. Southey
Cynthia D. Fisher
Extract:The purpose of this paper is to describe and evaluate an innovative approach to teaching human resource management. The approach involves students working in small groups on a semester-long project in the form of an on-going case study (here after called the 'living case'). After setting up a simulated organisation complete with identification of strategies, structure and culture, students are required to make and defend a series of HR decisions in which they apply theory and classroom learning about HRM to their "real" organisation. The approach emphasises the context of HRM decisions and helps to develop a range of both …
A Feminist Exploration Of Gender And Communication In The Professional Sales Workplace, Chelsea Heil
A Feminist Exploration Of Gender And Communication In The Professional Sales Workplace, Chelsea Heil
Communication Studies
For many years, the sales profession has been largely male-dominated, however recently there has been more and more women are taking on this career choice (Dawson, 1997). In order to better understand the implications of this change, I propose to conduct a critical analysis that addresses the roles of women in the sales profession. Primarily, I will engage in a feminist exploration of gender and communication in the professional workplace with regards to the sales profession.
The Impact Of Generational Differences On Organizational Relationships: A Communication Perspective, Mecca M. Salahuddin
The Impact Of Generational Differences On Organizational Relationships: A Communication Perspective, Mecca M. Salahuddin
Theses & Dissertations
The purpose of this mixed methods sequential explanatory study was to investigate the relationship between an individual’s generation and the communication styles used with other generations, and explore the influence of intergenerational communication styles on organizational relationships. The study utilized the Global Perceptions of Intergenerational Communication (GPIC) survey to assess participants’ perceptions of others and one’s own communication styles on three factors: accommodation, nonaccommodation, and respectful avoidance. Three hundred and eighty-five participants of staff and administrators employed at five community colleges located in South Texas completed the survey. Principal component analyses and multiple analysis of variance analysis results showed the …
Making The Magic: How Public Relations Is Handled At The Disney Parks, Elizabeth Demeo
Making The Magic: How Public Relations Is Handled At The Disney Parks, Elizabeth Demeo
Senior Honors Theses
The Walt Disney Company has always been an organization that has prided itself on its corporate image. One of their biggest successes has been their 11 theme parks across the globe. Ever since its creation in 1955, Disneyland has been known as "the happiest place on earth." However, many wonder how this reputation came to be and how it is being maintained today. To find this answer, one must look to the creative minds behind Disney's public relations. By examining the Disney parks and their public relations history, tactics, crisis management and current and future campaigns, companies can find out …
Reflections Magazine - A Promotional Magazine For Reflections Adoption Ministry, Kamryn Reynolds
Reflections Magazine - A Promotional Magazine For Reflections Adoption Ministry, Kamryn Reynolds
Senior Honors Theses
For my senior honors thesis I have received permission to present a project along with its scholarly apparatus. I will be displaying ways to apply communications to ministry. The project will be a promotional magazine and informational materials. For the thesis I will include the magazine and a press release. I will be approaching some marketing techniques for a non-profit organization and assessing potential ways to reach the public. Many organizations are doing incredible work to fight social injustice and oftentimes few people understand the issues. I want to show how communication can revitalize ministry and get the word out …
Culture & Conflict: Intertwined With International Business, Chloe W. Friederichsen
Culture & Conflict: Intertwined With International Business, Chloe W. Friederichsen
Senior Honors Theses
International business has grown day by day as a powerful part of the world economy since the development of separate nations in ancient times. Today international transactions have become a very common entity in the business world. With this newfound trend comes the need to understand the complexities of culture and conflict management in order for an international business to succeed with a competitive edge. Both factors hold the potential to either mercilessly crumble an unprepared organization or richly reward a company for prodigious forethought and management skills. As a result, the link between the fragility of culture adaptation and …
The Role Of Interpersonal Communication In The Development Of Client Trust And Closeness In A Sme Professional Services Context, Les Kirchmajer, Paul Patterson
The Role Of Interpersonal Communication In The Development Of Client Trust And Closeness In A Sme Professional Services Context, Les Kirchmajer, Paul Patterson
Laszlo Kirchmajer
This study develops and tests a model of effective interpersonal communication as an antecedent to client trust and closeness amongst small to medium enterprise (SJ\1E) professional services providerspersonal fmancial planners. A new multidimensional scale for interpersonal communications is developed and tested, resulting in the identification of three dimensions : Communications clarity (5 items),Social communications (4 items), and Information provision (7 items). Client trust is investigated also as a multidimensional construct with credibility trust and benevolence trust being the two dimensions used. Closeness is investigated as a unidimensional construct. The results suggest that there is a positive relationship between communications clarity …
An Examination Of Professional Services Quality As A Mediator Between Interpersonal Communication And Repurchase Intention, Les Kirchmajer, Paul G. Patterson
An Examination Of Professional Services Quality As A Mediator Between Interpersonal Communication And Repurchase Intention, Les Kirchmajer, Paul G. Patterson
Laszlo Kirchmajer
This study examines the role of service quality (SQ) as a mediator between interpersonal communications and repurchase intention in the context of the relationship an individual client has with their personal financial adviser. A new multidimensional scale for interpersonal communications is developed and tested. Three dimensions were identified as: Communications clarity (five items), Social communications (four items), and Information provision (seven items). The results show the communications dimensions play a central role in sharing perceptions of service quality (SQ) and thus repurchase intentions.
The Ins And Outs Of Change Of Shift Handoffs Between Nurses: A Communication Challenge, John S. Carroll, Michele Williams, Theresa M. Gallivan
The Ins And Outs Of Change Of Shift Handoffs Between Nurses: A Communication Challenge, John S. Carroll, Michele Williams, Theresa M. Gallivan
Michele Williams
Background: Communication breakdowns have been identified as a source of problems in complex work settings such as hospital-based healthcare. Methods: The authors conducted a multi-method study of change of shift handoffs between nurses, including interviews, survey, audio taping and direct observation of handoffs, posthandoff questionnaires, and archival coding of clinical records. Results: The authors found considerable variability across units, nurses and, surprisingly, roles. Incoming and outgoing nurses had different expectations for a good handoff: incoming nurses wanted a conversation with questions and eye contact, whereas outgoing nurses wanted to tell their story without interruptions. More experienced nurses abbreviated their reports …
Communication Accommodation To Achieve Research Student Autonomy, Grace Mccarthy, Rodney Clarke, Ann M. Rogerson
Communication Accommodation To Achieve Research Student Autonomy, Grace Mccarthy, Rodney Clarke, Ann M. Rogerson
Sydney Business School - Papers
Universities throughout the world are grappling with ways to improve the quality of research supervision and thereby improve successful completion rates. Much effort has been spent on defining the research skills students are expected to develop and how to assist students improve them, e.g. Willison (2012). The concept of developing researcher autonomy has also been the focus of research, e.g. Gurr (2011). As supervisors, we help our students become skilled autonomous researchers through discussions and feedback, in other words, through our communication skills. The purpose of this paper is to demonstrate how Communication Accommodation Theory (CAT) can be applied in …
What's In A User Story: Is Development Methods As Communication, Rodney J. Clarke, Karlheinz Kautz
What's In A User Story: Is Development Methods As Communication, Rodney J. Clarke, Karlheinz Kautz
Faculty of Business - Papers (Archive)
This paper challenges claims made by Scrum proponents when characterising the communicative nature of user stories: including being more 'authentic' because they comprise spoken language and that they are stories. We argue and decisively demonstrate that neither can be upheld. By incorrectly characterising user stories, we miss opportunities to understand what they are and how they work during development. User stories are better understood by applying a functional theory of communication that emphasises how language is used. By selecting systemic functional linguistics, we can analyse user stories, and have developed a method for factoring unwanted epics into usable user stories.
Social Media In The Financial Services Industry, Nathaniel Gibbs, Perry Haan
Social Media In The Financial Services Industry, Nathaniel Gibbs, Perry Haan
Association of Marketing Theory and Practice Proceedings 2014
Innovative strategies set a company apart from its competitors. Lindsay and Hopkins (2010) said strategy is making the most of a current situation and devising a plan for the future. Likewise, if banks and other financial organizations want to enhance their brands, reduce costs, increase customer satisfaction, boost innovation, increase revenue, and maintain their competitive positions, they need to embrace social media. Social networks are used by marketers to connect and communicate with customers (Mangold & Faulds, 2009). Organizations must be receptive and flexible to remain relevant in the business environment (Bouckenooghe, Devos, & Van den Broeck, 2009). The environment …
Communication Neutrosophic Routes, Florentin Smarandache, Ştefan Vlăduţescu
Communication Neutrosophic Routes, Florentin Smarandache, Ştefan Vlăduţescu
Branch Mathematics and Statistics Faculty and Staff Publications
Any manifestation of life is a component of communication, it is crossed by a communication passage. People irrepressibly generate meanings. As structuring domain of meanings, communication is a place where meanings burst out volcanically. Manifestations of life are surrounded by a halo of communicational meanings. Human material and ideatic existence includes a great potential of communication in continuous extension. The human being crosses the path of or is at the intersection of different communicational thoroughfares. The life of human beings is a place of communication. Consequently, any cognitive or cogitative manifestation presents a route of communication. People consume their lives …
“Keeping Up With The Quants” By Thomas H. Davenport And Jinho Kim, William Bleuel
“Keeping Up With The Quants” By Thomas H. Davenport And Jinho Kim, William Bleuel
William H. Bleuel
Graziadio Business Review, Volume 17, Number 2.