Business Commons^™

Scabs In Seattle, Richard C. Crepeau

On Sport and Society

It took all of three weeks but the excrement has finally hit the fan. It is not the end of the world, but it is the end of any further claims that the scabs impersonating NFL referees are competent. If they were competent they would already have been NFL referees and therefore would be locked out by the NFL.

Baseball Changes, Richard C. Crepeau

On Sport and Society

At the end of this baseball season there will a fundamental shift in the organization of Major League Baseball. At the opening of the next season the Houston Astros will be an American League team. The change was forced by Baseball Commissioner “Bud” Selig who made it a prerequisite to the purchase of the Houston franchise.

Football In The Air, Richard C. Crepeau

On Sport and Society

September is here and that means football is back, both the NFL and the collegiate pros. The student-athletes of the NCAA opened play over this extended holiday weekend with more games than any human being could possibly ingest. There seemed to be excitement in the air on and off campuses across the country and across the Atlantic.

Cofeel: Using Emotions For Social Interaction In Group Recommender Systems, Yu Chen, Pearl Pu

Faculty Publications, Information Systems & Technology

Group and social recommender systems aim to suggest items of interest to a group or a community of people. One important issue in such environment is to understand each individual’s preference and attitude within the group. Social and behavioral scientist have evidenced the role of emotions in group work and social communication. This paper aims to examine the role of emotion for social interaction in group recommenders. We implemented CoFeel, an interface that aims to provide emotional input in group recommenders. We further apply CoFeel in a GroupFun, a mobile group music recommender system. Results of an in-depth field study …

Alternative Approaches To Understanding Motivation And Leadership, Kristen Backhaus

Organization Management Journal

No abstract provided.

Impact Of Older-Worker-Friendly Organizational Policies On Retirement Attitudes And Planning, Jeremy Cochran, Kerri Anne Crowne, Caryl E. Carpenter

Organization Management Journal

This study develops and analyzes a model of the impact of older-worker-friendly (OWF) organizations’ policies on retirement, specifically attitudes toward retirement, preparation for retirement, and years to planned retirement age. This is particularly a timely topic as the Baby Boomer generation heads into retirement and organizations need to better understand the retirement intentions of this group. A model was developed and tested using linear regression, and results indicate that the hypothesized relationships are supported. Instituting certain OWF policies leads to older workers who are more prepared for retirement, and thus have more positive attitudes about retiring, which ultimately leads to …

A Variety Of Kinds Of Empirical Studies And A White Paper On Giving Voice To Values, William P. Ferris

Organization Management Journal

No abstract provided.

Relational Aesthetics And Emotional Relations: Leadership On Board Merchant Marine Ships, Nana Gharibyan-Kefalloniti, David Sims

Organization Management Journal

Life on board merchant marine ships is very tough, very male, and isolated from much of the rest of the world by language, culture, and usually a large expanse of sea. This article presents data that show that leadership in this environment is full of aesthetic appreciation that is often relational, arising in interaction with others’ appreciation, and also full of strongly felt emotion. Those who exercise leadership on merchant marine ships (captains, chief engineers, first officers) turn out to have strong views on the importance of understanding aesthetics and emotions in discharging their responsibilities. We illuminate these leaders’ aesthetics …

Mary Gentile Helps Our Students Give Voice To Their Values, John R. Ogilvie

Organization Management Journal

No abstract provided.

The Interactive Effects Of Self-Esteem, Goal Instructions, And Incentives On Personal Goals And Goal Attainment, Faten M. Moussa

Organization Management Journal

An individual’s personal goal is one of the strongest motivators, yet its determinants and processes are not well understood, especially those dealing with person–situation interaction. This research examines the interactive effects of monetary incentive types, self-set goal level instructions, and self-esteem on personal goals and goal attainment. A laboratory research study with a sample of 300 students found a statistically significant three-way interaction among monetary incentive types (pay for performance [piece rate], pay for goal attainment [GA-bonus], and pay for participation [hourly flat rate]), self-set goal level instructions (an instruction to set hard, easy, any, and no goals), and self-esteem …

Values-Driven Leadership Development: Where We Have Been And Where We Could Go, Mary C. Gentile

Organization Management Journal

This essay revisits the premises upon which business ethics education has been based and then “flips” them, in an effort to help transform management education’s approach to valuesdriven leadership development. Previous assumptions about what we teach, who we teach, and how we teach ethics are described, and a summary of how the Giving Voice to Values (GVV) pedagogy/curriculum flips these assumptions is provided. A brief review of the impact to date of this experiment is included, along with reflection on some of the new opportunities and challenges GVV has begun to face as a result of the rapid take-up of …

Ethical Leadership, Devi Akella

Organization Management Journal

No abstract provided.

Appendix, Nana Gharibyan-Kefalloniti, David Sims

Organization Management Journal

The photographs in this Appendix accompany the article, “Relational Aesthetics and Emotional Relations: Leadership on Board Merchant Marine Ships” by Nana Gharibyan-Kefalloniti and David Sims in this issue of Organization Management Journal.

2011 Presidential Address: What Is Eam Doing To Bridge The Practitioner–Academy Gap?, John R. Ogilvie

Organization Management Journal

No abstract provided.

Meeting The Ethical Challenges Of Leadership: Casting Light Or Shadow (4th Ed.) By Craig E. Johnson, Charles D. Johnson

Organization Management Journal

No abstract provided.

A Different Smile, A Different Story: Global Advertising Adaptation For Chinese, Lin Shengdong, Paul Van Den Hoven

Paul van den Hoven

In the early 20th century (as well as today), global brands tend to adapt their global advertisements for Chinese consumers. A corpus of USA ads and Chinese ads for global brands of the early 20th century shows that ads originating in USA are seldom used without alterations for the Chinese market. However, the ads made in the USA do commonly serve as templates for the Chinese ad design. In these cases, there are usually more substantial adaptations than a mere ‘translation’ of verbal parts. A corpus of such obviously ‘paired’ advertisements enables us to study the ‘construction’ of the Chinese …

Armstrong, Richard C. Crepeau

On Sport and Society

How does it end for Lance Armstrong? “Not with a bang but a whimper.” Although T.S. Eliot did not know Lance Armstrong, it is an interesting coincidence that Eliot’s 1925 poem, from which this line is taken, is titled “The Hollow Men.” If you were someone who idolized Armstrong and believe now that he is guilty and there is a blot on his entire career, then he will indeed seem as one of those Hollow Men.

Olympics, Richard C. Crepeau

On Sport and Society

So it has ended. A bit over two weeks, a fortnight of intense athletic competition with spectacular performances, highs and lows, and way too much national naval gazing by the host nation and by NBC on behalf of the USA. That said, it was at the sporting level a wonderful two weeks of competition.

Herding Cats, Knitting Fog, And Nailing Pudding To The Wall: Toward A Mixed-Methods Approach For Evaluating Social Media Marketing In Libraries, Selene Colburn

UVM Libraries Conference Day

Just a few years ago, social media tools were so new that adapters were considered innovators. Many academic libraries now routinely share information about their collections, programs, and services through these modalities, but how do we evaluate our efforts, in a medium that remains inherently experimental? This paper will look at both qualitative and quantitative evaluative measures that can be used together to assess the efficacy of social media marketing campaigns and will provide conference-goers with sample rubrics for assessing the use of Facebook, Twitter, and YouTube.

Understanding The Dimensions Of Trust In Public Relations And Their Measurements, Joosuk Park

Doctoral Dissertations

Trust judgment of an organization’s publics validates the existence of an organization as well as being one of the most powerful moderators of public relations effectiveness. The ideas of trust as one of the key dimensions to explain relational status between an organization and its key publics has been around more than a decade. Over the last two decades, the idea of trust in fact has been showing rising prominence across many diversified studies of relationship and relationship management. In relationship management, one of the important goals of public relations is to build mutually beneficial relationships among organizations and their …

Leadership Development In Undergraduate Public Relations Students: A Case Study, Mitchell Friedman

Communication Studies

This qualitative case study considered the relationship between a Public Relations Student Society of America (PRSSA) chapter at a public state university in Northern California and its local Public Relations Society of America (PRSA) affiliate chapter. Its purpose was to explore student perceptions of the contributions of this relationship to what they learned about leadership while serving as club officers. Research was conducted during the fall semester 2010.

The study explored efforts designed to help PRSSA chapter officers fulfill their individual responsibilities. Local and national PRSA representatives provided advice and counsel through diverse channels, the intent of which was to …

Our Celebrities Our Selves: Reconstructing Ourselves As Online Personalities, Arne Baruca

WCBT Faculty Publications

Celebrity influence on consumer behavior at the online macro level is the motivation for this study that addresses the nature of celebrity consumption and how consumers apply that consumption to develop their online self-presentation.

The sample for this study is limited to consumers with active accounts at online social networks such as Facebook or Twitter. Methodology is a three-part design. A multi-factor qualitative exploratory study (n=73) reveals four celebrity-consumer relationships whose proposed measurement scales are tested in a quantitative pilot study (n=85). Finally, a large sample study (n=593) is used to test the measurement model and to test the proposed …

The Marketing Effectiveness Of Hotel Facebook Pages: From Perspectives Of Customers And Messages, Xi Yu Leung

UNLV Theses, Dissertations, Professional Papers, and Capstones

In the hotel industry, social media marketing has become a new trend hoteliers are chasing and an increasing number of hotels are using social media to promote their business. However, the marketing effectiveness of social media is still a big challenge in both academic and business world. Since social media marketing is totally different from traditional marketing approaches, traditional marketing theories and practices may not be applicable to social media. Besides, very few studies have examined the effectiveness of social media marketing in the academic world.

Therefore, this study intended to provide an in-depth examination on the marketing effectiveness of …

The Perception Of Athletes In Local And Neutral Media Markets, Gregory Stine

Graduate Theses and Dissertations

This study examined the perception of professional athletes in local and neutral media markets. The purpose of the study was to determine how people in Philadelphia and people in Arkansas feel toward the Philadelphia Eagles' Nnamdi Asomugha. It was expected that the study's participants in Philadelphia would feel more positively toward Asomugha and would be more aware of his off-the-field contributions. Additionally, it was expected that there would be a positive relationship between team identification level and both positive feelings toward Asomugha and awareness of his efforts away from the field. Finally, it was anticipated that participants near Philadelphia would …

Regional Identity And The Reputation Of Willamette Valley Wines: A Multiple Stakeholder Assessment, Katherine Byers, Julia Prow

2012 Projects

The Keck Summer Collaborative Research Program provides opportunities for Linfield College students and faculty to conduct research on issues related to the Pacific Northwest, and to bring the research findings back into the classroom within the subsequent academic year. Students partner with faculty to conduct research and present their work to other students, Linfield staff and faculty, and community members during a series of brown bag lunches. Kathie Byers and Julia Prow conducted research with Sharon Wagner and gave this presentation during the summer of 2012.

This presentation gives a project overview, explaining the purpose of the research and where …

Punishment, Richard C. Crepeau

On Sport and Society

After the Freeh Report was issued there was an outcry demanding that the NCAA do something to punish Penn State University. Many called for the death penalty. Others complained about the failure of the NCAA to act immediately. Then on Monday morning when the NCAA President, Mark Emmert, announced the judgment and punishment of Penn State the outcry was that the NCAA acted too quickly. It was a rush to judgment by Emmert and his colleagues. What happened to due process?

Psu Report, Richard C. Crepeau

On Sport and Society

After reading the summaries and commentaries on the Freeh Report detailing the elements of scandal at Penn State University, I am surprised that I am surprised by what has been revealed. My cynicism after nearly a half century of involvement with administrators at institutions of higher education and bloated athletic programs should have left me immune to both the surprise and disgust that this affair had evoked in me. What has not surprised me is the deviousness of the principal players in this scandal, the cynicism with which they approached the issues, and the continuing reaction to it all.

Wimbledon, Richard C. Crepeau

On Sport and Society

The term “historic” is often used in describing any number of sporting events. It is sometimes used to exaggerate the significance of an event, often in order to promote it. There are times, though, when the term is not only appropriate, but indeed, required. The Gentleman’s Final at Wimbledon today was historic in a number of ways.

Ua42/1 Summer Sessions Annual Report, Wku Summer Sessions & Winter Term

WKU Archives Records

Annual report of the Summer Session demographics, enrollment trends, faculty stipends, tuition rates and marketing.

Attitudes Toward And Behavioral Intentions To Adopt Mobile Marketing: Comparisons Of Gen Y In The United States, France And China, Rebecca Wells, Catherine E. Kleshinski, Terence Lau

Management and Marketing Faculty Publications

The rapid global diffusion of mobile marketing makes it increasingly important to understand cross-­‐cultural consumer attitudes and behavioral intentions toward mobile marketing as a promotional channel. By building on the previously published research of Altuna and Konuk (2009), this work investigates the attitudes and behavioral intentions toward mobile marketing of Generation Y consumers in the United States, France, and China. Based on this analysis, Chinese Gen Y have the most positive attitude toward mobile marketing, and their overall attitude is significantly more positive than the attitudes of French and American Gen Y groups. While American Gen Y's behavioral intentions are …