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The Creation And Growth Of Information Technology Communication (Ict) Industrial Clusters: The New Zealand Case, Malcolm Fraser, Stephen Kelly
The Creation And Growth Of Information Technology Communication (Ict) Industrial Clusters: The New Zealand Case, Malcolm Fraser, Stephen Kelly
Adjunct Professor Stephen J Kelly
This paper is based on a review of literature into industrial clusters and subsequently discusses identified success factors within the context of ICT industrial clusters generally and New Zealand ICT industrial clusters in particular. It is argued that through identifying the success attributes underpinning industrial clusters a baseline can be established for decision-making by both industry vertical groups and various levels of government. It is also proposed that the application of this baseline logic to the development of New Zealand ICT clusters will enhance the domestic and international development of these clusters. The paper identifies that the key components of …
Identifying Successful E-Branding Strategies In Thailand, Sunti Chirawatthanangkoon, Stephen Kelly
Identifying Successful E-Branding Strategies In Thailand, Sunti Chirawatthanangkoon, Stephen Kelly
Adjunct Professor Stephen J Kelly
No abstract provided.