Business Commons^™

Information Communication Technology Management As A Gdp Growth Contributor Within Arab League Nations, Jamal Alexander Thompson

Walden Dissertations and Doctoral Studies

The general problem addressed in this study was Arab League nations' over-reliance on fossil fuels as a gross domestic product (GDP) growth driver. Arab League nations that depend primarily on fossil fuel production lack alternative resources for growth in times of fossil fuel usage or price decline. Overdependence on fossil fuels has led to minimal development in other economic sectors, primarily in skilled domestic labor, and to a high dependency on foreign skilled labor for skilled domestic jobs. The purpose of this study was to examine to what extent information communication technology (ICT) management can be a viable GDP growth …

Communication Strategies Used During Organizational Change In A Health Care Organization, Amber Rose Smith

Walden Dissertations and Doctoral Studies

More than 4.9 million businesses exist in the United States, and leaders within these businesses have to acclimate to change. Clear and effective communication is vital to the success of an organization. According to scholars and health care leaders focusing on strategies to communicate change during organizational change is a critical aspect of sustainability and profitability. The conceptual framework of this study was communication theory. The purpose of this single case study was to explore successful strategies that some health care leaders used to communicate during organizational change in a health care organization in El Paso, Texas. The data collection …

To Overcome Communication Challenges In Distributed/Virtual Scrum Teams, Priyamvada Walimbe

Dissertations and Theses

The purpose of this research is to give an overview of a scrum in distributed teams and to suggest ways overcome communication challenges in such projects. In this research proposal, the latest available research on a scrum in distributed teams will be thoroughly analyzed and evaluated to know the possible solutions for communication problems in distributed teams. A review of the literature suggested scrum is widely accepted agile methodology in software projects and also it works best within collocated teams. However, the literature review also proposes that lack of proper communication is one of the main challenge faced by distributed …

“Race Talk” In Organizational Discourse: A Comparative Study Of Two Texas Chambers Of Commerce, Natasha Shrikant

Doctoral Dissertations

This dissertation takes an interpretive, discursive approach to understanding how organizational members create meanings about race, and other identities, through their everyday communication practices in the workplace. This dissertation also explores how these everyday discourses about race might reproduce, negotiate, or challenge ideologies that maintain the dominant position of Whiteness in United States racial hierarchies. I draw from data collected during eight months of ethnographic fieldwork (from Jan-Aug 2014) with two chambers of commerce in a large Texas city: an Asian American Chamber of Commerce (AACC) and what I call the “North City” Chamber of Commerce (NCC). The AACC explicitly …

Exploring U.S. Business Leaders' Strategies For Enhancing Team Communication, Susan Kuehn

Walden Dissertations and Doctoral Studies

Many senior project managers (PMs) and other business leaders lack effective strategies for enhancing communication among their team members, thereby reducing profitability and organizational cohesion. The purpose of this exploratory case study was to explore communication strategies used by 22 PMs who were members of a project manager professional (PMP) association in Colorado, with 5 or more years of relevant experience and who worked at a leading technology company recognized for its effective PM communication strategy for enhancing business-team communication. The conceptual framework for this study was built on interpersonal, mass communication and profound leadership theories. PMs were interviewed, and …

Globalization, Mobile Technology, And Social Media's Influence On Leadership Communication Involving Millennials, Rasheedah Dunston

Walden Dissertations and Doctoral Studies

Current research identifies effective leadership communication, which includes frequent direct conversational communication from company leaders, influences worker performance during organizational change. Social media, mobile technology, and the Millennial workforce have shifted leader communication style from purely top-down, town hall style communication to incorporate more collaborative and engaging forums. The case study addressed how globalization, social media, and mobile technology affects leadership communication and then subsequently effects worker performance as Millennials join the workforce. Qualitative data were collected from observations and interviews from a purposeful selection of 9 Millennial employees, including 2 Millennial leaders, and 8 non-Millennial leaders of a Fortune …

Exploring Strategies To Gain Frontline Employee Buy-In During Change Initiatives In Manufacturing, Charles James Iv

Walden Dissertations and Doctoral Studies

The high failure rates of change initiatives threaten the sustainability of commercial printing operations. The focus of this qualitative multicase study was to research the strategies commercial printing managers use to succeed in gaining frontline employee buy-in during change initiatives to improve productivity and profitability in a manufacturing environment. The participants included four commercial printing managers from the Midwestern United States. Each manager had implemented successful change initiatives in the past 2 years and maintained profitability of the business for 12 months before the study. McGregor's (1960) Theory Y served as the basis for the conceptual framework. Data collection included …

The Correlation Between Virtual Communication And Employee Engagement, Ryan Nathaniel Mitchell

Walden Dissertations and Doctoral Studies

Managers' ability to engage virtual employees (those in different geographic locations) is a determining factor of employee productivity and commitment to an organization. Since 2005, the number of U.S.-based virtual employees increased; however, research regarding virtual communication and employee engagement is limited. The purpose of this quantitative study was to examine if a significant correlation exists between employee engagement (the dependent variable) and the quantity and perceived quality of virtual management communication (the independent variables). The research question assessed the correlation among the quantity of time managers spend communicating with virtual employees, quality of virtual communication, and employee engagement. Homans's …

Beneath The Kiss: Unearthing The Ideological Underpinnings Of Kay Jewelers Advertisements, Chelsea Nedlyn Hill

Open Access Theses & Dissertations

ABSTRACT

Advertising is a frequently used influential and persuasive means of communication, such as Kay Jewelers, a corporation whose advertising methods have been superficially appealing to a female audience. However, this study sought to investigate the ideological underpinnings associated with Kay Jewelers advertisements, employing an ideological criticism to argue through feminist theory that Kay Jewelers utilizes key elements of heteronormative love as a means to persuade and influence men to purchase their jewelry products. Through this underpinning of heteronormative romance, Kay Jewelers emphasizes the notion that an artifact, like a piece of jewelry, is necessary in order to properly express …

Effective Methods Of Communicating Organizational Values: A Case Study, Caralin B. Mchan

Master's Theses

Organizational values affect business success, and employee satisfaction and commitment. Value training begins during socialization. This qualitative case study of Adventist Frontier Missions explored effective methods the organization’s trainers used to communicate and motivate newcomers to assimilate organizational values during the2015 short-term missions training. Through observation, surveys, focus groups and interviews, I found that newcomers were motivated by seeing a connection between the organization’s values and its mission, and by seeing the values enacted by the trainers. I also found that newcomers perceived nonverbal communication of organizational values to be integral to their value-assimilation process. These findings should be useful …

The Actual Cost Of Cell Phones, Kelsey Engelhardt

Undergraduate Honors Theses

The Actual Cost of Cell Phones

Consumer Perceptions Of A Brand's Social Media Marketing, Taylor Michelle Smith

Masters Theses

This project seeks to inform corporate marketing efforts, as well as add to the growing body of literature on social media marketing. The purpose of this project is to assess consumer perceptions of a brand’s social media marketing. Participants were obtained from the PetSafe® brand Facebook fan page, and a total of 195 respondents completed all measures and were included in the study. The results show that brands must be actively engaging their consumers via social media in order to compete in a competitive marketplace. Engagement can be promoted through entertaining and interactive posts, useful and relevant content, word of …

Interpreting, Stephanie Jo Kent

Doctoral Dissertations

What do community interpreting for the Deaf in western societies, conference interpreting for the European Parliament, and language brokering in international management have in common? Academic research and professional training have historically emphasized the linguistic and cognitive challenges of interpreting, neglecting or ignoring the social aspects that structure communication. All forms of interpreting are inherently social; they involve relationships among at least three people and two languages. The contexts explored here, American Sign Language/English interpreting and spoken language interpreting within the European Parliament, show that simultaneous interpreting involves attitudes, norms and values about intercultural communication that overemphasize information and discount …

The Impact Of Generational Differences On Organizational Relationships: A Communication Perspective, Mecca M. Salahuddin

Theses & Dissertations

The purpose of this mixed methods sequential explanatory study was to investigate the relationship between an individual’s generation and the communication styles used with other generations, and explore the influence of intergenerational communication styles on organizational relationships. The study utilized the Global Perceptions of Intergenerational Communication (GPIC) survey to assess participants’ perceptions of others and one’s own communication styles on three factors: accommodation, nonaccommodation, and respectful avoidance. Three hundred and eighty-five participants of staff and administrators employed at five community colleges located in South Texas completed the survey. Principal component analyses and multiple analysis of variance analysis results showed the …

The Personal, Political, And The Virtual? Redefining Female Success And Empowerment In A Post-Feminist Landscape, Linda Elizabeth Chardon

Honors Theses and Capstones

No abstract provided.

Sales Process And Training Overview, Thomas Holcomb

Communication Studies

Overview of the sales process as established by the National Collegiate Sales Competition (NCSC). This paper details Cal Poly's Sales Development Program and covers the ins and outs of what makes an effective salesperson. Would be beneficial for anyone who is considering sales as a career, looking to improve their sales abilities, or just searching for a senior project idea.

Ironic Advertising: Theory, Evidence And Practice, Ekin Pehlivan Yalcin

2012

Irony is one mechanism that advertisers use to attract consumer attention. Although ironic advertising (IA) is utilized in the mass media, it has received surprisingly little conceptual or empirical attention from marketing scholars. Perhaps one reason for this is that in marketing irony has been viewed primarily from a postmodern perspective. This is in marked contrast to psycholinguists where the phenomenon is approached from a more ecumenical, realist point of view. This dissertation is based on the premise that a realist approach to ironic advertising would produce insights for both marketing theory and practice.

This dissertation comprises of three papers …

Global Csr And Photographic Credibility: Exploring How International Companies Portray Efforts Through Photographs In Csr Reports, Janel Lynn Norton

USF Tampa Graduate Theses and Dissertations

We are living in the age of the visual. Imagery is an important element in constructing and deriving meaning through symbols, colors, and context. Images may hold persuasive power, be used as evidence, or simply provide a moment of beauty. Organizations rely on photographs to help them convey an image to their stakeholders within annual reports. Telling an organizations' story through photographs has become an intrinsic part of their efforts to convey sustainability. We live in the age of transparency, and organizations that construct an image that is not truthful will face consequences in today's socially connected and conscious world. …

Generational Perceptions Of Productive/Unproductive Information Received From Management Through Different Communication Channels, Eva Lynn Cowell

Doctoral Dissertations

This exploratory study identified generational preferences for receiving information from management through different communication channels and determined if age predicted productivity for productive and unproductive information received through different communication channels. This is the first study to empirically examine the relationship between age cohorts, communication channel preferences, information categories, and productivity. Sample participants worked as Extension agents at a major land-grant university. The four generations represented in the sample utilized multiple communication channels and were geographically dispersed throughout the state. The survey was administered electronically and completed by 204 (74%) of the eligible 275 employees in the organization. Independent Samples …

Valuing Diversity In Business, Kimberly Nalder

Undergraduate Honors Capstone Projects

The purpose of this project was to create, plan, and implement an original instructional module on the topic of valuing diversity in business. My areas of emphasis were gender, sex role issues, and communication.

My responsibilities included: coordination with the instructor in all stages of planning and implementation; researching appropriate learning models for such a course; identifying topics of greatest significance within diversity; preparing and presenting one complete day of instruction; adapting cases and worksheets for both the course introduction and the gender issues/ communication sections; conducting personal interviews with appropriate resource individuals; creating an original group project; arranging for …