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Full-Text Articles in Business

Strategies That Improve Ux (User Experience) Design Through Product Innovation, Jibing Zhao Jan 2022

Strategies That Improve Ux (User Experience) Design Through Product Innovation, Jibing Zhao

Walden Dissertations and Doctoral Studies

User Experience (UX) design improvement can alter business results. Information technology (IT) company leaders are concerned with UX design improvement, as it is the number one indication of product innovation success and user satisfaction. Grounded in Christensen’s disruptive innovation theory, the purpose of the qualitative single case study was to explore strategies IT company leaders and UX designers used to identify critical UX design elements that lead to improved product innovations. The participants were five IT company leaders and a focus group of four UX designers employed by a sizeable telecom organization in Beijing, China. The data were collected from …


Relationship Between Organizational Trust, Communication, And Team Performance Within Virtual Teams, Cornelius Thomas Session Jan 2021

Relationship Between Organizational Trust, Communication, And Team Performance Within Virtual Teams, Cornelius Thomas Session

Walden Dissertations and Doctoral Studies

Virtual teams have become a cost-saving strategy for global collaboration and training, but trust and communication failures decrease overall performance. Business leaders who fail to understand the relationship between organizational trust, communication, and team performance undermine global virtual teams’ full potential. Grounded in the life cycle of virtual teams’ theory, the purpose of this quantitative correlational study was to examine the relationship between organizational trust, communication, and team performance within virtual teams in the information technology (IT) industry. Data were collected from survey responses of 48 virtual IT business leaders who work in the Washington, D.C. metro area. The results …


Technology And Organizational Decision-Making: A Qualitative Case Study Approach, Brad Marcus Mcrae Jan 2019

Technology And Organizational Decision-Making: A Qualitative Case Study Approach, Brad Marcus Mcrae

Walden Dissertations and Doctoral Studies

Technology and communication skills simultaneously increase organizational productivity and decision-making. However, excessive use of technology to make decisions can diminish the added benefits that nonverbal communication can bring. The interpersonal sensitivity effects on perception of service quality model, face-to-face communication versus teleconferencing, the technology acceptance model, and decision-making were the conceptual framework of the study. The research questions examined how excessive use of technology to make decisions can diminish the added benefits that nonverbal communication can bring to organizational leadership decision-making. Employing an exploratory multiple case study design, organizational leaders from the Southern California region, ranging in seniority from team-leader …


Successful Strategies For Retaining Profitability In An Education-Sector It Project, Cassandra Romae Middleton Jan 2019

Successful Strategies For Retaining Profitability In An Education-Sector It Project, Cassandra Romae Middleton

Walden Dissertations and Doctoral Studies

Many information technology (IT) project managers (PMs) and other business leaders lack effective strategies for enhancing communication among their project team members, thereby reducing profitability and organizational cohesion. The purpose of this multiple case study was to explore communication strategies that IT PMs used to successfully complete IT mobile device projects. The conceptual framework for this study was McQuail's mass communication, Craig's communication, and Deming's profound knowledge theory. Purposive sampling method was used to identify 6 successful IT PMs and leaders who worked at 2 leading educations settings located in southeastern South Carolina. Data gathered from the semistructured interviews and …


Information And Communications Technology Strategies For Improving Global Virtual Teams' Success Rates, Sadie Lee Soto Jan 2019

Information And Communications Technology Strategies For Improving Global Virtual Teams' Success Rates, Sadie Lee Soto

Walden Dissertations and Doctoral Studies

Ineffective strategies to integrate information and communication technology (ICT) to support global virtual teams (GVTs) have adversely affected organizations' performance. The purpose of this multiple case study was to explore the effective strategies participating GVT managers in 2 organizations in the United States used to integrate ICT to support teams' success. The population comprised managers in New York with at least 3 years of service integrating successful strategies in ICT to support GVT success. Transformational leadership theory was used as the conceptual framework for this study. The data collection process included asking 4 participants semistructured interview questions as well as …


Effective Marketing Strategies To Reach Mobile Users, Melissa R. Roy Jan 2018

Effective Marketing Strategies To Reach Mobile Users, Melissa R. Roy

Walden Dissertations and Doctoral Studies

Reaching users on mobile devices has never been more critical for retailers given the ubiquitous use of mobile devices. U.S. consumers who shop online are using personal computers less and mobile devices more when doing so. The purpose of this single case study was to explore mobile device marketing strategies used by retail marketing leaders to reach mobile users effectively. Rogers's diffusion of innovation theory provided the conceptual framework for the study. Participants included a purposeful sample of 8 marketing managers employed by a Fortune 1000 retail organization in the Pacific Northwest. Data collected via in-person, semistructured interviews and a …


Managerial Strategies Small Businesses Use To Prevent Cybercrime, Doreen Lynn Maahs Jan 2018

Managerial Strategies Small Businesses Use To Prevent Cybercrime, Doreen Lynn Maahs

Walden Dissertations and Doctoral Studies

Estimated worldwide losses due to cybercrime are approximately $375-575 billion annually, affecting governments, business organizations, economies, and society. With globalization on the rise, even small businesses conduct transactions worldwide through the use of information technology (IT), leaving these small businesses vulnerable to the intrusion of their networks. The purpose of this multiple case study was to explore the managerial strategies of small manufacturing business owners to protect their financial assets, data, and intellectual property from cybercrime. The conceptual framework was systems thinking and action theory. Participants included 4 small manufacturing business owners in the midwestern region of the United States. …


Reducing Technology Costs For Small Real Estate Businesses Using Cloud And Mobility, Linda Anne-Marie Mcintosh Jan 2017

Reducing Technology Costs For Small Real Estate Businesses Using Cloud And Mobility, Linda Anne-Marie Mcintosh

Walden Dissertations and Doctoral Studies

Increased client accessibility strategies, awareness of technology cost, and factors of third-party data security capabilities are elements small real estate business (SREB) owners need to know before adopting cloud and mobility technology. The purpose of this multiple case study was to explore the strategies SREB owners use to implement cloud and mobility products to reduce their technology costs. The target population consisted of 3 SREB owners who had experience implementing cloud and mobility products in their businesses in the state of Texas. The conceptual framework of this research study was the technology acceptance model theory. Semistructured interviews were conducted and …


An Exploration Of Wireless Networking And The Management Of Associated Security Risk, Helen Loretta Collins Jan 2015

An Exploration Of Wireless Networking And The Management Of Associated Security Risk, Helen Loretta Collins

Walden Dissertations and Doctoral Studies

The rapid expansion of wireless information technology (IT) coupled with a dramatic increase in security breaches forces organizations to develop comprehensive strategies for managing security risks. The problem addressed was the identification of security risk management practices and human errors of IT administrators, putting the organization at risk for external security intrusion. The purpose of this non-experimental quantitative study was to investigate and determine the security risk assessment practices used by IT administrators to protect the confidentiality and integrity of the organization's information. The research questions focused on whether the security risk management practices of IT administrators met or exceeded …