Business Commons^™

The Analytics Managers Ultimate Guide For Working With Universities, Robert J. Mcgrath

Faculty Publications

The challenges organizations are having related to finding (and retaining) deep analytical talent did not materialize out of thin air…or overnight. Analytics and Data science – and the role of the analytics professional – has evolved over the last several decades and has been fueled by our ability to capture and process increasingly larger and more complex variations of data and our desire to gain increasingly granular insights to fuel innovation and creativity. While many organizations recognize that a partnership with a university can be a resource to many of these challenges, the best way to start a conversation with …

Promoting Cross-Functional Team Interactions Within General Business Classes, Christopher J. Mckenna

Faculty Publications

This session discusses an attempt to integrate both unitary team and cross-functional team deliverables among general business students designing a complex client solution within an “IT for managers” class.

Incivility In The Workplace: The Experiences Of Female Sport Management Faculty In Higher Education, Elizabeth A. Taylor, Robin Hardin, Natalie Welch, Allison B. Smith

Faculty Publications

Access to higher education for women has dramatically increased in the United States during the past 50 years. Female college graduates have reversed the figures and gone from being outnumbered by their male counterparts 3 to 2 in the 1970s, to now outnumbering male college graduates 3 to 2. Women also graduate from masters and doctoral programs at a higher rate than men.

However, increases in the number of women obtaining college and advanced degrees has not translated to comparable representation in faculty positions or leadership roles in higher education. This lack of women in leadership positions, as well as …

Introductory Information Systems Course Redesign: Better Preparing Business Students, Gina Harden, Robert M. Crocker, Kelly Noe

Faculty Publications

Aim/Purpose The dynamic nature of the information systems (IS) field presents educators with the perpetual challenge of keeping course offerings current and relevant. This paper describes the process at a College of Business (COB) to redesign the introductory IS course to better prepare students for advanced business classes and equip them with interdisciplinary knowledge and skills demanded in today’s workplace.

Background The course was previously in the Computer Science (CSC) Department, itself within the COB. However, an administrative restructuring resulted in the CSC department’s removal from the COB and left the core course in limbo.

Methodology This paper presents a …

Student Perceptions Of Engagement In A Mandatory Programatic Service Learning, Gina Fe Causin, Chay Runnels

Faculty Publications

In the hospitality industry, service-learning opportunities are particularly important for students seeking work in the meeting and event planning industry. Faculty of a hospitality program at a regional university in East Texas decided to investigate the benefits in embedding service learning activities to their hospitality courses. The study investigated student perceptions of their participation in compulsory service learning assignments were created and implemented. Service learning assignment benefited the respondents personally; it benefited the sponsoring organization; it benefited the respondents’ career goals and their own individual awareness of community issues.

Academic Accounting Salaries In The Southwest: A Revisitation And Exploration, Kelly Noe, Mary Fischer, Treba Marsh, Dana A. Forgione

Faculty Publications

This study examines the faculty located in the Southwest Region of the American Accounting Association to ascertain salary determinants as well explore salary compression and inversion. This study finds there are differences among faculty salaries based on longevity, institutional type and size. Typically larger, public institutions pay higher salaries. Further this study finds that salary, perceived salary compared to others, institutional longevity, marital status, institutional type and size are significantly associated with faculty’s gender.

Best Practices Developing Service Learning Protocol For Hospitality Administration, Mary Olle, Chay Runnels, Gina Fe Causin, Todd Barrios

Faculty Publications

Developing Service Learning Protocol for students in the Hospitality Administration program at Stephen F. Austin State University provides an opportunity for students to experience these values such as networking, commitment, and building self-confidence. In 2015 SFA Hospitality Administration faculty made a decision to institutionalize service learning throughout their program. This presentation discusses its implementation.

Un Estudio Comparado Del Valor Económico Y Social De Dos Universidades Adventistas, Gus Gregorutti

Faculty Publications

This study seeks to understand the key factors that contribute tothe successful continuation of the food industries of two Adventistuniversities in Colombia and Peru. These factories have been contributingsocially and economically through employment opportunitiesfor students from lower social strata. The study gathered data froma series of interviews with managers of both factories. The resultsshowed that the success of continuity and contribution is relatedto efficient administrative relations between universities and factoriesand a culture of innovation that seeks to have the best humanresources to adapt to markets. Respondents also expressed someconcerns for the future performance of the current model of university-industry. The …

Real-World Flowcharting Willy Wonka Style!, Kelly Noe

Faculty Publications

The purpose of this paper is to discuss the development, implementation and outcome of a field-based learning flow-charting project that was conducted in an accounting information systems (AIS) course. The emphasis for the project was strengthening the students' critical thinking skills. This paper advances AIS education by sharing a field-based learning project geared toward AIS.

Fixing Advising: A Model For Faculty Advising, Robert M. Crocker, Marlene Kahla, Charlotte Allen

Faculty Publications

This paper addresses mandates to fix the advising process with a focus on faculty advising systems. Measures of student success and satisfaction, administrative issues, and faculty concerns are among the many factors discussed. Regression analysis is used to explore long-voiced faculty complaints that students do not follow advice. A case study is used to illustrate changes in one department’s advising process and measures of student satisfaction are reported. A model of advising components is offered to illustrate practices suggested to realize the full potential of the advising process.

Utilization Of Social Media In Marketing Classes, Charlotte Allen

Faculty Publications

The goal of this paper is to highlight how instructors may integrate the different social media into various marketing classes. The paper will address the major social networks, and then follow with discussions of microblogging, media sites, and social gaming. Given that there is a great deal of research highlighting the effectiveness of utilizing social media in academic classes, this paper focuses on providing practical guidance as to how social media could be integrated into the classroom, homework, and project experience.

The Mexican Idea Of Twoyear University Degrees: A Model Of Opportunities And Challenges, Gus Gregorutti

Faculty Publications

This study had the following general goals: a) Map some of the political and social factors that prompted the establishment of two-years Technological Universities in Mexico; b) Describe the main features of the model and how it differs from other models; c) Discuss Neoliberal Human Capital Theory as one of the main theoretical backdrop for expanding this kind of institutions; and finally, d) Assess the model’s strengths and weaknesses. To accomplish these goals, the study drew data from existing policies and from a set of six interviews to human resources directors in Monterrey area, Northern Mexico. These recruiters belonged to …

An Examination Of Accounting Majors' Ethical Decisions Before And After An Ethics Course Requirement, Violet Rogers, Aileen Smith

Faculty Publications

The increased focus on ethical decision making in the accounting profession has resulted in greater attention being paid to the education of future accountants. Texas is one of the states that requires a State Board approved university course in Accounting Ethics to be on the transcript of prospective CPA candidates. This study reports on research using senior/graduate level accounting majors at a Texas state university before the university course requirement and after the requirement. The survey presented four vignettes for the students to consider (i.e., 2 describe an ethical decision and 2 describe an unethical decision). Students were requested to …

U.S. And Romanian Executive Mba Students: A Cross-Cultural Comparison, Ernest A. Capozzoli, David E. Gundersen, Marcel Duhaneanu

Faculty Publications

Currently, there are over 260 EMBA programs worldwide with approximately 180 programs resident in the United States. The number of programs available for EMBA students has increased competition for those students. One characteristic of this increased competition between EMBA programs is the addition of global initiatives to expose students to other cultures. Part of this global initiative has resulted in alliances and the establishment of working relationships between educational institutions. To facilitate and enhance the learning experience while in an EMBA program these alliances should consider the impact culture plays in shaping student expectations. This paper addresses the question of …

Expectations Of Executive Mbas, Ernest A. Capozzoli, David E. Gundersen

Faculty Publications

Currently there are over 200 EMBA programs worldwide. These programs have grown in popularity and have increased by over a third in the last three years. Overall, schools are aggressively marketing their EMBA programs, and, as a consequence, prospective EMBA participants have numerous options for EMBA program enrollment. To successfully compete in the current environment, EMBA programs must understand and market to the expectations of prospective EMBAs. This paper explores the suitability of using the Teaching Goals Inventory (TGI) developed by Angelo and Cross (1993) as an instrument to analyze the expectations of EMBA candidates in the United States and …

Analyzing E.M.B.A. Student Feedback, Ernest A. Capozzoli, David E. Gundersen

Faculty Publications

The results of an executive Masters of Business Administration (MBA) program assessment are analyzed and interpreted against the backdrop of increasing competition between universities to attract and retain qualified students. The public education environment is currently in a turbulent state. This turbulence is in part caused by such factors as: reductions in public funding for higher education due to constrained state budgets, student expectations, requirements imposed by accrediting bodies, and other outside constituencies requesting more accountability. The pressure to hold education institutions accountable is increasing at a rapid rate. To provide a measure of accountability and quantify program quality, education …