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Design Thinking & Strategic Product Planning For Highly Engineered Products, Shannon Dare Wayne Jan 2020

Design Thinking & Strategic Product Planning For Highly Engineered Products, Shannon Dare Wayne

Wayne State University Dissertations

This paper offers an integrated framework to systematically address routine challenges plaguing early product development for highly engineered and complex products, such as automobiles. The framework includes up-front strategic product planning leveraging ‘design thinking’ and ‘design execution’ through a structured process to enable adaptation under uncertainties in the product development lifecycle for customer delight and program success. Included is product planning, from fuzzy front-end until product launch, and prioritizing aligned strategic initiatives while integrating design thinking throughout the process. We also discuss two real-world case studies to emphasize the efficacy of the framework and to demonstrate practical examples of how …


Developing Innovation Capability In A Mass Production Organization, Mark Douglas Dolsen Jan 2017

Developing Innovation Capability In A Mass Production Organization, Mark Douglas Dolsen

Wayne State University Dissertations

ABSTRACT

DEVELOPING INNOVATION CAPABILITY IN A MASS PRODUCTION ORGANIZATION

by

MARK DOLSEN

May 2017

Advisor: Dr. Ratna Babu Chinnam

Major: Industrial Engineering

Degree: Doctor of Philosophy

Auto parts manufacturing is a key element of the North American automotive supply chain, and a significant component of the economy of Ontario, Canada. Employment in this sector declined 40% from 2003 to 2010 as the industry experienced a recession, and many firms relocated to lower wage jurisdictions as the Canadian currency strengthened against the US dollar. Experts contend that the solution for the industry lies in innovation; however, recommendations found in the current …