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Full-Text Articles in Business
Technological Innovation And The Gics: A Discussion Of Classification Needs In A Disrupted World, Madison Leann Moats
Technological Innovation And The Gics: A Discussion Of Classification Needs In A Disrupted World, Madison Leann Moats
Chancellor’s Honors Program Projects
No abstract provided.
2015-2016 Pebble Smartwatch Advertising Campaign, Robert W. Jellicorse
2015-2016 Pebble Smartwatch Advertising Campaign, Robert W. Jellicorse
Chancellor’s Honors Program Projects
No abstract provided.
Exploring The Consequences Of Shopper-Facing Technologies: Their Effect On Shopper Experiences And Shopping Outcomes, Brian Ijams Spaid
Exploring The Consequences Of Shopper-Facing Technologies: Their Effect On Shopper Experiences And Shopping Outcomes, Brian Ijams Spaid
Doctoral Dissertations
Just as technology has influenced nearly every facet of the modern consumer’s life, it is also significantly changing how those consumers shop and how it influences their purchase decisions. Understanding how technology impacts these shoppers within the retail environment is crucial for retail managers who are expected to deploy and manage these sources of continuous change.
The purpose of this dissertation is to explore the phenomenon of shoppers experiencing technology in the retail environment. Specifically, our primary goal is to understand how shopper-facing technologies impact shoppers’ experiences and behaviors and subsequently affect outcome variables that matter to retailers. To that …
Solar Technology In Our World- A Business Approach, Luke Ingalls Liska
Solar Technology In Our World- A Business Approach, Luke Ingalls Liska
Chancellor’s Honors Program Projects
No abstract provided.
Revisiting The Iceberg: A Study Of Technology, Self-Direction, And The Learning Projects Of Small Business Owners, John David Harrison
Revisiting The Iceberg: A Study Of Technology, Self-Direction, And The Learning Projects Of Small Business Owners, John David Harrison
Doctoral Dissertations
The purpose of this exploratory study was to examine and describe the learning projects of a selected sample of small business owners in a community in the Southeastern United States. The study included the revision and modernization of Tough’s (1971) Learning Project Interview Schedule. A total of 35 small business owners were interviewed using a modified version of Tough’s Learning Project Interview Schedule. The schedule consisted of 10 learning project and seven demographic items that were adapted or created by a collaborative research team at the University of Tennessee using Tough’s (1971) Interview Schedule. Data revealed that participants had a …