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Examining Key Drivers Of Customer Delight In A Hotel Experience: A Cross-Cultural Perspective, Edwin Torres, Xiaoxiao Fu, Xinran Lehto
Examining Key Drivers Of Customer Delight In A Hotel Experience: A Cross-Cultural Perspective, Edwin Torres, Xiaoxiao Fu, Xinran Lehto
Rosen Faculty Scholarship and Creative Works
Welcoming all guests is the calling shared by those who work in the hotel industry. Everyday hoteliers strive to provide a service of excellence to all of those who visit. This can be somewhat of a complex endeavor, as hotels receive guests from different nationalities and cultures. Previous research in the area of customer delight has revealed some of the factors that define and drive the customer delight experience. Despite the emerging literature on the subject, the question remains: are guest from different cultures likely to be delighted by different things? In the present study, the researchers conducted extensive semi-structured …