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Full-Text Articles in Business
Seeing Others As Others See Us, James Peter Murphy
Seeing Others As Others See Us, James Peter Murphy
Conference papers
The many challenges to the bar industry today include increased competition from a variety of entertainment sources, Bar owners recognize that other establishments are providing a similar offering sometimes at lower prices. This realization has brought about an increased focus on the care of customers and their viewpoints. Customers encounters can include attitudes of indifference from staff and poor overall service. Dissatisfied customers usually talk to others about their dissatisfaction and the negative effect of this outcome can paralyze, all your best pro-active customer and marketing efforts. It costs, on average, five times as much to win a new customer …
Cocktails: Profitable Assets Or Expensive Beverage Offerings, James Peter Murphy
Cocktails: Profitable Assets Or Expensive Beverage Offerings, James Peter Murphy
Conference papers
Cocktails have become very popular in the majority of hospitality and licensed premises in recent years. Customer demands for contemporary and classic cocktails has driven demand. The training, innovation, equipment, new brands and exotic glassware, have all contributed to the overall success and interest in these drinks. It is crucial before you decide to enter into the cocktail area of your overall drinks offerings to ensure that you have all the elements required to build success and maintain a healthy business. Many establishments in the past have entered in the cocktail area only to exit after a short space of …
Are Your Cellars Safe?, James Peter Murphy
Are Your Cellars Safe?, James Peter Murphy
Conference papers
Bar owners have to be more concerned about health, safety and security issues. This is the result of a variety of factors, most notably recent legislative changes at national and international level and the subsequent high costs of accidents (including costs relating to litigation and compensation). Poor health, safety and security standards place staff members and customers at risk of serious injury if not death; employers suffer in terms of lost productivity and potentially higher premiums’ and the morale of the staff, as well as the industrial relations climate in the bar, can be adversely affected. At a minimum, bar …
Managing The Responsible Service Of Alcohol: Are We Meeting Our Obligations?, James Peter Murphy
Managing The Responsible Service Of Alcohol: Are We Meeting Our Obligations?, James Peter Murphy
Conference papers
Recent research studies indicate that customers and individuals are drinking no more than their parents were drinking 15 years ago but the frequency, strength of drinks, and amount of drinks consumed per session has increased. These irrational drinking patterns have created a binge drinking culture. Bar staff and management have the task of serving and dealing with all types of people from all walks of life and status of society, this is an enjoyable and rewarding part of the job. However there are many occasions when they have to deal with people who may well have on occasion for various …
Craving Alcohol, James Peter Murphy
Craving Alcohol, James Peter Murphy
Conference papers
Individuals involved in the treatment of alcoholism for decades have argued that men and women crave alcohol essentially because they enjoy the effect it offers. This effect is so mysterious that, while adults will confess that these cravings are potentially dangerous to their health and wellbeing, during consumption their reasoning and belief of these facts will alternate between the true and the false. In essence these individuals' alcohol cravings life actually seems to them the only normal life. Some will demonstrate conditions of discontentment, irritability and restlessness, until they can regain the experience and ease obtained by consuming a couple …