Business Commons^™

Testing Hypothesis Of Customer Satisfaction Factors By Statistical Method, Wichan Wannalertsri

Engineering and Technology Management Student Projects

This paper is a part of evaluation and development of customer satisfaction factors for the Peter Stott Center Gymnasium research paper written by a group of graduate student in summer 2001. The purpose of this paper is analysis the information after developed hypotheses, (7 hypotheses), and collected the data. We use the statistic method (Regression Analysis Method and Microsoft Excel 2000 software) for testing and figuring out which hypotheses or factors are significant and relate with customer satisfaction. Some of data in this paper are referred to the evaluation and development of customer satisfaction factors for the Peter Stott Center …

Ebay Strategic Analysis And Recommendation, Jerry Compton, Aaron Freier, Archie Patdu, Nantachai Phuvasate, Farhad Rostami

Engineering and Technology Management Student Projects

The Internet has seen its share of success and failures as businesses try to understand how this new medium is going to be used in the 21st century. The eBay corporation has defined itself as not only a player on the Internet but as founders of a new business concept: online bidding and selling for the masses.

Being first to market gives eBay some of the key strengths to make the most of this new medium. The key success factors such as a large customer base and a compelling environment online are allowing eBay to be profitable and be seen …

Freightliner Llc Manufacturing Optimization, Jerry Compton, Ryan Jefferis, Hasnah Mat-Amin, Felix Ngoussou

Engineering and Technology Management Student Projects

Freightliner LLC has been producing innovative products since 1942 for the trucking industry. Following a 1981 acquisition by Daimler-Benz AG, Freightliner has steadily gained market share through acquisition and fleet sales. Following record production in 1999 at maximum yield levels, year 2000 hit the heavy truck market especially hard. High diesel fuel prices, low used truck values, and a slowing economy were just a few reasons for reduced truck sales.

Through Ql of 2001, heavy vehicle production was down 54% compared to 2000 in attempts of lowering inventory amounts. In this new market, capacity is no longer the overall manufacturing …

Erps And Strategy: First, Do No Harm, Kristi Jane Yuthas, Catherine Banbury, Darrell Brown

Business Faculty Publications and Presentations

ERP and other systems projects are now commonly preceded or accompanied by reengineering efforts. Traditional reengineering projects use a 'clean sheet' approach, in which companies attempt to design ideal processes without being bound to existing processes and constraints. When reengineering is associated with information technology (IT) implementation, the more common approach is known as 'tool-driven' or 'system-enhanced' reengineering. Under this approach, the new processes are designed with explicit attention to the opportunities and constraints presented by the capabilities of the new information system. Although IT-related reengineering approaches have matured through time, they have not kept pace with current perspectives on …

Role Playing And Cooperative Learning In The Ais Course, Dennis F. Togo, Kristi Jane Yuthas

Business Faculty Publications and Presentations

The accounting information systems course is often viewed as difficult to teach because it contains topics that are less quantifiable and structured in comparison to courses in financial or managerial!cost accounting. Yet, many AIS instructors have developed successful teaching techniques that are suited to the AIS course. A creative teaching approach for the AIS course is that of role-playing organizations and their operations, especially for transaction cycles. In addition, cooperative learning can be nicely coupled with role playing because of their common emphases on social interdependence and shared learning. The benefits and guidelines for cooperative learning and role playing are …