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Full-Text Articles in Business

Robo-Advisors - A Future Way To Invest?, Viraj Vishwarupe, Tommy Vu Dec 2018

Robo-Advisors - A Future Way To Invest?, Viraj Vishwarupe, Tommy Vu

Finance

Research Question: Are robo-advisors the future of investing?

As the capabilities of technology continue to advance, alternatives to conventional practices are created in an attempt to boost convenience and efficiency. This paper will focus on one such alternative, robo-advisors, an automated investment advisor platform. The technology is evaluated to answer the research question above and to assess whether it holds promise in the world of finance as well as the potential to ultimately outpace traditional forms of investment advice. To accomplish this goal, in-depth research is provided covering a broad range of topics concerning robo-advisors including the platform’s history, analysis …


Fresh Squeezed Fitness: A Case Study On The Marketing Of Orangetheory Fitness, Emma Schmidt Dec 2018

Fresh Squeezed Fitness: A Case Study On The Marketing Of Orangetheory Fitness, Emma Schmidt

Recreation, Parks, and Tourism Administration

The fitness industry has grown immensely in the past decade as a form of health management. The industry has expanded to offer niche fitness facilities that cater to individuals’ specific needs and motivations. The purpose of this study was to examine the best marketing and branding practices utilized by Orangetheory Fitness. The research for this study was collected using a case study matrix, developed by the researcher, to evaluate Orangetheory Fitness’ marketing strategies. The study resulted in findings indicating the importance of technology advancement and brand differentiation pertaining to the success of Orangetheory Fitness. It is crucial for Orangetheory Fitness …


Delegation Application, Erik Matthew Phillips Jun 2018

Delegation Application, Erik Matthew Phillips

Computer Science and Software Engineering

Delegation is a cross-platform application to provide smart task distribution to users. In a team environment, the assignment of tasks can be tedious and difficult for management or for users needing to discover a starting place for where to begin with accomplishing tasks. Within a specific team, members possess individual skills within different areas of the team’s responsibilities and specialties, and certain members will be better suited to tackle specific tasks. This project provides a solution, consisting of a smart cross-platform application that allows for teams and individuals to quickly coordinate and delegate tasks assigned to them.


Novel Wine Pouring Machine, Jacob N. Rardin, Erin Clark, Berkeley Davis, Julia Trenkle, Brett Wittmuss Jun 2018

Novel Wine Pouring Machine, Jacob N. Rardin, Erin Clark, Berkeley Davis, Julia Trenkle, Brett Wittmuss

Mechanical Engineering

This Final Design Report outlines the “Novel Wine Opener” senior design project completed by a team of mechanical engineering students at California Polytechnic State University, San Luis Obispo. The project was sponsored by Bill Swanson, owner of the Center of Effort vineyard and winery in Edna Valley, CA. The goal of the project was to produce a novel wine pouring machine for the Center of Effort. This device should be able to remove the foil cap from a wine bottle, uncork the bottle, and pour a glass of wine at the winery and at public events. The finished product should …