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Full-Text Articles in Business
International Strategic Alliances: Identifying Objective Performance Measures, Russell P. Adams, Clara Downey
International Strategic Alliances: Identifying Objective Performance Measures, Russell P. Adams, Clara Downey
International Business and Entrepreneurship Faculty Publications and Presentations
With the acceleration of globalization, International Strategic Alliances (ISA) are increasingly playing a critical role in a firm’s strategic arsenal. Despite its importance, measuring an ISA’s success is difficult due to the reticence of failing partnerships to announce these issues. This paper presents an analysis of 29 alliances from 18 countries and 5 industries. The success or failure of these alliances was analyzed utilizing ROA, ROE, ROI, and operating margin as the variables of performance measurement. Discriminant Analysis demonstrates that operating margin correctly classifies the success of an alliance 70% of the time.
Analytics For Business, Policy And Law In A Comparative Review Of Enhanced Wireless Emergency Number Call Services Systems In The European Union And United States, James E. Holloway, Elaine Seeman, Margaret O'Hara, Arno Forst
Analytics For Business, Policy And Law In A Comparative Review Of Enhanced Wireless Emergency Number Call Services Systems In The European Union And United States, James E. Holloway, Elaine Seeman, Margaret O'Hara, Arno Forst
School of Accountancy Faculty Publications and Presentations
No abstract provided.
Quickulum: A Process For Quick Response Curriculum Verification, Marvin Lovett, Irma S. Jones, Paul Stingley
Quickulum: A Process For Quick Response Curriculum Verification, Marvin Lovett, Irma S. Jones, Paul Stingley
Marketing Faculty Publications and Presentations
This paper addresses the need for a method of continual and frequent verification regarding course content taught in some post-secondary courses. . With excessive amounts of information generated within the workplace, continual change exists for what is taught in some of our business courses. This is especially true for specific content areas such as Retail Management. This paper proposes a process for verifying and updating course content in order to stay current with workplace trends which these authors have called “Quickulum: A Process for Quick Response Curriculum Verification.”
Social/Interpersonal Skills In Business: In Field, Curriculum And Student Perspectives, Marvin Lovett, Irma S. Jones
Social/Interpersonal Skills In Business: In Field, Curriculum And Student Perspectives, Marvin Lovett, Irma S. Jones
Marketing Faculty Publications and Presentations
This study addresses the need for curriculum aimed at educating current Bachelor of Business Administration students regarding social/interpersonal skills required within the field of business administration. Social/Interpersonal skills will be operationally defined and include behaviors related to etiquette, professional introductions, conversing, etc. Although current Bachelor of Business Administration may offer appropriate coverage of the specific areas of study within the traditional field of business administration, graduates may lack the social/interpersonal skills needed to enhance their effectiveness.
Does Within-Culture Variation Matter? An Empirical Study Of Computer Usage, Mark Srite, Jason Bennett Thatcher, Edith Galy
Does Within-Culture Variation Matter? An Empirical Study Of Computer Usage, Mark Srite, Jason Bennett Thatcher, Edith Galy
International Business and Entrepreneurship Faculty Publications and Presentations
This article examines within-culture variance in the influence of values on perceptions and use of information technology (IT). Based on cross-cultural research, we suggest that cultural values influence technology acceptance and use. Specifically, we argue that masculinity/femininity and individualism/collectivism directly influence personal innovativeness with IT, computer anxiety, and computer self-efficacy, and have a mediated effect on perceived usefulness, perceived ease of use, and use of IT. Overall, analysis provides support for the research model. Our results suggest that masculinity/femininity influences computer selfefficacy, computer anxiety, and personal innovativeness with IT. We also offer implications for research and practice.