Open Access. Powered by Scholars. Published by Universities.®

Business Commons

Open Access. Powered by Scholars. Published by Universities.®

Articles 31 - 53 of 53

Full-Text Articles in Business

Backpacking In The Digital Age: Ethnographic Perspectives From Latin America, Russell Edwards Jan 2013

Backpacking In The Digital Age: Ethnographic Perspectives From Latin America, Russell Edwards

Electronic Theses and Dissertations

My thesis ethnographically examines the changing nature of backpacking for Westerners in Latin America amid a proliferation of mobile computing and social networking. While anthropological and sociocultural research on tourism is extensive, the social scientific literature on backpacking has, thus far, been largely unconcerned with Western Hemisphere countries and the effects of digital technology on this mode of travel. Recent findings suggest, however, that backpacking has currently moved beyond its niche roots as a subculture of independent traveling into a full-fledged tourist industry. My thesis investigates the Latin American backpacking scene to better understand if this is a global trend. …


Guest Satisfaction Analysis Of A Casual Dining Restaurant: A Comparison Of Tourist Vs Non-Tourist Satisfaction Scores., Jessica Wickey Jan 2013

Guest Satisfaction Analysis Of A Casual Dining Restaurant: A Comparison Of Tourist Vs Non-Tourist Satisfaction Scores., Jessica Wickey

Electronic Theses and Dissertations

Purpose - The purpose of this study is to analyze guest/customer satisfaction surveys of a casual dining restaurant in the Orlando, Florida area; specifically, to analyze if there is a difference between satisfaction levels of tourist and non-tourist guests. The guest satisfaction surveys were analyzed on eight dimensions of satisfaction; Pace of Service, Service Overall, Server Communication & Accuracy, Food (Taste & Quality), Food Preparation, Bar (Beer, Wine, & Cocktail), Gratefulness, and Atmosphere in whole (including atmosphere and cleanliness).The eight dimensions were evaluated in the GPS (guest pulse survey) based on a Net Promoter Score, or NPS® system, and were …


A Comparative Analysis Of College Student Spring Break Destinations An Empirical Study Of Tourism Destination Attributes, Tricia Tang May 2012

A Comparative Analysis Of College Student Spring Break Destinations An Empirical Study Of Tourism Destination Attributes, Tricia Tang

HIM 1990-2015

The tourism industry has become one of the fastest growing sectors in the world's economy, contributing 9.1% of world GDP and more than 260 million jobs worldwide (World Travel & Tourism Council, 2011). The U.S college student market has emerged as major segment within this sector, generating approximately $15 billion on annual domestic and international travel. Among the various travel patterns of college students, they are most highly motivated for spring break travel, with more than two million students traveling per season (Bai et al., 2004; Borgerding, 2001; Reynolds, 2004). This research, through surveying college students majoring in hospitality and …


The Effects Of Corporate Social Responsibility On Service Recovery Evaluations In Casual Dining Restaurants., Heidi Albus Jan 2012

The Effects Of Corporate Social Responsibility On Service Recovery Evaluations In Casual Dining Restaurants., Heidi Albus

Electronic Theses and Dissertations

This study examined the effects of Corporate Social Responsibility (CSR) on service recovery in terms of customer satisfaction, repeat patronage, word of mouth, and consumer trust in casual dining restaurants. More specifically, this study proposed that CSR will have a halo effect on negative service recovery incidents and mitigate the adverse effects of the poor recovery. An experimental study consisting of a 3x2 between subjects factorial design was used. Three CSR conditions (positive, negative, and no CSR) were matched with two service recovery conditions (positive or negative). Four hundred and eighteen subjects were recruited by a reputed marketing research firm. …


How Does Jay-Customer Affect Employee Job Stress And Job Satisfaction?, Gawon Kim Jan 2012

How Does Jay-Customer Affect Employee Job Stress And Job Satisfaction?, Gawon Kim

Electronic Theses and Dissertations

Guest-contact employees interact with various types of customers, and they are often exposed to stressful conditions caused by the deviant, or jay-customers. The purpose of this study is to examine how jay-customer behaviors (customer incivility and customer aggression) affect employees’ job stress, and consequently, job satisfaction. Surveys of 210 participants, currently working as guest-contact employees in the hospitality industry, were analyzed for the study. The results of hierarchical multiple regression analyses show a positive relationship between the experience of customer incivility and employees’ job stress. Additionally, the results indicate a full mediation effect of employees’ job stress on the relationship …


Nutritionally Focused Drive-Thru Menus And The Impact On Consumer Preferences: A Study Of The Restaurant Industry, Meschelle M. Davis Jan 2012

Nutritionally Focused Drive-Thru Menus And The Impact On Consumer Preferences: A Study Of The Restaurant Industry, Meschelle M. Davis

Electronic Theses and Dissertations

More than one-third of the U.S. citizens (over 70 million people) and 16% of children are classified as obese and are at risk of many diseases including heart disease. Research indicates that 65% of Americans over the age of twenty years old are considered overweight. To address this public health issue, the U.S. Food & Drug Administration has proposed new nutritional guidelines for restaurant menus. Thus, the current study investigated the preferences of quick service restaurant (QSR) industry consumers with reference to the newly proposed U.S. Food and Drug Administration regulations. This study includes development and redesigning of drive thru …


Evaluating The Effectiveness Of The Pga's Professional Gold Management (Pgm) Program, David Lane Smiley Jan 2012

Evaluating The Effectiveness Of The Pga's Professional Gold Management (Pgm) Program, David Lane Smiley

Electronic Theses and Dissertations

This study explored the relationships between knowledge, skills, ability, self-efficacy, and experiential learning and performance expectations and satisfaction. The purpose of this study was threefold. First, the study attempted to understand the motivators for student motivation to recommend the program. Second, the study looked at the contribution of both intrinsic and extrinsic motivators for retention and positive word-of-mouth. Further, the research evaluated the relationship of the curriculum in influencing the student’s performance and satisfaction. The study sample consisted of 676 undergraduate students attending one of six PGA Professional Golf management programs in the spring of 2011. The survey instrument was …


International Worker Cultural Adaptation: A Qualitative Study, Luis Romero Valenzuela Jan 2012

International Worker Cultural Adaptation: A Qualitative Study, Luis Romero Valenzuela

Electronic Theses and Dissertations

International workers are a vulnerable population within the hospitality industry. Their challenges, and needs have an impact on productivity, loyalty and satisfaction of international workers towards the organizations that employ them. The social and cultural impacts of labor migration are felt in their new environment by both domestic and immigrant populations. It is important to understand international workers’ acculturation process in order to provide them with tools necessary to succeed; it is also important to create responsible practices that translate into positive migration outcomes for both domestic and foreign populations. This study collected data on the motivations, processes, challenges, and …


Attributes Influencing Meeting Planners' Destination Selection A Case Of Orlando, Fl, Adi Hayat Jan 2011

Attributes Influencing Meeting Planners' Destination Selection A Case Of Orlando, Fl, Adi Hayat

Electronic Theses and Dissertations

The meetings, incentives, conventions, and exhibitions (MICE) industry generates billions of dollars in direct and indirect spending annually, and is considered one of the fastest growing segments of the tourism industry. Destinations that want to capitalize on this industry must understand what drives its planners. The current study used Orlando, Florida as a case study, and investigated whether there are differences between the three meeting planners' types (association, corporate, 3rd party) in regards to destination selection attributes and the recent recession impact. The study further identified attributes that affect future bookings to Orlando. Data was collected from a nationwide survey …


Hotel Manager Attitudes Toward Environmental Sustainability Practices Empirical Findings From Hotels In Phuket, Thailand, Sivika Saenyanupap Jan 2011

Hotel Manager Attitudes Toward Environmental Sustainability Practices Empirical Findings From Hotels In Phuket, Thailand, Sivika Saenyanupap

Electronic Theses and Dissertations

This study explored the attitudes of hotel managers in Phuket, Thailand, in an attempt to identify whether their attitudes influence their utilization of environmental sustainability practices. Due to the increasing number of visitors to Phuket, Thailand, the consumption of natural resources has increased in the region, causing serious environmental problems. A sustainable way forward is needed for the tourism industry in the region in order to maintain quality of service while reducing environmental damage. The data analyzed in this study came from self-administered questionnaires that surveyed hotel managers in Phuket, Thailand, with a sample of 243 respondents. Research results revealed …


Quantifying The Impacts Of The 2007 Economic Crisis On A Local Tourism Industry And Regional Economy, Yun Ying Zhong Jan 2011

Quantifying The Impacts Of The 2007 Economic Crisis On A Local Tourism Industry And Regional Economy, Yun Ying Zhong

Electronic Theses and Dissertations

The purpose of the study is to explore the accuracy of the Input-Output model and its derivative, the Occupation-Based model in investigating the impacts of the 2007 economic crisis on the tourism-related industries and the local economy in the Metro Orlando Area, Florida. The 2007-2008 total visitor expenditure change is taken as an initial shock from the economic crisis on the region's tourism-related industries, and the total impacts are measured in terms of industry output (sales), employment and annual occupational wage. The estimation results are compared with the actual data to verify the accuracy of the modeling results. Paired-sample T …


Exploring The Association Of The Attributes Of Self-Service Kiosks, Customer Check-In Satisfaction, And Customer Commitment In C, Gary Deel Jan 2010

Exploring The Association Of The Attributes Of Self-Service Kiosks, Customer Check-In Satisfaction, And Customer Commitment In C, Gary Deel

Electronic Theses and Dissertations

Research regarding self-service technology and its integration into the traditional service environment is relatively limited as it applies to the lodging industry. The purpose of this study was to investigate the customer check-in satisfaction and customer commitment impacts of self-service hotel kiosks as implemented in convention hotels by examining perceptions of kiosk users. It has been theorized that customer perceptions of self-service technology attributes are positively related to satisfaction and subsequent commitment. A model was employed in this study that had been previously supported outside of the hospitality industry which demonstrated support for a universal standard of investigating self-service technology …


Critical Success Factors In Florida's Bed And Breakfast Industry, Catherine I. Rash Jan 2009

Critical Success Factors In Florida's Bed And Breakfast Industry, Catherine I. Rash

HIM 1990-2015

Florida bed and breakfasts (B&Bs) were surveyed for the purpose of discovering the attitudes, beliefs, and actual behaviors of B&B owners and operators that contribute to an operation’s success. This study had several objectives: 1) to provide an analysis of attitudes and beliefs perceived to be necessary for success and the actual behaviors exhibited by operators based upon their self-definition of success, 2) to collect demographic information from various bed and breakfasts in Florida, and 3) to expand the limited amount of research that has addressed issues in the bed and breakfast industry. Between July 2009 and August 2009, data …


An Investigation Into Hotel Employees' Perception Of Green Practices, Sun-Hwa Kim Jan 2009

An Investigation Into Hotel Employees' Perception Of Green Practices, Sun-Hwa Kim

Electronic Theses and Dissertations

This study examined how employees of the hotel industry perceived green practices. Data was collected from 220 employees working in eight green certified hotels in Orlando. Research results revealed that performance levels of green practices implemented by hotels were lower than the importance levels of those same green practices as perceived by hotel employees. The results of the study illustrated that (1) the employees' perception regarding green practices was not different than one of hoteliers in terms of importance and performance, and (2) employees weighted the green practices that were beneficial to them as more important than green practices that …


Top Management's Perceptions Of Service Excellence And Hospitality: The Case Of Dr. P. Phillips Hospital, Taryn Aiello Jan 2008

Top Management's Perceptions Of Service Excellence And Hospitality: The Case Of Dr. P. Phillips Hospital, Taryn Aiello

Electronic Theses and Dissertations

This study investigated service excellence and hospitality in a healthcare setting. It is unique from other hospitality research in that it considers hospitality and service excellence as separate concepts, applicable across industries. Part of the premise of this study explores how hospitality extends past service excellence to create a comfortable and welcoming environment to combat patient anxiety and stress. Furthermore, this is one of the first qualitative studies on the importance of service excellence and hospitality in the healthcare industry. This case study measured top management's perceptions of service excellence and hospitality within one community-based hospital located in Orlando, Florida. …


Proposing An Alternative Framework For Feasibility Studies For Large Public Tourism Investments: A Quantitative Analysis Of The, Marcelinio Kock Jan 2007

Proposing An Alternative Framework For Feasibility Studies For Large Public Tourism Investments: A Quantitative Analysis Of The, Marcelinio Kock

Electronic Theses and Dissertations

Numerous studies in the hospitality field have focused on the importance of the convention industry to the economic well being of the local tourism industry. Because of intense competition between convention centers, destinations are practicing strategies of expanding their convention facilities and related infrastructure. Unfortunately, many of these expansions appear to have been based on feasibility studies that failed to present rigorous reviews and examinations regarding alleged claims of positive impacts and over-optimistic operational pro-forma statements. The main objective of this study is to propose an alternative framework for feasibility studies, which consists of an updated, rigorous methodology to calculate …


Assessing The Web-Based Destination Marketing Activities: A Relationship Marketing Perspective, Liza Cobos Jan 2006

Assessing The Web-Based Destination Marketing Activities: A Relationship Marketing Perspective, Liza Cobos

Electronic Theses and Dissertations

Innovations in information technology have played an important role in the way business is conducted. Technology innovations have great impact on tourism destination marketing organizations such as convention and visitor bureaus, since they are highly dependent on information and timely distribution of it to the public. Information technology innovations such as the Internet allow CVBs to perform their marketing functions in a more efficient manner. The implementation of web-based marketing functions is impacted by organizational characteristics that either foster or hinder their implementation (Thong, 1999; Tornatzky & Fleischer, 1990; Wang & Fesenmaier, 2006; Zhu & Kraemer, 2005). Information technology innovations …


Event Planners' Ratings Of Destination Selection Variables: A Comparison Between Members Of Three Professional Association Groups, Marta Godlewska Jan 2006

Event Planners' Ratings Of Destination Selection Variables: A Comparison Between Members Of Three Professional Association Groups, Marta Godlewska

Electronic Theses and Dissertations

Several researchers have attempted to understand the destination selection criteria that are important to event planners (Crouch & Ritchie, 1998; Getz, 2003; Oppermann, 1996). However, an examination of the previous studies indicated that only limited understanding of the destination selection criteria has been provided. There is little research that compares event planners belonging to different professional associations and their rating of destination selection criteria. This study examined the differences that exist between three groups of event planners in rating thirteen destination selection variables. The study provides more understanding in the search of an optimal combination of destination selection mix based …


Employee Motivation: A Comparison Of Tipped And Non-Tipped Hourly Restaurant Employees, Catherine Johnson Jan 2005

Employee Motivation: A Comparison Of Tipped And Non-Tipped Hourly Restaurant Employees, Catherine Johnson

Electronic Theses and Dissertations

Employee motivation shall be defined by Robbins (as cited in Ramlall, 2004) as: "the willingness to exert high levels of effort toward organizational goals, conditioned by the effort's ability to satisfy some individual need." To engage in the practice of motivating employees, employers must understand the unsatisfied needs of each of the employee groups. This study desires to provide practitioners in the restaurant industry the ability to recognize motivators for these different employment groups and their relationship to organizational commitment. The restaurant industry consists of two types of employees: salaried and hourly. This study focuses on hourly employees, and their …


The Effect Of Tourist Theft On Future Travel Decisions, Judith Lynn Holcomb Jan 2004

The Effect Of Tourist Theft On Future Travel Decisions, Judith Lynn Holcomb

Electronic Theses and Dissertations

Past research has shown that theft is a prevalent crime against tourists. This study's purpose was to determine the effects of past incidents of personal theft on tourists' future decisions to travel by analyzing and comparing those who have experienced personal theft to those who heard of such incidents through personal accounts of friends or family. The findings, which were taken from a survey of 215 respondents, revealed that that experiencing personal theft, or knowing of someone who has, is not a deterrent for visiting a destination where the theft occurred. Results also showed that one aspect of theft that …


Assessing The Impact Of Movies Upon An Individual's Image Formation Concerning A Given Destination, Jeeyeon (Jeannie) Hahm Jan 2004

Assessing The Impact Of Movies Upon An Individual's Image Formation Concerning A Given Destination, Jeeyeon (Jeannie) Hahm

Electronic Theses and Dissertations

The process of watching a movie is a common way to be entertained in this day and age. There are multiple ways in which people can enjoy a movie ranging from the big screen at a commercial theater, on their home's television, or even in a car while driving. One outcome associated with watching a destination movie might be that the viewer will be compelled to visit or not the location portrayed in the movie. It is a primary assumption of this thesis that movies have the ability to create or change an individual's image of a destination by its …


The Effect Of Internet Booking On The Central Florida Lodging Market O, Scott Smith Jan 2004

The Effect Of Internet Booking On The Central Florida Lodging Market O, Scott Smith

Electronic Theses and Dissertations

This study reviews the effect of Internet bookings on the Central Florida lodging market over the past five years. As the number of lodging accommodations booked directly by the consumer over the Internet continues to increase, the ramifications brought about by this emerging distribution channel have not been fully investigated or interpreted. This study observes how Internet-enabled distribution channel bookings have trended in occupancy and average daily rate in the Central Florida lodging market in the past five years. Specifically the author segmented the survey respondents into the lodging product service categories of budget, moderate, upscale and luxury to analyze …


The Impact Of Selected Socio-Demographic, Travel-Related And Psychogra, Nichakarn Peerapatdit Jan 2004

The Impact Of Selected Socio-Demographic, Travel-Related And Psychogra, Nichakarn Peerapatdit

Electronic Theses and Dissertations

Several researchers have attempted to understand the tourism expenditure patterns from the traveler's perspective (Cai, Hong, and Morrision, 1995; Dardis, et al., 1981; Prais and Houthakker,1971; Sheldon and Mak , 1987; Jang, et al.,2003). However, an examination of the previous studies indicates that only limited understanding of the traveler's expenditure patterns has been provided either because of only anecdotal evidence in the studies, or because of their failure to examine the impacts of the factors affecting expenditure patterns. This study examined the effects of socio-demographic, travel-related, and psychographic variables on travel expenditures. The expenditure patterns included lodging, meals and restaurants, …