Business Commons^™

Reflections On Co-Creating, Developing And Evaluating Virtual Reality Fieldtrips (Vrf): The Student’S Perspective, Catherine Gorman, Jennifer Stewart, Louise Bellew

Conference papers

To ensure graduates have the skill to work within the tourism industry, and spurred on by the paradigm shift in teaching due to Covid 19, this research focused on developing innovative solutions using technology. Using virtual assessment techniques, industry co-created evaluation, and integrated assessment, it explored how virtual field-trips can be developed as part of remote teaching methods. To provide context to the topic of sustainable tourism and technology, a student-led virtual seminar with industry was undertaken linking with TU Dublin Green Week 2021. In place of a fieldtrip using Google Earth and Screen-casto-matic, students created videos incorporating the sustainability …

An Examination Of The Role Of Placemaking In Tourism On The Entrepreneurial Eco System, Ziene Mottiar, Theresa Ryan

Conference papers

Place-making is a topic of increasing interest in the tourism literature as national and local governments and DMOs continue to focus on the competitiveness and attractiveness of their destination. While the focus in the entrepreneurship and innovation literature is on individual entrepreneurs, policies and networks, place is a vital element in the tourism nexus and this concept is explored in this paper. As Solfield et al. (2017, p.2) note ‘place making in tourism.. creates an identity, an image, a difference from other places’. This paper examines how place making can encourage innovation by investigating the case of the Wild Atlantic …

The Problems Of Deficient Data When Planning For Religious Tourism: An Irish Case Study, Vreny Enongene, Kevin Griffin

Conference papers

This study stresses the importance of the availability of data and relevant statistics in the advancement of tourism knowledge and the enhancement of visitor experiences (pre-and post-experiences) for those particularly interested in visiting sacred sites, as well as its study. With sacred sites in the Island of Ireland as sites under study. The dearth in data and relevant statistics on religious tourism sites and their facilities, visitor numbers and their activities, management issues, and visitor experiences, at sacred sites in the Ireland of Ireland, although widely acclaimed as a country of saints and scholars, prompted the present investigation.

In arriving …

The Phenomenon Of Online Reviews - Digital Headache Or Golden Opportunity For The Tourism Sector?, Jennifer Lawlor, Geraldine A. Gorham, Colin O'Connor

Conference papers

This conceptual paper presents a research agenda for tourism operators by examining the literature pertaining to the phenomenon of online reviews in the tourism sector. The objective is to examine tourist motivations for posting online reviews and their potential impact on the consumer decision making process. Furthermore, this paper seeks to explore how tourism operators may respond to, and act upon, this source of customer word-of-mouth.

Is There A Future / Career For Tourist Guides?, Detta Melia, Josephine Rice

Conference papers

Tourist guides are the essential interface between a tourism destination and its visitors, and are very much responsible for the overall impression and satisfaction offered by a destination. However, despite the prominent role that tourist guides play in the system of tourism, fairly scant scientific attention has been paid to them to date. Tourist Guides create a link between the visitor and the host country. Yet, of the small amount of literature devoted to them, very few studies have asked tourist guides their views and opinions, and have built up a profile of the tourist guide. This paper is an …

Lost In Translation: Interpreting And Presenting Dublin’S Colonial Past, Theresa Ryan, Bernadette Quinn

Conference papers

As Alderman (2010: 90) has recently written, the potential struggle to determine what conception of the past will prevail constitutes the politics of memory. This paper aims to investigate the politics of memory at play in determining how Dublin’s colonial heritage is constructed and represented to tourists. Dublin’s profile as a tourism destination has grown recently. It attracted 5.4 million visitors in 2009 (Fáilte Ireland 2010). Culture and heritage underpin both its touristic appeal and the city’s official efforts to represent itself as a destination. Much of Dublin’s most iconic built heritage is strongly associated with its development as a …

A Review Of Key Factors Affecting The Adoption Of Self-Service Technologies In Tourism., Petranka Kelly, Jennifer Lawlor, Michael Mulvey

Conference papers

During the past ten years self-service technologies (SSTs) have attracted research attention especially in the banking, retail and airline sectors. The infusion of technology in the service encounter has been identified as being advantageous to both the service provider and the consumer. Service provider companies may reduce costs, increase consumer satisfaction and tap into new markets which have been made accessible via the Internet. From a consumer’s point of view, SSTs can save money and time, provide convenience, and in some cases, enjoyment. All the above mentioned advantages are achievable only if SSTs gain adoption among consumers. In light of …

Making A Splash! An Analysis Of The Viking Adventure And Viking Splash Tour As Expressions Of Local Heritage, Identity And Place., Ruth Casey, Ann Conway

Conference papers

No abstract provided.