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Full-Text Articles in Business

Marketing Doctrines, A Resurrection Guide: Review Of The Art Of Strategic Marketing War: Pearls Of Wardom (2019) By Pete Jeans, Tugberk Kara Dec 2023

Marketing Doctrines, A Resurrection Guide: Review Of The Art Of Strategic Marketing War: Pearls Of Wardom (2019) By Pete Jeans, Tugberk Kara

Markets, Globalization & Development Review

No abstract provided.


Evaluating Strategic Leadership Development Programs, Felicia Littlejohn Dec 2023

Evaluating Strategic Leadership Development Programs, Felicia Littlejohn

Instructional Design Capstones Collection

Companies that lack an in-depth understanding of leadership development program evaluation may invest in a program that achieves suboptimal results. However, there is no generally prescribed framework for the evaluation of leadership development programs. Thus, the purpose of this action research paper is to provide the basis for vetting leadership development programs based on their organizational fit and investment value, training methodologies, workplace development approaches, coaching and development support, and targeted business outcomes.


Vanmoof Strategic Audit, Chi-Chun Chang May 2023

Vanmoof Strategic Audit, Chi-Chun Chang

Honors Theses

VanMoof is an e-bike brand originated in Amsterdam that has expanded to Western Europe, Eastern Asia, and North America. This paper will analyze the e-bike industry using PESTEL analysis. It will also analyze the industry’s competitive environment using the framework of Porter’s Five Forces, followed by an analysis of the strategy VanMoof’s currently employing. Based on the results, the paper will end with a recommendation for future strategies.


Nvidia Corporation: Pc Gaming Industry Strategic Audit, Charlie Peng May 2023

Nvidia Corporation: Pc Gaming Industry Strategic Audit, Charlie Peng

Honors Theses

Nvidia is a semiconductor company focusing on high-performance computer graphics technology. The company designs graphics processing units (GPUs), which are used in a variety of fields such as data centers, artificial intelligence (AI), and gaming. This paper seeks to examine Nvidia’s position within the PC gaming industry. First, PESTEL and Porter’s Five Forces analyses are used to detail the overall PC gaming industry. The next section examines how Nvidia competes through its strategy, resources, and competitive advantages. Finally, future challenges and recommendations to position the company are explored.


Pulte Homes – Reimagining The Homebuilding Industry, Daniel Chaffin, Susan Jensen Oct 2022

Pulte Homes – Reimagining The Homebuilding Industry, Daniel Chaffin, Susan Jensen

Mountain Plains Journal of Business and Technology

In 2016, William J. (Bill) Pulte, founder, and Pulte Homes’ largest shareholder called for the resignation of CEO Richard Dugas. In his letter to the board of directors, Bill stated the value creation strategy first proposed by Dugas in 2005 had been a major failure. Dugas had a bold vision and intriguing rationale for radically reshaping what he termed the “sleepy” homebuilding industry. Drawing from Toyota and Walmart’s strategies, Dugas argued that Pulte Homes could create greater value by scaling purchasing, improving construction processes, and collaborating with suppliers to lower overall costs while simultaneously refashioning and updating Pulte Home’s product …


Strategic Management Of A Finnish Bus Company: Challenges And Opportunities, Billy Mushi, Sajal Kabiraj, Juha Mustonen Aug 2022

Strategic Management Of A Finnish Bus Company: Challenges And Opportunities, Billy Mushi, Sajal Kabiraj, Juha Mustonen

Management Dynamics

Undoubtedly, strategic management's role has enabled businesses to attain growth, adapt to new trends, and face competition. While examining the bus transportation industry in Finland, which faces competition, we demand to know whether it will lead to a case company's success and competitive advantage by assessing its strategic management methods. Moreover, results show that the case company has gone through many challenging threats throughout its existence. However, by conducting a strategic assessment, strategic choice, and implementing other strategic management methods specified in this case study, the company can grow and compete against other bus transport services companies in Finland.


Bnsf Strategic Analysis, Bella Tran May 2022

Bnsf Strategic Analysis, Bella Tran

Honors Theses

Burlington Northern Santa Fe, LLC. (BNSF), is an American railroad that is concentrated in the western two-thirds of the U.S. This railroad has a history stretching back over a century that has led the company to now function as one of the leading Class I Railroad with over 30,000 employees and over 30,000 miles of laid track. Two methods of analysis were used to examine the competitive environment in which BNSF operates. The first is the PESTEL analysis which examines the macro-environment. The second is Porter’s Five Forces which analyzes the competitive environment of an industry. The analyses concluded that …


A Strategic Audit Of Seaworld, Jaden Capaldi, Rachel Jendro, Jacob Mir, Sophie Newman, Tommy Wolfe May 2022

A Strategic Audit Of Seaworld, Jaden Capaldi, Rachel Jendro, Jacob Mir, Sophie Newman, Tommy Wolfe

Honors Theses

No abstract provided.


Strategies To Maintain Fuel Security In Palestine, Suhaila Abu Ghoush, Ahmad Sadaqa Dec 2021

Strategies To Maintain Fuel Security In Palestine, Suhaila Abu Ghoush, Ahmad Sadaqa

Journal of the Arab American University مجلة الجامعة العربية الامريكية للبحوث

Fuel plays a key role in many aspects of life, particularly in any country’s national security. However, energy insecurity leads to economic and political instability. In this study, the researcher investigated the strategies used to maintain fuel security in Palestine in order to define the challenges facing Palestine’s fuel security, while exploring geopolitical variables and their impacts, investigate the territory’s fuel storage policies and find out the potentiality to build fuel security infrastructure. To achieve those purposes, the researcher used a combination of descriptive and comparative approaches. More specifically, the researcher compared the Palestinian circumstances with the circumstances of other …


Low Textbook Cost Syllabus For Mgt 9600 (Strategy And Competitive Advantage), Helaine J. Korn Oct 2021

Low Textbook Cost Syllabus For Mgt 9600 (Strategy And Competitive Advantage), Helaine J. Korn

Open Educational Resources

This course examines how to gain advantage against competitors in the complex and dynamic global marketplace. Core business strategy themes include how to analyze the business environment, assess resources and capabilities, and choose competitive strategies. The course also considers how to create corporate value through configuring and coordinating multibusiness activities. Core corporate strategy themes include how to analyze scale and scope, evaluate corporate competencies, manage the multibusiness corporation, assess global strategies, and choose corporate strategies.


The Impact Of Environmental Turbulence On The Strategic Decision-Making Process In Irish Quantity Surveying (Qs) Professional Service Firms (Psfs), Roisin Murphy Dr, Oluwasegun Seriki Aug 2021

The Impact Of Environmental Turbulence On The Strategic Decision-Making Process In Irish Quantity Surveying (Qs) Professional Service Firms (Psfs), Roisin Murphy Dr, Oluwasegun Seriki

Articles

Construction firms operate within a business environment characterized by uncertainty and a lack of predictability, increasing the complexity of strategic decision-making. Construction contractor firms’ strategic response to environmental turbulence is appropriately documented but evidence regarding Construction Professional Service Firms (CPSF’S) remains scarce. CPSF’s are characteristically different from contractor organizations due to the intangibility of services and high knowledge intensity. The purpose of the study is to ascertain the impact of environmental turbulence on strategic decision-making process characteristics in CPSF’s, specifically Irish Quantity Surveying (QS) practices. Using a mixed-methods research strategy, data collected over two dissimilar stages on the economic cycle …


Triads Of Interorganisational Conflict: Investigating Asymmetries, Disputes, And Tensions, Li Hao Edson Kieu Jun 2021

Triads Of Interorganisational Conflict: Investigating Asymmetries, Disputes, And Tensions, Li Hao Edson Kieu

Dissertations and Theses Collection (Open Access)

Interorganisational relations are critical resources that are enablers for organisations to achieve competitive advantage. Collaborative ties provide organisations access to new markets, distribution channels, information, and present opportunities to develop or enhance capabilities and competencies. However, interorganisational ties are dynamic and susceptible to relational tensions among collaborative, coordinative, and competitive elements. As such, primarily focusing on collaborative elements between organisations presents an incomplete representation. Social relations involve elements of collaboration and conflict that are not antithetical but dialectical determinants of one another. Despite these conjectures of dialectical tensions, the nature of interorganisational conflict remains elusive. Hence, this dissertation is devoted …


Investigating The Relationship Between The James C. Kennedy Center And The Utilization Of The Harvard Policy Model: A Strategic Planning Process, Neely Griggs May 2021

Investigating The Relationship Between The James C. Kennedy Center And The Utilization Of The Harvard Policy Model: A Strategic Planning Process, Neely Griggs

Honors Theses

This thesis aims to understand the relationship between the James C. Kennedy Wellness Center and the utilization of the Harvard Policy Model. The Wellness Center in Tallahatchie county, Mississippi has a profound impact in the community by working to decrease the prevalence of preventable diseases, and the Wellness Center’s leadership has decided to engage in the development of a strategic plan. The researchers led the Wellness Center through the first four steps in the Harvard Policy Model of strategic planning. Through focus groups and data analysis, the Wellness Center’s vision and mission statements were re-conceptualized, the core values of the …


Allianz Life Strategic Audit, Evan Powell Apr 2021

Allianz Life Strategic Audit, Evan Powell

Honors Theses

Allianz Life is a company that specializes in creating life insurance and annuity products to wholesale to financial professionals. The company is based out of Minneapolis, MN, and is a subsidiary of the parent company Allianz SE. Allianz SE is the 46th largest company in the world and ranks number one for assets managed by an insurance company. Allianz SE is based out of Munich, Germany. This report aims to learn more about Allianz Life through internal and external analysis. The following analytical tools will be included: PESTEL, Porter’s Five Forces, and SWOT analysis. These tools help to explain the …


Pacific Life Strategic Analysis, Jake Litel-Smith Apr 2021

Pacific Life Strategic Analysis, Jake Litel-Smith

Honors Theses

Pacific Life is one of the most recognizable names in life insurance. The company is known for its brand and consistent delivery on its promises for over 150 years. This study shows a comprehensive analysis of Pacific Life, including external and internal considerations. Porter’s Five Forces and PESTEL will provide a guide to understanding the environment outside of the company. A SWOT analysis will provide a better grasp on the company’s current market position. The analysis will conclude with an understanding of Pacific Life’s current strategy and recommendations for its future success.


Competitive Strategy And Firm Performance In Multinational Manufacturing Organizations: A Focus On Strategic Alignment, Kianoosh Ebrahimi Apr 2021

Competitive Strategy And Firm Performance In Multinational Manufacturing Organizations: A Focus On Strategic Alignment, Kianoosh Ebrahimi

Dissertations

The purpose of this research is to study to examine the impact of strategic alignment and the concept of fit on manufacturing firm performance in order to achieve its strategic objectives. This study also examines the impact of market concentrate, manufacturing competitive dimensions, and corporate link strategies on firm performance. The design for this research is correlational research following a quantitative, deductive approach. Data collected through a survey based on completed questionnaires to measure perspectives of leadership teams about strategic directions discussed in this research. The survey was designed based on the drawn framework from the literature review. A quantitative …


Cohesion, Covid-19 And Contemporary Challenges To Globalization, Andrew Delios, Gordon Perchthold, Alex Capri Apr 2021

Cohesion, Covid-19 And Contemporary Challenges To Globalization, Andrew Delios, Gordon Perchthold, Alex Capri

Research Collection Lee Kong Chian School Of Business

In the years preceding the COVID-19 pandemic, the decades-long, pan-continental globalization consensus was being questioned. In our view, the pandemic has accelerated the rate at which the globalization consensus is being defied. To better understand the implications of this defiance, we turn to research on people, organizations and international competition to see whether this defiance weakens the cohesion needed to keep globalization moving apace. People and organizations create cohesive forces that can link and constrain the differences that are encountered when people and organizations move across international borders. Meanwhile, the nature of international competition, particularly as connected to the level …


For Him It Rains, For Her It Pours: How Weather And Gender Impact Consumption, Singapore Management University Jan 2021

For Him It Rains, For Her It Pours: How Weather And Gender Impact Consumption, Singapore Management University

Perspectives@SMU

Marketers and business managers benefit from knowing why weather may be associated with increased consumption, and how this process may differ across men and women, according to UNSW Business School research


Harvesting A New Synergy: Exploring ‘Smart And Green’ Hotels Within The Context Of The Irish Hospitality Industry, Yi Sheng Tan Jan 2021

Harvesting A New Synergy: Exploring ‘Smart And Green’ Hotels Within The Context Of The Irish Hospitality Industry, Yi Sheng Tan

Masters

Hospitality emphasizes the ability for exchange of friendly and generous reception between businesses, guests and strangers. The complex nature of future travel and tourism industry directs the converging forces towards the hospitality industry to develop progressive strategies in response to increasing economic turbulence. Within the hotel sector, particular emphasis on emerging opportunities like sustainability and digitization are quickly shaping the strategic agenda in this competitive sector. It is envisaged that the hospitality industry will differ completely from today, owing to developments in artificial intelligence and smart technology. This research has explored the key components of the overall ‘smart and green’ …


Corporate Venturing In The Media & Entertainment Industry: Contextual Factors That Influence Corporate Venture Decision Making, Graylind R. Wherry Jan 2021

Corporate Venturing In The Media & Entertainment Industry: Contextual Factors That Influence Corporate Venture Decision Making, Graylind R. Wherry

Theses and Dissertations

This research study focuses on Corporate Venturing (CV) within the Media and Entertainment(M&E) industry and investigates factors that influence CV decision-making. CV provides a viable strategy to facilitate innovation and organizational change within companies; however, this area is understudied within the M&E industry. Companies that make up the entertainment industry may not have specific insight into how best to exploit this opportunity. Specifically, this study looks at the influence of firm characteristics, industry characteristics, and other outside factors using the PESTLE strategy model characteristics impacting the parent or venture unit's CV decision-making within the M&E industry. In terms of this …


Towards A Model And Strategy For Transformational Change, Abeni El-Amin Ph.D., Babu George Oct 2020

Towards A Model And Strategy For Transformational Change, Abeni El-Amin Ph.D., Babu George

Management Faculty Publications

Leaders must ask critical questions when deciding to initiate change such as: Where to begin? What and how to organize resources? How to distribute responsibilities within the organization? These questions are especially important when an organization faces the need to change in the instance of a crisis. Leaders must develop objectives, which accomplish strategic goals. Logically, these goals categorize into explicit actions: the organization should clarify how they sequence and correlate a change strategy. Articulating precisely which capacities, structures, and product offerings influence how stakeholders perceive change within organizations is vital. This article sketches key processes and pathways that make …


Legal Process Outsourcing: Analyzing And Managing The Prospective "Make Or Buy" Decision By Ontario Law Firms, Brandon Keshen Jun 2020

Legal Process Outsourcing: Analyzing And Managing The Prospective "Make Or Buy" Decision By Ontario Law Firms, Brandon Keshen

Major Papers

This paper examines the costs, risks and benefits associated with law firms outsourcing some of their core business activities to legal process outsourcers (“LPOs”). Similar to other outsourcing operations, LPOs supply services for a fraction of the cost of what law firms charge for similar services. Common in manufacturing industries, the decision to outsource, or keep work in-house (also referred to as a “make or buy” decision), has become more prevalent in the area of business services, including client service industries such as consulting and financial management. With respect to legal services, recent and rapid changes to the legal profession, …


Analyzing Local Alcohol Vendor Inventory Management Strategy, Angelo J. Amore Apr 2020

Analyzing Local Alcohol Vendor Inventory Management Strategy, Angelo J. Amore

Senior Theses

This paper attempts to analyze how local alcohol vendors maintain their inventory throughout the year in Columbia, attempting to manage factors such as the season, sporting events, and other public gatherings and events. The research question resulted in contacting over 30 local alcohol vendors in Columbia, to ask them questions regarding their strategy in alcohol inventory management. The responses to these questions were then used to organize the vendors into groups by whether or not they utilize a reorder point to purchase/brew alcohol, or if they utilize periodic ordering. The vendors were also asked to rank the seasons from most …


Getting A Top Management Consulting Job From Usc: The Definitive Guide, Cameron Wall Apr 2020

Getting A Top Management Consulting Job From Usc: The Definitive Guide, Cameron Wall

Senior Theses

This thesis is meant to serve as an instructional guide on landing a job at an elite management consulting firm for students of the University of South Carolina. Management consulting is an attractive career path for many reasons, but it also is intense, has long hours, and is not the right career fit for everyone. The first section of this guide seeks to introduce the field, help students understand if the career might be right for them, and outline the steps they should take to make themselves competitive when they apply. In the second section, they will find the personal …


Exploring, Examining, And Explaining How Participatory Governance Adds Value To Saudi Foundations’ Philanthropic Strategy, Afnan E. Koshak May 2019

Exploring, Examining, And Explaining How Participatory Governance Adds Value To Saudi Foundations’ Philanthropic Strategy, Afnan E. Koshak

Dissertations

Foundations’ flexibility, given their independence from fundraising imperatives, competition forces, and accountability pressures, enables them to invest in long-term, high-risk, multi-level experiments to deal with the increasingly complex societal problems. This flexibility, coupled with the growing role philanthropy plays in promoting social welfare across the world, is arguably what makes studies that focus on foundations’ philanthropic approaches of utmost importance.

There is a mounting interest among scholars in the governance of foundations, the systems and processes concerned with ensuring the overall strategic direction of organizations. Influenced by agency and stewardship theories, an increasing number of studies address such topics as …


A Strategic Audit Of Runza Restaurants, Chase Caverzagie Apr 2019

A Strategic Audit Of Runza Restaurants, Chase Caverzagie

Honors Theses

Runza is a well-known, Nebraskan restaurant. As Runza begins to expand, and a new generation of buyers approaches, it is important for Runza to examine the horizon and think critically about their future strategy. Runza will need to decide what their next steps will be to maintain a competitive advantage, and be successful for many more years to come. This strategic audit will look at the company’s background, business model, the internal and external environment, and company strengths and weaknesses. Then, several strategy alternatives are proposed, with the selection and implementation plan of the best strategic alternative.


Strategic Audit Of Adidas, Mason Wright Apr 2019

Strategic Audit Of Adidas, Mason Wright

Honors Theses

Adidas is a well-established brand in the world of sportswear and lifestyle clothing. In recent years, the company has been regaining success after a period of stagnation. Spurring this success is the renewed popularity of old classic shoe models and a surge in the lifestyle clothing trend. While adidas is doing well, it is not the top sportswear company in the world and is far behind in North America. In an attempt to boost the recent success even further, this thesis analyzes the current situation that adidas faces including its strengths, weaknesses, opportunities, and threats. With this information as a …


Strategic Audit Of The National Football League, Jordan T. Hansen Apr 2019

Strategic Audit Of The National Football League, Jordan T. Hansen

Honors Theses

The National Football League (NFL) is the most popular American Football league in the world. The league was formed in 1920, and has managed to survive new entrants to the marketplace, and unstable political situations, to maintain its status as the most watched, and most popular professional sports league in the United States. With revenues each year in excess of $13 billion, and projected stimates of $25 billion in yearly revenue by 2027, the NFL is thriving financially. However, one could argue that the NFL is presented with issues today that it has never faced before, and may be forced …


Strategic Audit: Target Corporation, Andee Capell Apr 2019

Strategic Audit: Target Corporation, Andee Capell

Honors Theses

Target Corporation is a notable publicly traded discount retailer in the United States. In recent years they have gone through significant changes including a new CEO Brian Cornell and the closing of their Canadian stores. With change comes a new strategy, which includes growing stores in the United States. In order to be able to continue to grow Target should consider multiple strategic options. Using internal and external analysis, while examining Target’s profitability ratios recommendations were made to proceed with their growth both in profit and capacity. After recommendations are made implementation and contingency plans can be made.


Microsoft: A Strategic Audit, Jacob Paul Warner Apr 2019

Microsoft: A Strategic Audit, Jacob Paul Warner

Honors Theses

This thesis is submitted in partial fulfillment of the University Honors Program Requirements. It discusses Microsoft Corporation and its placement within the tech industry using different analyses such as PEST, Porter’s, and SWOT. In addition to its placement, the thesis explores what strategies Microsoft could pursue next. The industry is highly competitive, so Microsoft needs to stay on its toes and continue to build upon its strengths to remain at its current competitive level. The cloud industry is rapidly growing, so it would be best if Microsoft used its global presence and existing infrastructure to build upon its existing cloud …