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Exploring Sport Related Sexual Assault On Twitter, Riley O'Brien
Exploring Sport Related Sexual Assault On Twitter, Riley O'Brien
Sport Management Undergraduate
Sport related sexual assault has been prevalent in society. For the victims, there are limited avenues to cope with the issues they have faced in the aftermath of sexual assault. At collegiate sport organizations, there seems to be a disconnect between what is right and wrong, especially regarding sexual assault. This study navigates the rough waters of sexual assault and provides institutions with information regarding social media once there is a sexual assault case. Using Twitter, this study will search to find variables that are beneficial to victims and sport institutions alike that will help their story reach the maximum …
Gendered Self-Presentation On Social Media: A Content Analysis Of Tweets From Unlv Men's And Women's Athletic Teams, Alexandra Nicole White
Gendered Self-Presentation On Social Media: A Content Analysis Of Tweets From Unlv Men's And Women's Athletic Teams, Alexandra Nicole White
UNLV Theses, Dissertations, Professional Papers, and Capstones
ABSTRACT
This thesis examines how sports teams vary by means of self-presentation on a social media
platform in relation to gender and sport. Building on Erving Goffman’s (1959) constructs of selfpresentation
and operationalizing impression management strategies, this study content analyzed
seven UNLV teams’ Tweets. The analysis spanned from August 2015 to October 2015. Every
Tweet posted, during these three months, from the seven different sporting teams was coded to
compare and contrast the men's teams accounts with the women’s teams accounts, as well as one
account that combines the men’s and women’s team on one Twitter page. The study found …
Understanding How The Southeastern Conference Football Teams Use Twitter Through A Content Analysis, Kristin Elise Pearson
Understanding How The Southeastern Conference Football Teams Use Twitter Through A Content Analysis, Kristin Elise Pearson
Graduate Theses and Dissertations
The influence of Social media on intercollegiate athletic departments has been prominent in the past few years. With tight budgets, the departments are forced to find different means of marketing and promoting their brand – through embracing Social media platforms. Research on Social media and intercollegiate athletics is limited; therefore, it is necessary to research how the departments are utilizing Social media. With the agenda setting theory as a foundation, this study explores how the 14 SEC football teams are utilizing Twitter. A total of 3,176 tweets were collected from two constructed weeks. Overall, the findings show that the information …