Business Commons^™

Consumer Motivations And Perceived Value In Online Second-Hand Luxury Fashion Shopping, Murphy Brianne Aycock

Graduate Theses and Dissertations

The second-hand luxury fashion market is growing four times faster than the primary luxury fashion market and already represents a $24 billion market today (Beauloye, 2019; Siwak, 2020). Younger generations such as millennials and Gen Z are buying and selling preowned luxury products almost three times faster than any other age group (Beauloye, 2019). Digital selling platforms such as The RealReal and Vestiaire Collective are fueling the growth of the second-hand luxury fashion market (Beauloye, 2019). Despite the increased consumer interests and sales growth in the second-hand luxury fashion market, existing research has not concentrated on the underlying motivations of …

Description Of Job Embeddedness In Arkansas County Extension Agents, Anika Parks

Graduate Theses and Dissertations

The Cooperative Extension System (CES) has had a long-standing problem with the retention of its county Extension agents (CEAs), who are in charge of running various programs in over 3,000 counties within the United States. When a CEA leaves a county, voluntarily or involuntarily, the community members are left without that leader, and their needs go unmet, which was proposed to increase voluntary turnover among CEAs even further. Arkansas CES has had its problems with turnover, and studying this issue through the lens of Job Embeddedness Theory was identified as a gap in the literature.

Job Embeddedness Theory is a …

Digital Marketing And The Culture Industry: The Ethics Of Big Data, Jonathan Michael Bowman

Graduate Theses and Dissertations

Instead of the steady march of the one percent growth in ecommerce as compared to total retail revenues in the last decade (to comprise about nine percent of the industry at the close of 2019), we have witnessed leaps now to over twenty percent in just the last year. Scott Galloway marks the pandemic as an accelerant not just of digital marketing posting a year of growth for each month of quarantine but as an accelerant of each major GAFA (Google, Amazon, Facebook, and Apple) firm from market dominance to total dominance (Galloway 2020). Viewing these trends from the standpoint …

Employee Engagement As A Shared Responsibility: A Study Of Engagement Strategies Employed By Legal Assistants, Thomas A. Steele

Graduate Theses and Dissertations

The purpose of this study was to identify strategies used by legal assistants to engage, stay engaged, and reengage, when appropriate, in their work, in particular when common organizational efforts fall short or do not exist. Constructivism and job demands-resources (JD-R) were the primary frameworks for understanding and analyzing the phenomenon of developing engagement strategies.

Qualitative data were drawn through semi-structured interviews with 16 legal assistants. The interviews were recorded and transcribed. Trustworthiness and validity were enhanced by using multiple respondents and allowing each to review the transcripts for accuracy, fairness, and clarity. The transcriptions were then analyzed for themes. …

The Effect Of Endorser Credibility On Purchase Intention Based On Golf Products’ Attribute: Elaboration Likelihood Model Perspective. Golf Equipment Vs. Golf Apparel, Jongyeol Yoo

Graduate Theses and Dissertations

The purpose of the study is to examine the main features of a sport celebrity which make them credible as an endorser such that it influences the consumer’s purchase intention based on the products’ attributes. The study used a non-probability sample, a convenient sample method, limiting the generalization possibilities. A total of 401 surveys were collected for a golf apparel study while a total of 397 surveys were collected for a golf equipment study.

Findings of the golf apparel study indicated that trustworthiness, attitude toward advertisement, and involvement in golf positively influence on purchase intentions. On the other hand, attractiveness, …

Consumer Food Socialization In The School And Home, Ashley Deutsch Cermin

Graduate Theses and Dissertations

Consumer socialization literature has focused on individual socialization agents and their isolated effects. However, as John (1999) pointed out, children do not grow up in a social vacuum. Instead, the multitude of agents socializing children find their narratives interacting and their effects continually shaped and co-created. To understand how school-age children learn about food, I interrogate the complexity of socialization in three essays.

In the first essay, I take an ethnographic approach to investigate the interactive effect peers and adults, namely service workers, have on children’s food socialization in a public-school lunchroom. By combining a Loseke’s (2007) layered narrative model …

Buffer Zones And The Recreational Golf Sector: A Negligence Case Content Analysis, Natalie Bird

Graduate Theses and Dissertations

Buffer zones are a risk management method used within sport and recreation to protect participants and spectators from avoidable injury. Within the recreational golf sector, buffer zone standards do not exist. This poses a problem as golf courses in the recreational sector serve a wide range of customers in terms of age, skill level, and experience. A legal case content analysis of 1,561 golf negligence lawsuits aimed to answer research questions related to locations of incidents, circumstances that led to injury, and injuries or damages that were the result of errant golf shots. A Westlaw search provided the data for …

Merchants Without Borders: Qusman Traders In The Arabian Gulf And Indian Ocean, C. 1850-1950, Mansour Alsharidah

Graduate Theses and Dissertations

This dissertation is a history of the economic, social, and political life in Arabia, the Arabian Gulf, and the Indian Subcontinent from the mid-nineteenth to the mid-twentieth centuries. It draws on materials from al-Qasim, Kuwait, Bahrain, Karachi, Bombay, Calcutta, and London, in addition to travelers’ accounts. These materials and accounts are used to explore the extent and significance of al-Qasim’s international trade between Arabia and India through the Arabian Gulf. It further examines how Qasimi merchants mobilized commodities and traded in the port cities of the Arabian Gulf and the Indian Ocean, taking advantage of changing regional and global political …

The Relationship Between Leadership Practices And Organizational Commitment Of Telecommunicators, André Lanier

Graduate Theses and Dissertations

The performance of 9-1-1 telecommunicators can mean the difference between life and death for the person on the other end of a phone. Effective leadership is critical to the success of the public safety answer point (PSAP) and the organizational commitment of the 9-1-1 telecommunicator. Bass and Riggio’s (2006) Full Range of Leadership Theory (FLRT) is the basis for the current study. The FRLT covers leadership styles from laissez-faire to transformational (Matikainen, 2019).

The purpose of conducting the study was to identify and describe the 9-1-1 telecommunicator’s organizational commitment based on the PSAP leadership categories. The study made use of …

Relationship Marketing And Intercollegiate Sport Promotion, Alison Fridley

Graduate Theses and Dissertations

The first article, a case study on a NCAA Division I Power Five university in the southeastern United States, employed a case study framework, explored target markets and exposure techniques through both the planned behavior theory and social identity theory theoretical lenses. This study aimed to better understand how university students and booster club members identify as a social group. The data emerged into four distinct themes, including communication, social interaction, connection, and hospitality. The findings suggested booster club members are primary fans and help the team generate fan interest. The importance of sociability was clear and the implications for …

Student-Run Agencies: A Guideline For Agency Survival, Brooke Borgognoni

Graduate Theses and Dissertations

The purpose of this paper is to study 110 student-run agencies (including advertising, public relations, integrated/digital marketing, communications, and graphics and/or design) in the U.S. by analyzing how they currently operate, what practices exist in the agencies for learning, growth, and continuation and how leadership roles of students and advisors influence the agency. This project built upon past studies of student-run agencies and expanded on the topic using the evolutionary theory of a firm by analyzing factors that determine whether it appears that a student-run agency might dissolve or last. This was determined by measuring the faculty advisor involvement level, …

Accelerating Leadership And Professional Development For Adults: Developing A New Measure For Assessing Kegan’S Constructive Developmental Orders, Tom Pierce Coker

Graduate Theses and Dissertations

Much has been learned and theorized about adult development and its importance in leadership effectiveness and professional development interventions thanks to the framework proposed by Kegan’s Constructive Developmental Theory (CDT). However, research and practice in this area has been hindered by the difficulty of utilizing the current method for assessing constructive developmental Level, the Subject-Object Interview. The present study addresses this problem through the development and preliminary validation of a new self-report instrument that measures the Levels of development described in Kegan’s CDT. This new measure, the Constructive Developmental Self-Report (CDSR), was constructed through theoretical-based item generation that utilized both …

Simulation Modeling Of Cross-Dock And Distribution Center Based Supply Chains, Ghewa Al Chall

Graduate Theses and Dissertations

Companies are implementing new strategies to meet the customer requirements in terms of quality, timing, and cost. One of these strategies is cross-docking, which can be defined as the process of consolidating the products coming from different suppliers, but having the same destination, with minimal handling and almost no storage between loading and unloading of the goods. The purpose of this research is to investigate the benefits of having a cross-docking facility in a supply chain. In this research, we focus on developing discrete event simulation models using the opensource Java Simulation Library (JSL). Also, we work on augmenting an …

Perception Of County Extension Agents’ Organizational Fit After Participating In The Mentoring Component Of The Cooperative Extension Service Onboarding Program, Angela Blacklaw-Freel

Graduate Theses and Dissertations

The purpose of this study is to determine the perception employees of the Arkansas Cooperative Extension Service (CES) after participating in a mentoring program. The CES implemented an onboarding program in 2010 which included a yearlong mentoring component for county extension agents because they were resigning at an alarming rate. The study aimed to illuminate if the mentoring program increased the county extension agents’ perception of fit after completing the program by determining if they felt they possessed characteristics that were compatible with the organization.

This study was founded on the mentees’ viewpoints of their perceptions of person-organization (PO) fit, …

Chefs' Perceptions Of Zero Waste Cooking In Restaurants, Josephine Reardon

Graduate Theses and Dissertations

The purpose of this study is to examine chefs’ perceptions and practices relative to current and potentially future efforts to decrease food waste. Through qualitative inquiry, this research aims to identify food waste reduction practices in Northwest Arkansas restaurants; chef’s perceptions of these practices and zero waste cooking; the impact these practices have on successfully implementing sustainability; and the biggest challenges in reducing food waste in restaurants. The results of this study will assist chefs and restaurant owners by providing guidance on practices easily utilized in restaurants currently.

An interview protocol, with five sections, was conducted with ten chefs at …

Hello Girls On Strike: Telephone Operators, The Fort Smith General Strike And The Struggle For Democracy In Great War Arkansas, Kyra Schmidt

Graduate Theses and Dissertations

In September 1917, Fort Smith telephone operators formed a local of the International Brotherhood of Electrical Workers. Soon after, company leaders dismissed two of the women who were instrumental in the formation of the union. After many attempts to meet and negotiate with the company leaders, the remaining operators walked out and began striking on September 19. This strike lasted almost four months and brought chaos into the city including the indictments, trials, and convictions of the mayor, J. H. Wright, and chief of police, Jim Fernandez. The election after Wright’s conviction saw the first female votes in Arkansas history. …

The Effect Of Organizational Tenure, Bargaining Unit Status, And Union Membership On Local Government Employee Public Service Motivation, Ty Ryburn

Graduate Theses and Dissertations

Two of the largest challenges public organizations face in motivating their workforces are the aging workforce and the strong union influence (Lavigna, 2014). On June 27, 2018, the United States Supreme Court ruled in Janus vs. AFSCME to abolish agency fees, and gave public service employees in bargaining units the right to choose whether they want to pay union dues or pay no fees at all.

In examining the unique motivational factors of employees in the public sector, Perry and Wise (1990) developed a theory called Public Service Motivation (PSM). Later, Perry (1996) developed a survey instrument which despite criticism, …

Getting Serious About Games: A Study Of Work And Play Through Information Systems, Jeffrey K. Mullins

Graduate Theses and Dissertations

Play and games shape, and are shaped by, culture. They represent an integral and ubiquitous component of humanity. Technological advances are blurring the lines between work and play, and their increasing convergence requires deeper understanding. Organizations seek to harness the motivational power of games to improve instrumental outcomes but face numerous challenges in doing so. Extant theory struggles to inform practice on the use of gameful experiences to achieve practical goals. This dissertation presents three essays that explore the domain of gameful information systems (IS), defined as IS that are designed or perceived to afford or support user experiences similar …

Program, Policy, And Culture Factors Minority Millennials Perceive As Important Within Their Workplace For Retention, Tanesha C. Watts

Graduate Theses and Dissertations

Millennials make up the largest segment of the current workforce. However, research about minority Millennials and their needs are relatively unknown. The purpose of this study was to find out what minority Millennials deemed important within an organization’s culture and the policies and programs that would persuade them to remain with the company. Purposeful sampling was used to identify participants for this study. Participants met the criterion of a Millennial by age, identified as a minority, currently worked at an organization with 50 or more employees in an office location and had worked for their current employer for one year …

Barriers Of African American Football Student-Athletes In Seeking Mental Health Services, Todd Andrew Wilkerson

Graduate Theses and Dissertations

Nearly half (48%) of collegiate football student-athletes are African American (NCAA, 2018). African American student-athletes face adversity at their respective institutions in the forms of racism and unfair treatment (Hill, Hall & Appleton, 2010). African American male student-athletes face educational stressors, campus stressors and athletic stressors. These stressors consist of academics, family, athletics and social relationships (Miller & Hoffman, 2009). Many African American student-athletes do not seek mental health treatment due to their status on campus (Watson, 2006). However, few studies have examined mental health and barriers for African American male student-athletes when seeking mental health services. As such, the …

Extending The Boundaries Of Supply Chain Transparency: Supplier Monitoring Activity Disclosure, Consumer Evaluations, And Brand Equity, Yanji Duan

Graduate Theses and Dissertations

Socially responsible policy makers and consumers are pressuring firms to make their supply chains more transparent by disclosing information about their supplier monitoring activities (SMA). Yet, high monitoring costs and the complexity of supply chains pose challenges for firms to effectively monitor their extended supply chain, including both first-tier and lower-tier suppliers. In order to comprehensively evaluate the net benefit from SMA, it is therefore critical to consider potential effects on drivers of additional revenues that may accrue from the disclosure of SMA to consumers.

Prior research on SMA has examined the associated cost, risk, and supplier relational implications on …

Fields And Consumer Groups: The Layered And Overlapping Roles Of Culture, Brandon James Mcalexander

Graduate Theses and Dissertations

The first essay investigates Bourdieu’s conceptualization of fields and its use in the marketing literature. It suggests that fields do not exist in isolation, but rather work together in a number of different possible configurations. Fields are reconceptualized as dominated, overlapped, unrelated, contrasted, and co-constituted, rather than completely distinct and opens a new theoretical space for interpretive researchers in marketing. The second essay is a descriptive ethnography of a local fab lab. The essay describes in rich detail the ways in which new skills are developed in a shared work environment, and contextualizes the findings using practice theory as a …

New Sheriff In Town: Antecedents And Consequences Of Effective Lead Independent Directors, Dinesh Hasija

Graduate Theses and Dissertations

This paper examines a relatively new form of board leadership structure, the Lead Independent Director (LID), that has not received much attention in the corporate governance literature. This role was adopted in 2003 by most large US firms as a result of stock exchange mandates and pressure from institutional investors. From an agency theory perspective, this new form of leadership structure was designed to give additional control to independent directors, thus enhancing the monitoring function of the board. However, according to symbolic management theory, firms may adopt such a structure merely as a response to institutional pressures, thus making no …

Collaborative Speculation And Overvaluation: Evidence From Social Media, Adam Barrett Booker

Graduate Theses and Dissertations

I use data from StockTwits and Twitter to provide evidence that investor attention on social media in the period before earnings is related to short-term overvaluation, consistent with bullish investors herding around common information. In the 2 to 60 days after earnings, returns for companies in the highest quintile of pre-earnings announcement investor attention are 4.2 percent lower than those of companies in the lowest quintile. I find evidence that the negative post-earnings drift result found in this study is related to investors waiting until after earnings are announced to enact costly arbitrage strategies. I further examine intra- and inter-network …

Choosing Information Systems As A Major: Factors That Influence Selection, Carole L. Shook

Graduate Theses and Dissertations

The purpose of this study was to examine student perceptions of factors affecting the decision to select information systems as an undergraduate major. Additionally, information systems students were compared to other business students to see if significant differences existed between groups. The four factors studied included: (a) personal interest in the major, (b) student competence, (c) value and utility, and (d) external influences of other people and academic experiences.

A convenience sample was used at a public university in the Southeastern region of the United States. Two hundred junior/senior students were selected as participants. One hundred of the students were …

Estimating Demand Elasticities For Rice In Benin, Ogoudele Simon Codjo

Graduate Theses and Dissertations

Rice consumption in Benin is increasing along with shifting consumer demand toward higher quality rice. In this context of changing demands, experimental estimation methods provide an effective way to estimate the current state of consumer preferences. We conducted a hypothetical choice experiment in 15 open markets in Benin to analyze the demand for rice and its substitutes. The results reveal that consumers value quality rice, even those in the low-income class. While high income consumers are more likely to choose high quality imported rice, low- and middle-income consumers are more likely to select high quality domestic rice among the set …

“Because I Care I Risk”: How Ceo Free Market Orientation Affects The Extent And Type Of Income Smoothing, Mirzokhidjon S. Abdurakhmonov

Graduate Theses and Dissertations

The executive political ideology literature suffers from a lack of conceptual clarity because social and economic issues are conflated. This has created an inconsistency in empirical findings with the theoretical predictions of the political ideology construct. In this dissertation, I identify a distinct economic component, free market orientation, based on support for economic individualism, competition, and property rights to reconcile these inconsistencies. Specifically, I argue that these indicators of free market orientation will have a unique impact on the way executives run their organizations. I develop a novel scale that measures CEO economic values that I term free market orientation …

Producer Preferences For Alternative Irrigation Practices In The Arkansas Delta, Robert Edward Rosene

Graduate Theses and Dissertations

We use a bivariate sample selection model to address peer network effects on participation in and/or intensity of use of land being irrigated by alternative irrigation practices in the state of Arkansas. As groundwater in the state becomes more limited, the use of scientific scheduling, flowmeters, and more efficient row crop water application systems will allow producers to better manage water resources. We find relatively large, positive relationships between belonging to a peer network of the same irrigation practice and participation in that practice. Intensity of use of alternative irrigation techniques is mostly influenced by which crop type the practice …

Social Class And Social Networks: How Sociocultural Upbringing Affects Organizational Social Networks, Jacqueline Tilton

Graduate Theses and Dissertations

Organizations are a key venue where individuals from different backgrounds have the opportunity to interact and yet we know very little about how social class background shapes interactions within the workplace. There is reason to believe that the differing value systems of social class groups influence their attitudes and behavior towards workplace connections and relationship formation. This article considers how social class background affects organizational social networks as well as the class-distinct values and attitudes that shape networking behavior of employees. To study this phenomena, I analyze a sample of 490 employees from a broad range of roles and organizations …

An Exploratory Study Of The Impact Of Acculturation On Fashion Consumption Among Hispanic Immigrants In The U.S., Laura Toloza

Graduate Theses and Dissertations

With a population of 58 million in 2016, the Hispanic immigrant population in the U.S. is expected to grow nearly 30% by 2060 (Hispanic influence, 2016). Immigrants are affected by acculturation and often have difficulty maintaining their culture of origin. Prior studies have revealed acculturation influences on consumer behaviors, but despite the increased population and purchasing power of Hispanic immigrants in the U.S., few studies have explored the ways in which acculturation influences shopping behaviors for fashion products among Hispanic consumers. The purpose of this study is to explore the general attitude related to shopping (i.e., shopping orientation) of Hispanic …