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The Curaçao North Sea Jazz: A Lustrum Churning Economic And Promotional Opportunities For Curaçao, Manuel A. Rivera, Robertico R. Croes, Kelly J. Semrad

Dick Pope Sr. Institute Publications

The experience of the first lustrum of the Curaçao North Sea Jazz Festival (CNSJF) has been nothing short of astonishing and spectacular. Since 2010, nearly 45,000 international tourists have attended the festival contributing US$75 million to the local economy. These international tourists stayed on average 6.07 days on the island and spent nearly US$263 per day. More significant is that this daily average expenditure by international tourists attending the festival was nearly four times higher than the typical tourists visiting Curaçao. The spending performance prompted by the festival is indeed impressive news in a tourist environment typified lately by stagnation …