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Full-Text Articles in Business

2+2=Cake: A Book Of Conversations About Possibilities In Business And Art, Elizabeth Ann Alspach Jul 2021

2+2=Cake: A Book Of Conversations About Possibilities In Business And Art, Elizabeth Ann Alspach

Graduate Theses and Dissertations

2+2=CAKE is a toolkit for people interested in creating their own economic container to support their livelihood. Calling upon the entrepreneurial experience of artists and creatives who founded or run organizations, the book and accompanying workbook and motivational posters serve as an incubator, buoy, and affirming resource for those looking to build the economic container in which they make their livelihood.


Economic And Strategic Analysis Of Minority Entrepreneurs In Omaha, Nebraska, Lizbeth Perez Hernandez May 2021

Economic And Strategic Analysis Of Minority Entrepreneurs In Omaha, Nebraska, Lizbeth Perez Hernandez

Theses/Capstones/Creative Projects

Few resources of published studies exist identifying the needs or motivational factors that would assist minority business owners (MBOs) in Omaha, NE wishing to open a new business venture. Although MBOs have accounted for significant growth in the United States, there is not a lot of information available about how they access capital and resources to launch and grow their businesses. Findings show that MBOs continue to experience high barriers trying to find basic resources. There is evidence that proves the persistence of low minority business ownership rates and the survival of existing minority businesses is affected by social norms, …


Strategies Nonprofit Leaders Use To Increase Client Engagement In Entrepreneurship Programs, Juanita Williams Jan 2021

Strategies Nonprofit Leaders Use To Increase Client Engagement In Entrepreneurship Programs, Juanita Williams

Walden Dissertations and Doctoral Studies

Since 1990, entrepreneurship has been declining in the United States, which negatively impacts the standard of living in the United States by creating fewer jobs and fewer innovations. Identifying and implementing strategies to increase client’s participation in entrepreneurship programs helps business leaders obtain additional funding sources, improve organizational performance, and obtain support from policymakers. Grounded in the human motivation theory, the purpose of this qualitative single case study was to explore strategies three senior business leaders of a nonprofit organization in the mid-Atlantic region of the United States used to increase client engagement in entrepreneurship programs. Data were collected from …


African American Entrepreneurial Business- Sustaining Strategies, Charles C. Johnson, Iii Jan 2021

African American Entrepreneurial Business- Sustaining Strategies, Charles C. Johnson, Iii

Walden Dissertations and Doctoral Studies

More than 80% of small consulting businesses fail within the first five years of operation. Small consulting company owners are concerned with failing within the first five years because community economic development can be adversely impacted. Grounded in the resource-based view theory, the purpose of this qualitative multiple case study was to explore strategies African American consulting company owners use for longevity beyond five years. The participants comprised African American owners of three consulting businesses located in the northeast region of the United States, who successfully sustained their business beyond five years. Data collection included semistructured interviews with consulting company …