Business Commons^™

The Marketing Of Global Entertainment Through Brand Building, Jasmine Raelynn Spence

Learning Showcase 2014

The strategies of global marketing for entertainers require a more sophisticated marketing approach in order to obtain a successful level of international fame. Due to the marketing efforts of global branding, the increased level of ‘celebrityhood” in American entertainers who have expanded their brand internationally, have reached a prominent level of notoriety; thus creating a powerful celebrity.

This poster will examine how marketing and public relations specialists can market an entertainer to gain fame in both a foreign country and in America at the same time. This study also investigates the art of marketing for global entertainment and provides direct …

The Planet, 2014, Winter, Mikey Jane Moran, Huxley College Of The Environment, Western Washington University

The Planet

No abstract provided.

The 4-Tions: Your Guide To Developing Successful Job Search Strategies, Emad Rahim, Richard Q. Holloway, Lisa D. Summerour

Alumni Books

The 4-Tions is designed to provide you with fundamental job search strategies and practices to help you develop habits that will stay with you your entire professional life. The 4-Tions represents what the authors consider to be the 4 most important aspects of the job search. These 4 areas are:

❋ Documenta tion : Resume, Application Information, References

❋ Prepara tion : Company Background, History, Questions

❋ Presenta tion : Appearance, Clothing, Hygiene, Grooming

❋ Communica tion : Articulation, Eye Contact, Active Listening