Business Commons^™

Managing Diversity In A Culturally Fractional World: Review Of Diversity: A Key Idea For Business And Society (2023) By Mustafa F. Özbilgin, Cihat Erbil

Markets, Globalization & Development Review

No abstract provided.

Looking For Inclusivity In Higher Ed? Start In The Classroom!, Michelle C. Carpenter

Atlantic Marketing Journal

The rallying cry for inclusivity has never been greater in higher education. As professors look for ways to ensure all sociocultural perspectives are present in their course activities, lectures and discussions, many questions remain beginning with who should be addressing these issues as well as how exactly this might be accomplished. Increasingly more faculty are opening their classrooms to this discussion, even if diversity is not a required element of their course. Exit interviews conducted in Spring 2021 with senior marketing majors at a Mid Atlantic University provided an opportunity for students to share their perceptions about inclusivity and what …

Diversity And Inclusion In The Beauty And Cosmetic Advertising And Its Impact On Corporate Reputation, Lisa N. Alli

Student Theses and Dissertations

Across many industries, reputation management has been a top priority, especially after the COVID-19 pandemic, and the ongoing issues surrounding gender, race, and ethnicity. The beauty and cosmetic industry, for example, continues to face several challenges involving diversity and representation in product development and advertising. This is a study of the beauty and cosmetic industry and how corporate reputation is shaped by representation in advertising and product development. This research demonstrates select ways how brands have marketed their products throughout history by retrieving print advertisements from archives and social media. Changes in representation of gender, age, skin tone, skin type, …

Public Accounting Firm Statement Analysis: A Predictive Model To Identify Semantic Criteria To Enhance Firm Discussion Addressing Racial Injustice, Courtney Rochelle Lam

Chancellor’s Honors Program Projects

No abstract provided.

A Cultural Diversity Management Framework For Enhancing The Performance Of Architectural Design Firms In Egypt, Ayman Ahmed Ezzat Othman, Nadine Ibrahim Fouda

Architectural Engineering

Purpose – This paper aims to develop a cultural diversity management (CDM) framework to enhance the performance of architecture design firms (ADFs) in Egypt. Design/methodology/approach – A research methodology consisting of literature review, case studies and survey questionnaire was designed to achieve the abovementioned aim. First, literature review was used to investigate the concepts of globalization, international construction, diversity, diversity management (DM) and organizational performance. Second, four case studies were presented and analyzed. The first two cases explored the role of CDM towards enhancing the performance of ADFs, while the last two cases showed initiatives carried out by NGOs to …

Diversity And Inclusion In The Workplace; Benefits, Challenges And Strategies For Success, Margaret Leone

School of Professional Studies

In this case study I have explored the topic of diversity and inclusion in the workplace and learned how it can transform a business. When D&I is a serious business strategy supported by senior management it can help recruit and retain top talent, increase profits, and unleash creativity among other benefits. It is important to have leadership that is inclusive so they can set the tone for their staff

This case study evaluates the D&I culture at The Children’s Study Home (CHS) and explores best practices for improvement. CHS is a non-profit human service agency in Western MA, that’s mission …

Not Just Yet: Despite Grinding It Out In Silicon Valley, Asians Are Least Likely To Lead Big Tech Companies, Karishma Vanjani

Capstones

Silicon Valley has long been known for the paucity of African-Americans and Hispanics in its ranks, but equally telling is the fact that the vast majority of Asians hired for non-managerial jobs are not moving up to management. The lack of diversity in the upper echelons of the companies is due in part to the maddening stereotype that Asians are too passive. White managers mentoring and supervising Asian employees face a wide gap in understanding cultural disparities. For the companies, though, tightening immigration policies can become barriers when they consider promoting Asians in the country on work visas.

https://karishmavanjani.com/writing/not-just-yet-despite-grinding-it-out-in-silicon-valley-asians-are-least-likely-to-lead-big-tech-companies/?_thumbnail_id=610

Cultural Competence: The Missing Piece Of Relationship Marketing, Mario Norman

Atlantic Marketing Association Proceedings

No abstract provided.

Strategic Communication And Recruitment Practices For Amplifying Racial Diversity In Commercial Real Estate, Brandon Levesque

Student Theses and Dissertations

Qualitative research featuring interviews with professionals of color in the American commercial real estate industry. This work identifies three major problematic areas contributing to the lack of racial diversity in commercial real estate, followed by recommendations on how the industry can address those areas with a sustainable and easily digestible plan of action.

Marketing Leadership In A Knowledge Economy, Myles Bassell, Sonia Lambert

Atlantic Marketing Journal

Often the most valuable assets of a marketing driven firm are intangible assets such as a brand name, intellectual capital, and the expertise and knowledge of employees. The new breed of marketing leaders understand that it is important for employees to collaborate and be engaged and that leaders must be agents of change, creative, ethical, and global thinkers who can create learning organizations. The research reveals that organizations that are going to thrive in the knowledge economy are those that have marketing leaders who can build learning organizations, encourage diversity, and ensure employees are engaged in meaningful work.

The Power Of Inclusion: What Gay And Lesbian Employees Want Marriott School Students To Know, Lisa Love Snyder, Hannah Salzl

Marriott Student Review

Extensive research has shown that diverse workplaces are more effective than homogenous workplaces; however, gay and lesbian employees still often face discrimination or exclusion in the workplace. In order to initiate discussion about inclusion and diversity in the workplace, the authors interviewed five gay employees (four women and one man). This article contains a brief introduction and conclusion, as well as excerpts from the interviews. The interviewees confirmed that they had experienced discrimination in the workplace themselves or had seen it happen with others. They offered advice to future employees and managers, including the importance of creating an environment of …

Diversity And Inclusion In Healthcare: A Leadership Perspective, Unhee Kim, Jean Halpin, Greg Morrison

The Graduate Schools Executive Guest Lecture Series

A panel of healthcare executives explore issues of diversity and inclusion from the perspective of their organizations, their professions and the communities they serve.

College Of Business Dean's Advisory Council On Diversity & Inclusion, Marjorie Williams

Honors Projects

Dean’s Advisory Council on Diversity and Inclusion (DACODI) is compromised of students, faculty, and staff who work together to ensure that the College of Business Administration (CBA) at Bowling Green State University (BGSU) is using best practices for a culture of diversity and inclusion. DACODI creates and evaluates the CBA’s strategic goals and missions related to diversity and inclusion to achieve the best possible business outcomes for students, faculty, staff, and alumni of the CBA.

DACODI was inspired by research done by Catalyst on the better business outcomes produced by gender diverse businesses. To leverage the gender, ethnic, and age …

More Than, Joslyn Maenner, Katie Knobbe, Joel Girouard, Desiree Botica, Molly Deaver, Alex Vasey, Ramon Diaz De Leon, Lucy Grant, Kyle Thompson, Adam Weisenberger

College of Journalism and Mass Communications: Student Advertising Projects

This project was developed in response to the following challenge: create messaging to promote a more welcoming and inclusive climate on campus while branding the Jackie Gaughan Multicultural Center.

Talk. Act. Thrive. (You)Nified, Amitynine, Amy Okell, Cristina Petrisor, Dayton Stange, Connor Schulte, Amanda Schmidt, Courtney Sehn, Brandon Weeldreyer, Colin Burt, Anh Thoai Dinh

College of Journalism and Mass Communications: Student Advertising Projects

This project was developed in response to the following challenge: create messaging to promote a more welcoming and inclusive climate on campus while branding the Jackie Gaughan Multicultural Center.

Interpreting, Stephanie Jo Kent

Doctoral Dissertations

What do community interpreting for the Deaf in western societies, conference interpreting for the European Parliament, and language brokering in international management have in common? Academic research and professional training have historically emphasized the linguistic and cognitive challenges of interpreting, neglecting or ignoring the social aspects that structure communication. All forms of interpreting are inherently social; they involve relationships among at least three people and two languages. The contexts explored here, American Sign Language/English interpreting and spoken language interpreting within the European Parliament, show that simultaneous interpreting involves attitudes, norms and values about intercultural communication that overemphasize information and discount …

There Is Nothing More Diverse Than "New", Frederick A. Miller, Roger Gans

Communication Faculty Publications

In the organizational competition for talent, successful retention of newly recruited workers is at least as important as the initial hire. Still, many organizations fail to establish a sense of inclusion for new people in much the same way they often fail to create a sense of inclusion for people of color, women, people with foreign accents, or anyone with obvious differences from the “traditional group.” In most organizations, even those that have embarked on “diversity initiatives,” newly hired people often do not feel welcomed. Consequently, turnover rates in the first two years of employment are seven times greater than …