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Full-Text Articles in Business

Beyond Anthropomorphism: Unraveling The True Priorities Of Chatbot Usage In Smes, Tamas Makany, Sungjong Roh, Kotaro Hara, Jie Min Hua, Felicia Si Ying Goh, Wilson Yang Jie Teh Jul 2023

Beyond Anthropomorphism: Unraveling The True Priorities Of Chatbot Usage In Smes, Tamas Makany, Sungjong Roh, Kotaro Hara, Jie Min Hua, Felicia Si Ying Goh, Wilson Yang Jie Teh

Research Collection Lee Kong Chian School Of Business

This study examined business communication practices with chatbots among various Small and Medium Enterprise (SME) stakeholders in Singapore, including business owners/employees, customers, and developers. Through qualitative interviews and chatbot transcript analysis, we investigated two research questions: (1) How do the expectations of SME stakeholders compare to the conversational design of SME chatbots? and (2) What are the business reasons for SMEs to add human-like features to their chatbots? Our findings revealed that functionality is more crucial than anthropomorphic characteristics, such as personality and name. Stakeholders preferred chatbots that explicitly identified themselves as machines to set appropriate expectations. Customers prioritized efficiency, …


Japanese Business Communication In The Covid Crisis: A Study Of Horenso And Its Implications, Kanji Kitamura Dec 2021

Japanese Business Communication In The Covid Crisis: A Study Of Horenso And Its Implications, Kanji Kitamura

School of Business: Faculty Publications and Other Works

Horenso is a widely known concept in Japan yet under-researched system of communication specific to the nation. It refers to a continual and collaborative communication process that involves frequent status updates for consultative decision-making. This study explores its significance in the context of Japanese business and its implications that may help gain insights for future use. The aim of this research is to envisage Japanese style communication in the post-COVID era by investigating their current practice during the pandemic. This chapter will begin with a review of relevant concepts and position horenso as an attribute of the wider context of …


Adapting To A Health Crisis: A Case Study Of A Real Estate Brokerage Team’S Crisis Communication And Management, Brielle Labonte May 2021

Adapting To A Health Crisis: A Case Study Of A Real Estate Brokerage Team’S Crisis Communication And Management, Brielle Labonte

Honors Program Theses and Projects

The Covid-19 crisis was a foreign crisis to societies worldwide. Since its introduction in December 2019, businesses had to adapt to major societal changes, as new restrictions were implemented on societal functions worldwide. The real estate industry, in particular, experienced significant changes in the market, as well as their overall practices of business. This study will use qualitative research, specifically a case study approach, to study how the Lori Seavey Realty Team of North Attleboro Massachusetts, mitigated the COVID-19 pandemic through the lens of the Situational Crisis Communication Theory (SCCT). The significance of this thesis in the field of communications …


Wabi-Sabi As A Way Of Life In The Japanese Employment System: Multilateral Connections, Relativity, And Duality, Kanji Kitamura Jan 2021

Wabi-Sabi As A Way Of Life In The Japanese Employment System: Multilateral Connections, Relativity, And Duality, Kanji Kitamura

School of Business: Faculty Publications and Other Works

Wabi-sabi is a Japanese concept traditionally described as a type of beauty that conveys the philosophical values of imperfection, incompleteness, and impermanence. Going beyond the traditional interpretation of the concept, this chapter attempts to discover wabi-sabi as a way of life in Japanese corporate settings. This chapter first revisits the concept of wabi-sabi and the system of lifetime employment, positioning them as intrinsically linked systems. To contextualize employment practice, it examines the tool of a job description and the system of job rotation as attributes of employment practice. The findings reveal the existence of wabi-sabi as a way of life …


Promoting Cross-Functional Team Interactions Within General Business Classes, Christopher J. Mckenna Mar 2018

Promoting Cross-Functional Team Interactions Within General Business Classes, Christopher J. Mckenna

Faculty Publications

This session discusses an attempt to integrate both unitary team and cross-functional team deliverables among general business students designing a complex client solution within an “IT for managers” class.


Toward Better Business Communication, Kristen Lucas Jan 2017

Toward Better Business Communication, Kristen Lucas

Faculty Scholarship

No abstract provided.


The Relationship Between Academic Research And Instructional Quality, M. M. Robles Jan 2016

The Relationship Between Academic Research And Instructional Quality, M. M. Robles

EKU Faculty and Staff Scholarship

Elite universities often receive massive grants from the Federal and State Governments due to their immense amounts of research in various fields. This research helps further the efforts of academics and contributes many positive features to different realms of research. Large research grants foster even larger enrollment numbers because the size and reputation of the University grows with each new publication and contribution made by faculty.

As research expectations for university faculty increase, the competitiveness of faculty positions also increases. Faculty members are expected to produce research and are often hired for their prior research productivity (Prince, Felder, & Brent, …


A Review Of Business Communication Under The Leadership Function, Clive Muir Jan 2014

A Review Of Business Communication Under The Leadership Function, Clive Muir

Faculty Publications

An effective way to perpetuate an academic discipline is to identify and to define its intellectual and historical roots, then to set such roots in the foundation textbooks and courses of the discipline. In that regard, Business Communication still struggles to establish its roots when compared to other disciplines in business schools, particularly Management. For this study, we undertook an extensive review of significant scholarly works on Business Communication as a discipline. We discovered there are prevalent themes in the broader context of rhetoric, technology, culture, dissemination, and impression; and this was confirmed by our examining the tables of contents …


Case Studies For Teaching Stylistics For Business Communication, Siow-Heng Ong Jan 2009

Case Studies For Teaching Stylistics For Business Communication, Siow-Heng Ong

Research Collection Lee Kong Chian School Of Business

The employment of stylistics can influence the effectiveness of a brochure, pamphlet, press release and other forms of business communication dramatically. When we consider that the language used to formulate the texts of these publicity materials has the potential to generate hundreds of thousands of dollars in sales, we do well to pay attention to how stylistics can be applied persuasively. This paper provides a theoretical framework for the mother of all stylistics, the metaphor. Examples of how metaphors are used to persuade are then discussed in prominent speeches and other texts. Finally, analytical and constructive assignments are posed and …


Leadership In Computer-Mediated Communication: Implications And Research Directions, Gerard George, Randall G. Sleeth Dec 2000

Leadership In Computer-Mediated Communication: Implications And Research Directions, Gerard George, Randall G. Sleeth

Research Collection Lee Kong Chian School Of Business

Despite the importance of interpersonal influence processes in computer-mediated communication (CMC) environments, the emergence and functioning of leaders in CMC settings remains unstudied. An initial model and propositions address the possible extension of selected leadership models beyond face-to-face (FTF) communications and into the non-face-to-face CMC environment. We (1) model relevant variables for CMC leadership, (2) briefly review the implications of selected leadership models regarding these CMC variables, and (3) extend leadership models into the CMC sphere.


Can We All Get Along? The Interpersonal Challenge At Work, Clive Muir Jan 2000

Can We All Get Along? The Interpersonal Challenge At Work, Clive Muir

Faculty Publications

No abstract provided.


A Collaborative Learning Model: The Rhetorical Situation As A Basis For Teaching Business Communication, Michelle Loris Mar 1983

A Collaborative Learning Model: The Rhetorical Situation As A Basis For Teaching Business Communication, Michelle Loris

English Faculty Publications

Describes a unit of instruction that involves the rhetorical situation of an in-class corporation to give students experience in abstract and report writing.