Business Commons^™

Stakeholder Theory In Ethical Business Decisions: The Case Of Nestle, Mckayla Marcola

Honors Theses

The traditional view of business is that executives have an obligation to base all decisions around increasing the value of the business. But what happens when those decisions infringe on the surrounding environment? In 2017, Nestlé proposed a water withdrawal increase at their Evart, MI water bottling plant from 250 gallons per minute, to 400 gallons per minute. During April 2018, the Michigan Department of Environmental Quality approved the new withdrawal proposal; this caused an up roar in the environmental community. From local citizens, to public interest groups, many have expressed their opposition for this increase stating that this increase …

Strategic Audit On Tesla, Zitong Li

Honors Theses

This paper evaluation the current situation that Tesla, Inc is in. Specifically, this paper provides a detailed analysis of the external and internal problems and strengths of Tesla and its current and past strategy that led to its success today. In conclusion, Tesla’s main advantages are its charging and battery technology and a strong brand name. The problem Tesla faces includes production bottlenecks, shortage of cash, high cost and competitions. Based on these analyses, the direction that Tesla should go for is to expand its market share and increase profitability. Several strategies are proposed to help achieve these goals. One …

A Strategic Audit Of Tesla, Inc.: Electrifying Our Future Or About To Run Out Of Energy?, Chloe Dana

Honors Theses

Tesla, Inc.’s stock had reached its peak during September of 2017. However, due to manufacturing delays of its new Model 3 sport sedan, cash flow issues, and a recent fatal autopilot accident, investors and consumers are questioning the firm’s long-term stability. Although Tesla has created technology that makes it easier for consumers to harness and utilize electricity to power their homes and vehicles, many wonder if the company’s stock price is about to figuratively run out of energy. The following will be a strategic analysis, illustrating the firm’s Current Strategy & Background Information, Situational Analysis & Issue Summary, Strategy Recommendations …

Adobe Systems Inc. Strategic Analysis And Recommendation, David Cao

Honors Theses

Adobe Systems Inc. is a dominant company in the software and creative industry. To provide a strategic recommendation for continued growth in the number of Creative Cloud subscribers, a strategic analysis was performed. This analysis comprised of looking at Adobe’s current market segments and market offerings, performing a SWOT analysis, performing a PEST analysis, examining Porter’s Five Forces regarding Adobe, and clarifying Adobe’s core competencies and competitive advantages. After this analysis, the strategic recommendation was made for Adobe to expand is Creative Cloud subscription options and increase its efforts in the education market. This plan if successful puts Adobe on …

Market Expansion Challenge: Finnish School International, Shelby Reams

Honors Theses

The Finnish School International already operates in several countries and is ready to expand the Finnish education system to new locations around the world. Accordingly, the company is seeking your help with identifying new promising markets and developing a market entry strategy, including:

t. Identify the most promising new markets, analyze the market, and decide on the best market entry mode;

2. Develop a product promotion and marketing strategy for the proposed new market; 3. Work out the operations management strategy for the proposed new market.