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Full-Text Articles in African American Studies
Effective Strategies To Sustain Small African American Food Service Businesses Beyond 5 Years, Alvin West
Effective Strategies To Sustain Small African American Food Service Businesses Beyond 5 Years, Alvin West
Walden Dissertations and Doctoral Studies
AbstractAfrican American small food service business owners contribute to national and local economies; however, only 45% of them sustain their businesses beyond 5 years. African American small food service business owners are concerned with the lack of effective business strategy implementation, as it is the number one predictor of actual business failure. Grounded in the general systems theory, the purpose of this qualitative multiple case study was to explore strategies African American small food service business owners used to sustain their businesses beyond 5 years. The participants were seven African American small food service business owners in the southeastern United …
Effective Strategies To Sustain Small African American Food Service Businesses Beyond 5 Years, Alvin West
Effective Strategies To Sustain Small African American Food Service Businesses Beyond 5 Years, Alvin West
Walden Dissertations and Doctoral Studies
AbstractAfrican American small food service business owners contribute to national and local economies; however, only 45% of them sustain their businesses beyond 5 years. African American small food service business owners are concerned with the lack of effective business strategy implementation, as it is the number one predictor of actual business failure. Grounded in the general systems theory, the purpose of this qualitative multiple case study was to explore strategies African American small food service business owners used to sustain their businesses beyond 5 years. The participants were seven African American small food service business owners in the southeastern United …