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Middle-Class Millions: The Creation Of Atlantic City's "Modern" Image, 1890-1910, Trevor Cooper

Masters Theses, 2010-2019

By the end of the nineteenth century, vacationing became more accessible to middle-class Americans than ever before, resulting in the growth of tourist destinations on the New Jersey shore, particularly in Atlantic City. Between 1890 and 1910, government officials, railroad companies, and hotel owners advertised Atlantic City’s technological and cultural modernity to middle-class Americans particularly in Philadelphia, creating an image of Atlantic City as a modern middle-class utopia.

This thesis further examines the relationship between consumerism and American middle-class identity. While we often consider the link between consumerism and identity to have been solidified in American culture following the Second …