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Full-Text Articles in Japanese Studies
The Influence Of Japan And India In The Circle Of Patrick Geddes, Murdo Macdonald
The Influence Of Japan And India In The Circle Of Patrick Geddes, Murdo Macdonald
Studies in Scottish Literature
Discusses the influence of Japanese art in Evergreen contributions by E.A. Hornel and Charles Mackie, the influence of Patrick Geddes's ideas in Japan, and Geddes's links with the early 20th century revival of interest in Hinduism and Indian art.
Xbox In Japan? Understanding The Distinctions Of The Japanese Video Game Market To Increase Microsoft's Competitive Advantage, Sekani Adebimpe
Xbox In Japan? Understanding The Distinctions Of The Japanese Video Game Market To Increase Microsoft's Competitive Advantage, Sekani Adebimpe
Senior Theses
Microsoft, Nintendo, and Sony remain the biggest players in the video game console space. While all three companies have achieved worldwide success, Microsoft’s performance with the Xbox brand in Japan is an outlier for its historically poor sales numbers dating back to its 2001 debut. The purpose of this thesis is to unearth the various cultural distinctions inherent to the Japanese gaming industry that Microsoft must consider to gain a stronger foothold in the country, as well as diagnose the biggest issues facing Xbox with Japanese consumers. To accomplish this, several cultural frameworks were used to assess the differences between …