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More Than Skin Deep: An Analysis Of Black Women's Experiences With Race, Skin Tone, And Cosmetics, Anne Yung Van

All Graduate Theses, Dissertations, and Other Capstone Projects

In June 2016, the cosmetic company, ColourPop, released a new line of contour-intended sculpting sticks with insensitive names, such as “Yikes,” “Typo,” and “Dume,” for their three darkest shades. ColourPop’s lack of regard to their African American consumers serves as a reminder that the cosmetic industry often fails to include and fully embrace Black women. It is important to explore the relationship between the cosmetic industry and Black women because reoccurring negative experiences may be indicative of systemic oppression – illustrating that Black women’s personal experiences reach a political sphere. Furthermore, the parallels between history and contemporary experiences provide proof …