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Online Identities: National And Cultural Expression Online, An Australian Perspective, Celia Lam

Celia Lam

Over the last decade the genesis and use of Social Networking Sites (SNS) has steadily gained traction with the almost instant popularity of sites such as Youtube, Facebook, Cyworld and Twitter to name a few. In Australia, as in the rest of the developed and developing world, Social Media (SM) use has become an integral part of the communication, entertainment and media practices of large sections of the population, with participation in online communities often employing the same social capital and patterns of communication that occur in offline encounters. Online interaction in SNS necessitates the creation of an individual‟s online …