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Full-Text Articles in Arts and Humanities
Test Candidates’ Attitudes And Their Relationship To Demographic And Experiential Variables: The Case Of Overseas Trained Teachers In Nsw, Australia, Judith (Judie) L. Cross Dr, Jill C. Murray Dr, Mehdi Riazi Assoc. Prof.
Test Candidates’ Attitudes And Their Relationship To Demographic And Experiential Variables: The Case Of Overseas Trained Teachers In Nsw, Australia, Judith (Judie) L. Cross Dr, Jill C. Murray Dr, Mehdi Riazi Assoc. Prof.
Judith (Judie) L Cross
One measure of the impact of a high-stakes test is the attitudes that test takers hold towards it. It has been suggested that positive attitudes produce beneficial effects while real or anticipated negative experiences can result in the development of attitudes that erode confidence and potentially impact negatively on performance. This study investigated test taker attitudes by exploring the opinions, beliefs, and feelings of a group of overseas trained teachers preparing for a professional gate-keeping test, and examining correlations between attitudes and demographic and experiential factors. The participants were 105 candidates who were enrolled in a preparation course for the …
Challenges And Strategies Of Mobile Advertising In India, Ratnesh Dwivedi Mr
Challenges And Strategies Of Mobile Advertising In India, Ratnesh Dwivedi Mr
Ratnesh Dwivedi
Advertising is paid communication through a medium in which the sponsor is identified and the message is controlled. Every major medium is used to deliver these messages, including: television, radio, movies, magazines, newspapers, the Internet and today’s growing mobile advertising. Advertisements can also be seen on the seats of grocery carts, on the walls of an airport walkway, on the sides of buses, heard in telephone hold messages and instore PA systems but get paid for reading SMS on our mobile phones .It is the new way of marketing strategy for reaching subscribers. Mobile advertising is the business of encouraging …