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Full-Text Articles in Arts and Humanities

Brochure, "Roldo Rowden Cotton Seed" Aug 2020

Brochure, "Roldo Rowden Cotton Seed"

Farming in Arkansas

This is an advertising brochure for Roldo Rowden cotton seed bred by Robert L. Dortch of Scott.


[Introduction To] Soda Goes Pop: Pepsi-Cola Advertising And Popular Music, Joanna K. Love Jan 2019

[Introduction To] Soda Goes Pop: Pepsi-Cola Advertising And Popular Music, Joanna K. Love

Bookshelf

From its 1939 “Nickel, Nickel” jingle to pathbreaking collaborations with Michael Jackson and Madonna to its pair of X Factor commercials in 2011 and 2012, Pepsi-Cola has played a leading role in drawing the American pop music industry into a synergetic relationship with advertising. This idea has been copied successfully by countless other brands over the years, and such commercial collaboration is commonplace today—but how did we get here? How and why have pop music aesthetics been co-opted to benefit corporate branding? What effect have Pepsi’s music marketing practices in particular had on other brands, the advertising industry, and popular …


The Grizzly, February 14, 1995, Marc Ellman, Mark Leiser, Colin Tucker, Jayson Blocksidge, Jill Schander, Phil Caiazzo, Tarik Qasim, Laurianne E. Falcone, Nicole D'Orsaneo, Nisha Buch, Tom Epler, Joel Schofer, Charlie Weingroff Feb 1995

The Grizzly, February 14, 1995, Marc Ellman, Mark Leiser, Colin Tucker, Jayson Blocksidge, Jill Schander, Phil Caiazzo, Tarik Qasim, Laurianne E. Falcone, Nicole D'Orsaneo, Nisha Buch, Tom Epler, Joel Schofer, Charlie Weingroff

Ursinus College Grizzly Newspaper, 1978 to Present

New York City Terrorist Mastermind Pleads Guilty • Advertising, Capitalism, and Mars Bars • Bogota Quake Kills 29 • Study Abroad Offers Opportunity of a Lifetime • Student Spotlight: Laura Lecrone • Alumnae Spotlight: John Zerr • Separate Ghettos in Mall of America • Multiculturalism: Not Just for Minorities • Gymnasts Break Record Again • Men's Hoop Team Loses Two More Heartbreakers • Wrestlers Tune up for Conference Championship • Women's Hoop Team Stumbles Again


A Valley Hello [Brochure], Plaza National Bank (Harlingen, Tx) Jan 1981

A Valley Hello [Brochure], Plaza National Bank (Harlingen, Tx)

Lower Rio Grande Valley Curated Material

A promotional brochure likely compiled by local chambers of commerce that features information on regional businesses, attractions, and leisure activities. Includes fold-out map and recipes.

Also includes a brief overview of the Pan American University Marine Biology Laboratory, which is now known as the UTRGV Coastal Studies Lab.


Pennsylvania Folklife Vol. 27, No. 2, James Moss, Holly Cutting Baker, Robert A. Barakat, Karl J. R. Arndt Jan 1978

Pennsylvania Folklife Vol. 27, No. 2, James Moss, Holly Cutting Baker, Robert A. Barakat, Karl J. R. Arndt

Pennsylvania Folklife Magazine

• Gentlemen of the Road: Outlaw-Heroes of Early Pennsylvania in Life & Legend
• Patent Medicine in Pennsylvania Before 1906: A History Through Advertising
• Raising a Tobacco Shed
• Bicentennial Exhibitions and Publications in Germany
• Work and Work Attitudes: Folk-Cultural Questionnaire No. 50


Food Advertising To Children, George Moscone May 1975

Food Advertising To Children, George Moscone

Senator Moscone

Senate Joint Resolution 3 press release about food advertising to children


Souvenir Of Canada's Sun Parlour. Home Of Heinz 57 Varieties, Leamington, Ontario, Heinz Company Jan 1960

Souvenir Of Canada's Sun Parlour. Home Of Heinz 57 Varieties, Leamington, Ontario, Heinz Company

SWODA: Windsor & Region Publications

ca. 1960; brochure for Leamington plant visitors.


Hotel Bellevue Advertisements, Wlbz Radio Jun 1958

Hotel Bellevue Advertisements, Wlbz Radio

WLBZ Radio Station Records

Three advertisements encouraging Maine residents to consider a family trip to Boston to stay at the Hotel Bellevue on Beacon Hill. Recorded in 1958.


Interview With Joe Culligan Of Nbc On The Concept Of Imagery Transfer, Wlbz Radio Apr 1957

Interview With Joe Culligan Of Nbc On The Concept Of Imagery Transfer, Wlbz Radio

WLBZ Radio Station Records

Matthew J. "Joe" Culligan explains how sounds trigger memory and the engagement of listeners, a human phenomenon referred to as imagery transfer, a concept that could be applied to advertising and radio programming.

He illustrates the point by playing four sounds with which listeners of 1957 would readily identify, the sound of a train whistle, an audio clip of the quote “Old soldiers never die, they just fade away," a bit of the song “Some of These Days,” and the quote “The hand that held the dagger has struck it into the back of its neighbor.” The radio announcer easily …


Hoffman Television Advertisements, Wlbz Radio Oct 1956

Hoffman Television Advertisements, Wlbz Radio

WLBZ Radio Station Records

Four short advertisements for Hoffman television sets from 1956.


Kay And Norm Show Performance Of Somewhere Over The Rainbow Sponsored By Glidden Paint, Wlbz Radio May 1953

Kay And Norm Show Performance Of Somewhere Over The Rainbow Sponsored By Glidden Paint, Wlbz Radio

WLBZ Radio Station Records

The opening and closing portions of a program called the Kay and Norm Show featuring Kay DeWitt and Norman Lambert. After DeWitt sings the opening lyrics from Somewhere Over the Rainbow, Irving Hunter announces that the show is sponsored by the Glidden Paint Company and Glidden dealers. Dated May 22, 1953.


Windsor Salt Freakies, Canadian Salt Company Jan 1920

Windsor Salt Freakies, Canadian Salt Company

SWODA: Windsor & Region Publications

Picture book about Windsor table salt and the process of creating the product; numerous illustrations of strange fictional animals.


Swim At Hot Wells Dec 1918

Swim At Hot Wells

Images

This is a photograph of a man riding a horse with decorative fringe on its reins, and a MTC banner across its croup. The man is carrying a Victory megaphone and a lacy parasol, and has an ad stating "Swim at Hot Wells, Now Open" attached to his shoulders.


Advertisement, "What Does A Man Want", G.A.A. Deane Dec 1895

Advertisement, "What Does A Man Want", G.A.A. Deane

Arkansas settlement supplemental materials

Advertising booklet used by railroad company to entice people to move to Arkansas in the 1890s. The booklet focuses on agriculture, the climate, schools, and land.


Ayer & Crockett Dry Goods Advertising Broadside, Edwin A. Ayer, James P. Crockett Dec 1842

Ayer & Crockett Dry Goods Advertising Broadside, Edwin A. Ayer, James P. Crockett

Maine Bicentennial

Large-format broadside advertisement promoting Ayer & Crockett's Dry Goods located at 32 and 34 Main Street, Bangor, Maine, ca. 1840.


Probate, Samuel Cupples Aug 1828

Probate, Samuel Cupples

Arkansas Territory

This probate includes a receipt for the coffin-maker and sale advertisement pertaining to the death and estate of Samuel Cupples. The receipt from Matthew McReynolds lists the cost of making a coffin and placing the coffin in the grave for the deceased, Samuel Cupples; it is addressed to William Looney who served as administrator for the estate. The second item is a receipt for James Kuykendall for "crying the sale" which involved going around to the community and telling them about the upcoming estate sale.