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Communication

The University of Maine

Rhetoric

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Full-Text Articles in Arts and Humanities

From Self-Help To Self-Harm: Rhetoric In The Self-Help Industry, Grace S. Royle Jul 2022

From Self-Help To Self-Harm: Rhetoric In The Self-Help Industry, Grace S. Royle

Non-Thesis Student Work

Over the past several years, the self-help industry has become increasingly more successful and sought out; especially in the United States, whose modern society celebrates individualism and self-improvement. However, within this new and unregulated field lie several unknowns and invisible dangers. Multiple instances involving popular and beloved gurus have ended in tragedy, twisting cases of self-help into self-harm. This paper chases after just how this is possible and discovers that weaponized communication is largely to blame.

From Self-Help to Self-Harm: Rhetoric in the Self-Help Industry discusses the cases of James Arthur Ray, Keith Raniere, and Isaac Hershkopf to uncover how …


A New Materialist Rhetoric: Theorizing Movement From A Rhetorical Ethnography Of Hiking, Bryan Picciotto Aug 2019

A New Materialist Rhetoric: Theorizing Movement From A Rhetorical Ethnography Of Hiking, Bryan Picciotto

Electronic Theses and Dissertations

In the field of rhetoric, conventional concepts of movement depend on dialectical theories of materiality that posit matter is not rhetorical until acted upon by human sign or symbol systems. New materialist philosophy, which considers the dynamism of matter without situating materiality in dialectical relationship to language, provides a theoretical context for reconceptualizing the rhetoricity of movement. Working from a nondialectical approach to materiality, this dissertation theorizes how movement functions rhetorically, specifically within cultural practices of hiking. For this project, I participated in 15+ hikes at state and national parks in Maine, and generated a multimodal archive of 1,000+ audio, …