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Communication

Technological University Dublin

Series

Audience studies

Articles 1 - 3 of 3

Full-Text Articles in Arts and Humanities

Memories Of Television In Ireland: Separating Media History From Nation State, Edward Brennan Jan 2018

Memories Of Television In Ireland: Separating Media History From Nation State, Edward Brennan

Articles

This article emerges from a broader project that explores the history of television in Ireland using audience life story interviews. It argues that a dominant narrative persists in the history of television in the Republic of Ireland. Based in institutional sources this narrative is ideologically narrow although it tells a story of cultural liberation. A key example of its ideological limitation lies in the way that Irish people’s experience of British television transmissions has been forgotten. The reason for this lies in historical methods rather than conscious bias. Nevertheless, historical methods themselves can promote limited visons of reality that promote …


Media Effects In Context, Brian O'Neill Jan 2011

Media Effects In Context, Brian O'Neill

Books/Book chapters

The media effects tradition occupies a hugely influential and dominant role within mainstream communications research. It is unquestionably the longest running tradition within the field of audience studies, spanning nearly its entire history, yet it continues to divide opinion, both methodologically and with regard to its fundamental approach towards the study of media audiences. Its influence extends well beyond the academy, and the powerful influence exerted by its research agenda on public and political understanding of the impact of media is perhaps one of its most significant achievements.


The Future Of Audience Research, Brian O'Neill Jul 2010

The Future Of Audience Research, Brian O'Neill

Conference Papers

ECREA roundtable The future of audience research IAMCR conference @ BRAGA July 21 14:30-16:00 Convenor: Nico Carpentier Institutional and critical perspectives on audience representation This contribution focuses on institutional and critical perspectives on audience representation, i.e., how audience experience is formally accounted for through institutional processes of research (media literacy indices for instance) or through representative bodies such as Audience Councils. In other words, an area of overlap between audience studies and public policy debates, advocating that researchers should try to make their findings more widely available and understood in professional media environments.