Arts and Humanities Commons^™

Waldrop, Melanie (Fa 1310), Manuscripts & Folklife Archives

FA Finding Aids

Finding aid and full-text scan of paper (Click on "Additional Files" below) for Manuscripts Small Collection 1310. Student folk studies project titled “Basketmaking for Walter Logsdon: ‘A Way of Life,’” which includes two interviews with Walter Logsdon about the traditional basket making process in Edmonson County, Kentucky. Project includes sheets with a brief description of each traditional practice, tool, and photo.

Fekety, Steve (Fa 1311), Manuscripts & Folklife Archives

FA Finding Aids

Finding aid and full-text scan of paper (Click on "Additional Files" below) for Folklife Archives Project 1311. Student folk studies project titled “Basket Making,” about the traditional basket making process in Wax, Grayson County, Kentucky. Project includes sheets with a brief description of each traditional practice, illustration, material, tool, and/or photo.

Gender East And West: Transnational Gender Theory And Global Marketing Research, Katherine Sredl

School of Business: Faculty Publications and Other Works

Much of the prior scholarly research on global gender and marketing tends to focus on development. The post-socialist space does not fit neatly into this paradigm, given the diversity of its legacy of ideology, industrialization, feminist thought, and the post-socialist experience of privatization, democratization, European Union expansion, and, in some cases, war. This chapter uses the history of feminist thought in Yugoslavia and Croatia to highlight the contribution the post-socialist space brings to global gender and marketing research: questioning the role of the state in securing rights and questioning assumptions about individualism in a neoliberal era. I argue for an …

Globalization Tropes In Films: A Focus On Crazy Rich Asians, Nikhilesh Dholakia, Deniz Atik

Marketing Faculty Publications and Presentations

Learning from and encouraged by the impacts of film film-based windows into globalization phenomena, in this issue of MGDR, we have focused on the film Crazy Rich Asians. In the popular press, the movie has been hailed as a major cultural point of departure for Hollywood as well as panned as just an Asian Asian-themed romantic comedy that celebrates the super-rich of Asia. The buzz around this movie does, however, indicate a slight bend in the curve of the geopolitics of the globalization discourse – and hence our decision to feature a number of academically insightful reviews of this movie …

Design, Programming, And User-Experience, Kaila G. Manca

Honors Scholar Theses

This thesis is a culmination of my individualized major in Human-Computer Interaction. As such, it showcases my knowledge of design, computer engineering, user-experience research, and puts into practice my background in psychology, com- munications, and neuroscience.

I provided full-service design and development for a web application to be used by the Digital Media and Design Department and their students.This process involved several iterations of user-experience research, testing, concepting, branding and strategy, ideation, and design. It lead to two products.

The first product is full-scale development and optimization of the web appli- cation.The web application adheres to best practices. It was …

The House In The Market: How Q’Eqchi’ Market Women Convert Money And Commodities Into Persons And Personhood, Sarah Ashley Kistler

Faculty Publications

Recent research argues that globalization in Latin America sometimes results in the homogenization of culture and loss of indigenous identity. This paper, however, explores how Q’eqchi’-Maya market women in San Juan Chamelco, Guatemala, generate Q’eqchi’ personhood by embracing the conflicts of value introduced by the confrontation of globalization with longstanding Q’eqchi’ values. I argue that in Chamelco, market women are mediators of value who participate in global capitalism to reinforce the categories that structure indigenous life. Q’eqchi’ women engage in marketing activities not only to accrue capital resources, but also to maintain local values, centered on the junkab’al or “house,” …