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Television Advertising And Child Consumer: Different Strategies For U.S. And Japanese Marketers, Carol Gaumer, Amit J. Shah Feb 2022

Television Advertising And Child Consumer: Different Strategies For U.S. And Japanese Marketers, Carol Gaumer, Amit J. Shah

The Coastal Business Journal

This paper examines the consumer socialization of Japanese and American children from a socio-cultural and economic perspective. It presents the cultural differences between the two countries, and how these differences influence the marketing strategies in each country. Taking into consideration the television viewing habits and routine advertising strategies in Japan and USA, the paper offers the implications for Global Marketing Managers. Finally, the need for future research is addressed.


Critical Success Factors For Inner City Businesses, Robert C. Eisenstadt, Paul S. Nelson, Tammy R. Parker Feb 2022

Critical Success Factors For Inner City Businesses, Robert C. Eisenstadt, Paul S. Nelson, Tammy R. Parker

The Coastal Business Journal

We survey incumbent businesses in the Ouachita Enterprise Community primarily located in Monroe, Louisiana. We seek to discover what common factors are critical to the success of inner city businesses. Our results indicate that taxes are a strong negative factor while government regulation is a positive factor. The availability of information technology, good transportation links, and location are important positive factors. Internal factors such as good customer relations were important while production costs relatively unimportant. Internal factors were rated as more important than external factors suggesting training programs to be an effective economic development tool.


A Measure Of The Factors Impacting The Effectiveness And Efficiency Of Ebay In The Supply Chain Of Online Firms, Eugene M. Bland, Robert T. Barrett Feb 2022

A Measure Of The Factors Impacting The Effectiveness And Efficiency Of Ebay In The Supply Chain Of Online Firms, Eugene M. Bland, Robert T. Barrett

The Coastal Business Journal

This research investigates the auction properties that influence eBay's effectiveness (ability to attract bidders) and efficiency (ability to maximize price and profit) as the distribution link of the supply chain. The research extends the literature pioneered by Lucking-Reiley (2000) on eBay auctions. We found that the effectiveness of using eBay is influenced by the item description in the auction heading, the initial price, the timing of the auction and the operating condition of the item, in our case an inexpensive, functional HP 12-C financial calculator. The efficiency of eBay, on the other hand, is influenced by the ability to attract …


New Frontiers In Management Research: The Case For Industrial Archeology, William Crandall, Alan Rowe, John A. Parnell Feb 2022

New Frontiers In Management Research: The Case For Industrial Archeology, William Crandall, Alan Rowe, John A. Parnell

The Coastal Business Journal

Management scholars traditionally rely on the review of journals and empirical data for information used in research projects and in the classroom. However, there is also a vast amount of material that remains virtually untapped by many management researchers - the artifacts, pictures, and remains of industrial and commercial organizations. Industrial archeologists specialize in studying organizational life, particularly, the life of manufacturing facilities, by examining of empirical data, as well as pictures, records, internal and external correspondence, other printed materials, and artifacts. This article delineates how management scholars can also take advantage of the wealth of secondary material that exists …


A Note On The Economic Implications Of A Focused Tourism Event: Bikers In Myrtle Beach, Robert D. Nale, Dennis A. Rauch, Peter B. Barr Feb 2022

A Note On The Economic Implications Of A Focused Tourism Event: Bikers In Myrtle Beach, Robert D. Nale, Dennis A. Rauch, Peter B. Barr

The Coastal Business Journal

As we have graphically seen since September 11, 2001, areas which depend heavily upon tourism as a primary source of income face a host of challenges. South Carolina's Grand Strand area is a good example of just such an area. A number of focused tourism-related events intended to attract a certain segment of the population have evolved over the years. Two such events revolve around the attraction of motorcyclists. One occurs during early to mid-May (with a burgeoning repeat presence in the Fall), while the other occurs over Memorial Day weekend. Both events have proven to be successful in terms …


Does Strategic Planning Help Churches?: An Exploratory Study, Amit J. Shah, Fred R. David, Zigmont J. Surawski Iii Feb 2022

Does Strategic Planning Help Churches?: An Exploratory Study, Amit J. Shah, Fred R. David, Zigmont J. Surawski Iii

The Coastal Business Journal

Many organizations in both the profit and not-for-profit arenas have discovered the benefits of strategic planning. An increasing number of churches and ministries are applying the principles of strategic planning (Clinton, Williams, & Stevens, 1995). In the 1990s, organizations including churches…are playing "Jeopardy" if they do not have strategic plans in place (Maes, 1998). This research examines to what extent strategic planning is being used among churches. Data was gathered through distribution of a survey mailed to churches in South Carolina. The pastor of each church personally completed the survey and returned it via e-mail, postal service, or fax. Initial …


An Overview Of Recent Trends In Incentive Pay Programs, Mike Schraeder, J. Bret Becton Feb 2022

An Overview Of Recent Trends In Incentive Pay Programs, Mike Schraeder, J. Bret Becton

The Coastal Business Journal

This article examines recent trends and developments in an increasingly popular HR practice--incentive pay programs. In addition to highlighting major developments in recent empirical studies, this article also synthesizes recent research pertaining to general guidelines or strategies for design, implementation, and the utilization of incentive pay programs. Counter arguments pointing out potential pitfalls and precautions will also be discussed. The article concludes by offering some recommendations for future research.


An Analysis Of The 2002 U.S. News And World Report's Ratings - America's Best Colleges: Undergraduate Business Specialties, George H. Messer Jr. Feb 2022

An Analysis Of The 2002 U.S. News And World Report's Ratings - America's Best Colleges: Undergraduate Business Specialties, George H. Messer Jr.

The Coastal Business Journal

This paper provides an analysis of the U.S. News and World Report 2002 ratings of America's best colleges in the area of undergraduate business specialties. The U.S. News ranking procedures are described and then a detailed comparison of actual programs and courses is accomplished for the top-ranked schools. This study looked at the specific area of undergraduate business specialties: supply chain management/logistics. Based on analysis of data collected, it is likely that there are misperceptions in the U.S. News survey in the category of undergraduate business specialties.


Experiences And Challenges In Taking A Print Journal On-Line, Robert D. Nale, Robert B. Burney Feb 2022

Experiences And Challenges In Taking A Print Journal On-Line, Robert D. Nale, Robert B. Burney

The Coastal Business Journal

For a number of years, an annual publication of the Wall College of Business at Coastal Carolina University (The Coastal Business Review and later, Journal) was produced in standard print form. Because of increasing budgetary concerns experienced by the University and the State of South Carolina, the cost of printing the journal in the traditional fashion became increasingly prohibitive. When publishing deadlines were missed, several avenues were explored regarding how the College could deal with the problem. While unique for an institution of this size, the creation of a totally on-line journal began to assert itself as a viable option. …


Missed Opportunities To Bridge The Racial Divide:The Creation Of The First Swat Team As A Response To Black Radicalism, Bobby Philbrook Feb 2022

Missed Opportunities To Bridge The Racial Divide:The Creation Of The First Swat Team As A Response To Black Radicalism, Bobby Philbrook

Historical Perspectives: Santa Clara University Undergraduate Journal of History, Series II

No abstract provided.


Political Theatre And Political Myths: Robert Kenney, George Wallace And The Show Down Attuscaloosa, Christina Lynch Feb 2022

Political Theatre And Political Myths: Robert Kenney, George Wallace And The Show Down Attuscaloosa, Christina Lynch

Historical Perspectives: Santa Clara University Undergraduate Journal of History, Series II

No abstract provided.


The New York World's Fair Of 1939: Marketing A "Corporate Utopia", Renee Lucas Feb 2022

The New York World's Fair Of 1939: Marketing A "Corporate Utopia", Renee Lucas

Historical Perspectives: Santa Clara University Undergraduate Journal of History, Series II

No abstract provided.


Drug Abuse In Vietnam: The Underappreciated Casualty Of War, Brigid Kelleher Feb 2022

Drug Abuse In Vietnam: The Underappreciated Casualty Of War, Brigid Kelleher

Historical Perspectives: Santa Clara University Undergraduate Journal of History, Series II

No abstract provided.


Ron Of The Political And Personal Outlooks Of White Americaand Jape-Evaluation Of Self: An Explanatianese-Americans On The Post-World War Iiera, Melissa Johnson Feb 2022

Ron Of The Political And Personal Outlooks Of White Americaand Jape-Evaluation Of Self: An Explanatianese-Americans On The Post-World War Iiera, Melissa Johnson

Historical Perspectives: Santa Clara University Undergraduate Journal of History, Series II

No abstract provided.


Small Boys Are Big Men: Experiences And Reflections From Child Soldiers Fighting In Sierraleone, Brigid Eckhart Feb 2022

Small Boys Are Big Men: Experiences And Reflections From Child Soldiers Fighting In Sierraleone, Brigid Eckhart

Historical Perspectives: Santa Clara University Undergraduate Journal of History, Series II

No abstract provided.


Introduction Feb 2022

Introduction

Historical Perspectives: Santa Clara University Undergraduate Journal of History, Series II

No abstract provided.


Historical Perspectives Vol. 13 2008 Feb 2022

Historical Perspectives Vol. 13 2008

Historical Perspectives: Santa Clara University Undergraduate Journal of History, Series II

No abstract provided.


How Davids Can Beat Goliaths: The Winning Strategy Of The Mono Lake Committee In Historical Perspective, Jessica Simanton Feb 2022

How Davids Can Beat Goliaths: The Winning Strategy Of The Mono Lake Committee In Historical Perspective, Jessica Simanton

Historical Perspectives: Santa Clara University Undergraduate Journal of History, Series II

No abstract provided.


Theodore Roosevelt's Great White Fleet: A Reflection Of America's New Foreign Policy, A.J. Perry Feb 2022

Theodore Roosevelt's Great White Fleet: A Reflection Of America's New Foreign Policy, A.J. Perry

Historical Perspectives: Santa Clara University Undergraduate Journal of History, Series II

No abstract provided.


Stetson Kennedy Exposes The Klu Klux Klan: A Civil Rights Primer, Joe Novotny Feb 2022

Stetson Kennedy Exposes The Klu Klux Klan: A Civil Rights Primer, Joe Novotny

Historical Perspectives: Santa Clara University Undergraduate Journal of History, Series II

No abstract provided.


Who Are We Now? Mississippi After The Murder Of Medgar Evers, Christina Lynch Feb 2022

Who Are We Now? Mississippi After The Murder Of Medgar Evers, Christina Lynch

Historical Perspectives: Santa Clara University Undergraduate Journal of History, Series II

No abstract provided.


The Denial Of Difference: Assimilation Not Diversity In French Public Discourse, Emory Lynch Feb 2022

The Denial Of Difference: Assimilation Not Diversity In French Public Discourse, Emory Lynch

Historical Perspectives: Santa Clara University Undergraduate Journal of History, Series II

No abstract provided.


Not The Hollywood Ten: Popular Film's Promotionof Anti-Communism In The 1950'S, Maryann Lucini Feb 2022

Not The Hollywood Ten: Popular Film's Promotionof Anti-Communism In The 1950'S, Maryann Lucini

Historical Perspectives: Santa Clara University Undergraduate Journal of History, Series II

No abstract provided.


Dressing The Part: Women's Roles And Costumes In1939 America, Christie Genochio Feb 2022

Dressing The Part: Women's Roles And Costumes In1939 America, Christie Genochio

Historical Perspectives: Santa Clara University Undergraduate Journal of History, Series II

No abstract provided.


Introduction Feb 2022

Introduction

Historical Perspectives: Santa Clara University Undergraduate Journal of History, Series II

No abstract provided.


Table Of Contents Feb 2022

Table Of Contents

Historical Perspectives: Santa Clara University Undergraduate Journal of History, Series II

No abstract provided.


Historical Perspectives Vol. 12 2007 Feb 2022

Historical Perspectives Vol. 12 2007

Historical Perspectives: Santa Clara University Undergraduate Journal of History, Series II

No abstract provided.


Do Veterans Seek Mental Health Counseling?, Jonathan D. Williams Feb 2022

Do Veterans Seek Mental Health Counseling?, Jonathan D. Williams

Journal of Graduate Education Research

The purpose of this non-experimental study was to determine if there is a difference in attitudes towards seeking mental health services between veterans and civilians. Participants were a convenience sample of 54 veterans and civilians from around the United States. The participants completed a survey, that was introduced through social media, to determine their attitude towards seeking mental health services. An analysis of the results revealed that there is not a significant difference between veterans’ and civilians’ attitudes towards seeking mental health services.


International Teaching Assistants' Contributions To Online Learning: A Qualitative Case Study, Chynar Amanova, Rakez Al-Ararah, Gudrun Nyunt Feb 2022

International Teaching Assistants' Contributions To Online Learning: A Qualitative Case Study, Chynar Amanova, Rakez Al-Ararah, Gudrun Nyunt

Journal of Graduate Education Research

To meet the needs of diverse population of students, online classes in higher education started to proliferate in recent decades. Increase in enrollment in online courses required U.S. higher education institutions to employ teaching assistants, including international teaching assistants (ITAs) to teach a variety of undergraduate level courses. This exploratory qualitative case study aimed to analyze international teaching assistants’ (ITAs) teaching strategies through the lens of Technological Pedagogical Content Knowledge (TPACK) framework. Themes emerged from the data that highlight the knowledge and skills ITAs brought to teaching online classes.


Multilevel Analysis Of Factors Predicting International Doctoral Students’ Time-To-Degree Completion, Osasohan Agbonlahor Feb 2022

Multilevel Analysis Of Factors Predicting International Doctoral Students’ Time-To-Degree Completion, Osasohan Agbonlahor

Journal of Graduate Education Research

Time-to-doctoral degree has consistently increased in American universities since the 1960s. The elongated time-to-degree has cost implications, not only for the degree granting institutions, but for doctoral recipients, particularly their international counterparts. This paper examined the effect of various factors, including financial aid, demographic characteristics, and home country economic conditions on international doctoral students’ time-to-degree completion. The Push-Pull Model and human capital theory formed the conceptual framework for this study. Utilizing multiple regression and multilevel analysis on a set of student demographic characteristics, country-level economic factors, financial aid packages, and institutional level variables, the study finds that that foreign government …