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Framework For Building A Social Media Marketing Strategy For Micro-Small Businesses, Joanna Byrne Jul 2026

Framework For Building A Social Media Marketing Strategy For Micro-Small Businesses, Joanna Byrne

Theses

Existing social media marketing literature consistently fails micro-small businesses with five or fewer staff. These sources default to models built for brands with dedicated marketing teams and large budgets. This project addresses that gap using a mixed-methods, practitioner-based action research design. It combines quantitative platform analytics with qualitative process documentation. The research covers four businesses at distinct stages of digital development: Torched Motorsport Supply, a new automotive parts retailer built from zero digital infrastructure; Byrne Diesel Performance, an established diesel shop with an unoptimized presence; Texas Best Compost, a startup developing its brand identity and digital launch disrupted by supply …


Visual Structure, Cultural Memory, And Viewership In Early Medieval Irish High Crosses, Trinity Smith Jul 2026

Visual Structure, Cultural Memory, And Viewership In Early Medieval Irish High Crosses, Trinity Smith

Theses

This thesis examines how Irish high crosses functioned as structured visual forms through which religious authority and cultural memory were communicated within early medieval Ireland. Previous scholarship has emphasized the theological coherence of these monuments, often assuming a single idealized viewer. This study reconsiders Irish high crosses through the concept of multiple viewership by examining how different audiences may have encountered and understood these monuments. Using comparative visual and contextual analysis, this study examines four case studies: the Cross of the Scriptures at Clonmacnoise, Muiredach’s Cross at Monasterboice, the High Cross of Durrow, and the Market Cross at Kells. This …


From Grid To Freedom: A Comparative Analysis Of Canva’S Guardrails And Adobe Illustrator’S Design Flexibility, Caroline Wilmes Jul 2026

From Grid To Freedom: A Comparative Analysis Of Canva’S Guardrails And Adobe Illustrator’S Design Flexibility, Caroline Wilmes

Theses

This project focuses on graphic design software becoming increasingly accessible and questions emerging regarding the role of professional designers and the value of industry-standard design tools. This project examines the differences between Canva, a widely used template-driven design platform, and Adobe Illustrator, a professional vector-based design application. Through a hands-on, project-based research approach, the same brand identity was developed in both programs, including a style guide, business card, website homepage mock-up, and tri-fold. The comparison focused on workflow efficiency, creative freedom, typography, color management, scalability, and production readiness.

Findings revealed that Canva excels in accessibility, speed, and ease of use …


Quiet Relief: Voice In Migraine Packaging, Nicole Allgeyer Jul 2026

Quiet Relief: Voice In Migraine Packaging, Nicole Allgeyer

Theses

This paper explores typography as a form of nonverbal communication in pharmaceutical branding for a fictional medication called Neura by investigating how font choice, visual hierarchy, spacing, and color function as communicative tools to its viewers. This paper combines the studies of semiotics and branding to create a brand that evokes trust, calm, and clarity through a visual branding system. This study investigates visual signifiers (semiotics) such as color and type through visual analysis and implements the findings into the brand. By researching branding, I was able to create a brand that has a focused demographic and image. In creating …


Beyond Affection Meters: A Framework For Relationship Repair Mechanics And Meaningful Play, Christopher B. Del Gesso Jul 2026

Beyond Affection Meters: A Framework For Relationship Repair Mechanics And Meaningful Play, Christopher B. Del Gesso

Theses

This thesis develops and tests a repair-centered framework for relationship mechanics in narrative games, positioned as an alternative to the affection-meter model that reduces relationships to a single accumulating score. Drawing on eudaimonic media research, relational repair theory, and interpretive-attribution research, the framework argues that meaningful relationship play depends on tracking multiple, potentially divergent relational dimensions; distinguishing repair attempts from repair outcomes; modeling interpretation of player actions rather than fixed action-to-effect mappings; and treating stable, non-restorative endings as legitimate outcomes rather than failure states. A comparative survey of five commercial games, Fallout 4, Tell Me Why, Life is Strange Remastered, …


The Significance Of Abstract Art In Self-Expression: A Study Developed By Analyzing Kandinsky's Black Lines And Producing Visual Juxtapositions, Keturah K. Bowles Jul 2026

The Significance Of Abstract Art In Self-Expression: A Study Developed By Analyzing Kandinsky's Black Lines And Producing Visual Juxtapositions, Keturah K. Bowles

Theses

This paper will contemplate how the creation of abstract art, a creative style born from the Avant-Garde movement of the 20th century by artists such as Wassily Kandinsky, was imperative in the pursuit of artistic freedom. Additionally, it will seek to prove that abstraction is one of the unparalleled genres to utilize for self-expression in comparison to genres that uphold traditional art techniques, such as realism. This theory is further emphasized when considering abstract art in juxtaposition to the art standards maintained by the academy. Moreover, the research conducted to support the proposed theory falls into various categories, such as …


Web Of Sisterhood: Somehow Connected, Catherine Scott Jul 2026

Web Of Sisterhood: Somehow Connected, Catherine Scott

Theses

This thesis project is about the connection between female community (sisterhood) and art-making practices. This connection is explored through qualitative research, including research in art history, feminism, community interviews, and personal experience. The connection between sisterhood and art-making is expressed through the construction and development, as well as the visual elements, in the final project. Communication and collaboration with women in my community about the artwork and our connections as women shaped how the work would be constructed, as well as the imagery and colors used in the final piece.


Lab Escape, Peter Brauninger Jul 2026

Lab Escape, Peter Brauninger

Theses

The core subject of this paper focuses on several key traits of effective horror games. Using a paper and prototype level, the project conducts a thorough examination of horror in the medium to better understand how to develop effective games in this genre. Looking at examples from different media, the objective of this research is to identify key components of effective horror games. Going through the research, we can identify three key traits that are critical to the genre. Within horror games, accuracy of these elements is even more essential. Having the player be constantly tense, and enjoying the game …


A Qualitative Study Of Key “Regulatory” Factors Influencing Patient Access To Medical Assistance In Dying In Canada, Ruthie Jeanneret, Eliana Close, Jocelyn Downie, Ben P. White Jul 2026

A Qualitative Study Of Key “Regulatory” Factors Influencing Patient Access To Medical Assistance In Dying In Canada, Ruthie Jeanneret, Eliana Close, Jocelyn Downie, Ben P. White

Dalhousie Law Journal

Medical assistance in dying (“MAiD”) was legalized federally in Canada after the landmark case, Carter v Canada (AG), 2015 SCC 5. Bill C-14 introduced a federal legislative framework for MAiD in 2016, which was amended by Bill C-7 in 2021. Some Bill C-7 amendments directly responded to the decision in Truchon c Canada (PG), 2019 QCCS 3792. Other amendments responded to several factors identified as barriers to patient access, including the requirement for two independent witnesses, the 10-day reflection period, and the requirement to provide final consent at the time of administration of MAiD medication. However, emerging literature identifies that …


Loss Of Palmitoylation Impacts The Interaction Between The Organic Anion Transporting Polypeptide (Oatp) 1b1 And Oatp1b3., Cecilia E. Villanueva, Whitney M. Nolte, Priscilla Flores-Ascencio, Bruno Hagenbuch Jul 2026

Loss Of Palmitoylation Impacts The Interaction Between The Organic Anion Transporting Polypeptide (Oatp) 1b1 And Oatp1b3., Cecilia E. Villanueva, Whitney M. Nolte, Priscilla Flores-Ascencio, Bruno Hagenbuch

Manuscripts, Articles, Book Chapters and Other Papers

The organic anion transporting polypeptide (OATP) 1B1 and OATP1B3 are hepatic transporters that mediate the uptake of numerous therapeutics like antibiotics and statins. Various post-translational modifications, eg, phosphorylation and glycosylation, have been shown to impact OATP1B1 and OATP1B3 function and localization. S-palmitoylation (also known as S-acylation or palmitoylation) is a reversible post-translational modification that adds palmitic acid (C16:0) to cysteine residues and can influence a protein's function, localization, and protein-protein interactions. In this study, we investigated and characterized palmitoylation in OATP1B1 and OATP1B3. Using site-directed mutagenesis and acyl-resin-assisted capture assays, residue Cys24 was identified as the palmitoylation site for both …


Conceptualizations Of "Public Health" And Government Action Among U.S. Adults In 2025., Lauren Yan, Emily Cramer, Peter J. Winch, Emily A. Hurley Jul 2026

Conceptualizations Of "Public Health" And Government Action Among U.S. Adults In 2025., Lauren Yan, Emily Cramer, Peter J. Winch, Emily A. Hurley

Manuscripts, Articles, Book Chapters and Other Papers

INTRODUCTION: Understanding how Americans think about public health and the role of government institutions is crucial for informing effective health communication in a polarized political climate.

METHODS: We deployed an open-ended national survey of 1004 adults in October 2025 to assess public perceptions of these topics.

RESULTS: Respondents associated the term "public health" with health for everyone (44%) and health of everyone (23%), alongside healthcare (20%) and other themes. The most common perceived government benefit was facilitating access to healthcare (39%)-particularly by addressing cost (16%). Among perceived government harms, more Republicans than Democrats cited overregulation (16% vs 8%, P < 0.01), limiting …


Research Nexus : Volume 39 – 2026, Office Of Research And Graduate Studies Jul 2026

Research Nexus : Volume 39 – 2026, Office Of Research And Graduate Studies

Office of Research and Graduate Studies

  • Researcher Spotlight
  • Research Milestones & News
  • Capacity Building Initiatives
  • Celebrating New Beginnings
  • NIH Updates & Other Resources
  • Explore New Grant Opportunities


Income Tax Over-Withholding And Household Investment Decisions, Xi Novia Chen, Jungbae Kim, Ben Lourie, Chenqi Zhu Jul 2026

Income Tax Over-Withholding And Household Investment Decisions, Xi Novia Chen, Jungbae Kim, Ben Lourie, Chenqi Zhu

Research Collection School Of Accountancy

Over three-quarters of U.S. taxpayers over-withhold taxes, leading to tax refunds. This study explores how over-withholding impacts stock investments by comparing individuals' investment patterns from wages and tax refunds. We find that while some portion of tax refunds are promptly invested, the investment rate is lower than that of wages. This suggests that over-withholding, which alters the label and timing of wages into refunds, influences investment behavior. Our cross-sectional analysis indicates that the differential propensity to invest wages versus tax refunds are more pronounced for individuals with automatic investment setups and lower financial sophistication. These findings underscore the importance of …


Zero-Shot Transfer Of Foundation Time-Series Forecasters To Datacenter Operational Telemetry: Mapping A Domain Nobody Gets To Study, David Pace Jr Jul 2026

Zero-Shot Transfer Of Foundation Time-Series Forecasters To Datacenter Operational Telemetry: Mapping A Domain Nobody Gets To Study, David Pace Jr

LSU New Orleans Theses and Dissertations

This thesis asks how best to forecast real datacenter operational telemetry. Can pretrained foundation time-series forecasters do it zero-shot, or do trained classical baselines perform best? On a single-site benchmark of eight audited targets and four horizons (32 slices), the zero-shot foundation forecasters Moirai, Chronos, and TimesFM win 26 of 32 slices against multivariate classical baselines. However, the foundation wrappers operate per-channel on the target history, while classical baselines consume the full feature tensor. When the same classical models are retrained univariate, the foundation lead persists (27 of 32 slices) and a 3-seed rerun of a classical challenger reproduces it; …


Environmental And Socioeconomic Effects Of Roundtable On Sustainable Palm Oil Certification: A Systematic Review And Meta-Analysis, Kibrom T. Sibhatu, Matin Qaim Jul 2026

Environmental And Socioeconomic Effects Of Roundtable On Sustainable Palm Oil Certification: A Systematic Review And Meta-Analysis, Kibrom T. Sibhatu, Matin Qaim

All Peer-Reviewed Publications

Palm oil is the most widely produced and consumed vegetable oil worldwide, but its production is associated with deforestation and other environmental and social problems. Roundtable on Sustainable Palm Oil (RSPO) is the only internationally-recognized voluntary certification standard aimed at mitigating such problems. Many studies examine RSPO’s effects on particular outcomes in specific contexts, but a consolidated global assessment is lacking. Here, we systematically review the literature and identify 53 original studies covering RSPO effects in various countries of Asia, Africa, and Latin America. Where data availability permits, we also conduct meta-analysis. Results reveal that RSPO can lead to environmental …


Table Of Contents Jul 2026

Table Of Contents

Washington and Lee Law Review

No abstract provided.


Procedural Drift: How Judicial Restraint Enables Legalized Backsliding, Dessie Otachliska Jul 2026

Procedural Drift: How Judicial Restraint Enables Legalized Backsliding, Dessie Otachliska

Washington and Lee Law Review

This Article introduces Procedural Drift, a new theory of constitutional erosion in which legality itself enables democratic decline. Legal forms remain intact, but their constraining force quietly recedes as procedural doctrines withdraw courts from sites of contestation. Executive power expands not by defying law, but by strategically complying with it—exploiting judicial restraint to evade review.

Building on Bruce Ackerman’s theory of constitutional moments and Kim Lane Scheppele’s concept of autocratic legalism, this Article develops a U.S.-specific account of democratic backsliding that is lawful, gradual, and institutionally embedded. It traces how judicial restraint—operating amid partisan alignment and epistemic fragmentation—erodes legal checks …


Litigating The Youth Mental Health Crisis: Mechanisms To Regulate Addictive Social Media Design, Talia Elliott Jul 2026

Litigating The Youth Mental Health Crisis: Mechanisms To Regulate Addictive Social Media Design, Talia Elliott

Washington and Lee Law Review

While social media offers real benefits to users, such as providing access to information and facilitating the free exchange of ideas, excessive social media use is associated with increases in anxiety, depression, and other serious mental-health harms. Social media platforms are designed to maximize profit by capturing user attention, resulting in interfaces that are dangerously addictive and prone to exposing users to harmful content. Currently, social media users alone bear the burden of navigating the dangers of social media. This is untenable. Young users, whose less developed brains leave them more vulnerable to addictive design features, find self-regulation especially challenging. …


Direct Ink Writing Of Functional Fiber/Granular Composites, Zhuoyuan Yang Jul 2026

Direct Ink Writing Of Functional Fiber/Granular Composites, Zhuoyuan Yang

Doctoral Dissertations and Master's Theses

Direct ink writing provides a versatile manufacturing route for fabricating functional fiber and granular composites with controlled architecture, tunable interfaces, and customized material distributions. Fiber reinforced composites offer high stiffness, strength, fatigue resistance, and functional anisotropy, while granular composites provide scalable access to particle based structures with high material efficiency and broad resource compatibility. However, the additive manufacturing of these composite systems remains challenging. For fiber based composites, precise control of fiber placement, matrix impregnation, interfacial bonding, and freestanding deposition is difficult to achieve during printing. For granular composites, stable particle flow, controllable packing, binder infiltration, and shape retention are …


Enhancing Virtual Reality Cockpit Procedure Training With Haptic Feedback, Christian K. Jaedicke Jul 2026

Enhancing Virtual Reality Cockpit Procedure Training With Haptic Feedback, Christian K. Jaedicke

Doctoral Dissertations and Master's Theses

Pilot training is time-consuming and costly, and not all phases require full-flight simulators or actual aircraft. Virtual reality (VR) offers a potential means to reduce cost and duration while supporting practical cockpit procedure training. While prior research in the VR domain suggests that providing haptic feedback can support training of muscular control and increase perceived immersion, it remains unclear whether haptic feedback improves spatial cognition in an unfamiliar VR environment. This study examined whether haptic feedback and cockpit complexity affected response time and position error under limited-visibility, time-constrained conditions in a VR cockpit environment (i.e., a quasi-blindfold cockpit check).

Grounded …


Evaluating The Safety Efficiency Of U.S. Air Traffic Control Tower Operations Using Data Envelopment Analysis, Kenneth James Gilbert Ii Jul 2026

Evaluating The Safety Efficiency Of U.S. Air Traffic Control Tower Operations Using Data Envelopment Analysis, Kenneth James Gilbert Ii

Doctoral Dissertations and Master's Theses

Air traffic control (ATC) tower safety efficiency remains inadequately measured despite critical workforce challenges, including staffing shortages, training pipeline constraints, and geographic retention difficulties. This mixed-methods study developed and validated a comprehensive framework for measuring tower safety efficiency by integrating subject-matter expert insights with multi-model data envelopment analysis (DEA) across 66 Federal Aviation Administration (FAA) tower facilities from 2016 to 2024. Six focus group interviews with experienced professionals (100% with > 20 years of experience), averaging 96.4 minutes, identified critical efficiency factors through systematic coding, achieving substantial inter-rater reliability (Cohen's kappa 𝜅 = .68). Qualitative findings showed that staffing shortages don't …


Analyzing The Benefits Of Artificial Intelligence To Racially Inclusive Democracy, Spencer Overton Jul 2026

Analyzing The Benefits Of Artificial Intelligence To Racially Inclusive Democracy, Spencer Overton

Utah Law Review

Over the past two decades—as the United States has grown more ethnically diverse—the U.S. Supreme Court has dismantled key voting rights protections, and state legislatures have erected a record number of voting restrictions. Largely oblivious to this growing gap in legal protections, several artificial intelligence (“AI”) optimists have claimed that AI can help usher in a more inclusive, participatory, and unbiased democracy. Such an outcome, however, is far from guaranteed. This Article is the first to comprehensively examine the extent to which AI—and the legal frameworks that regulate it—can advance racially inclusive democracy. It responds to the AI optimism literature …


Learning From Lochner: When Children Are Harmed By Technological Revolutions, Brooke Hodson Davies Jul 2026

Learning From Lochner: When Children Are Harmed By Technological Revolutions, Brooke Hodson Davies

Utah Law Review

Drawing on parallels from child labor reform in the Second Industrial Revolution, this Note argues that stopping Big Tech’s harm to children in the Fourth Industrial Revolution requires Congressional legislation and judicial avoidance of Lochnerian approaches to the Constitution. Like its Big Business predecessors, today Big Tech maximizes profits by harming kids, necessitating government intervention of this market failure. Despite noble attempts, state-based efforts have been rendered relatively ineffective due to legislative non-uniformity, interstate competition, and enforcement limitations. Likewise, federal regulations currently in place fall short and even shield Big Tech from liability. Consequently, Congressional action is urgently needed. Critically, …


Medical Monitoring Working Group Meeting Minutes, Mike Mcanulty, Eric Hassler Jul 2026

Medical Monitoring Working Group Meeting Minutes, Mike Mcanulty, Eric Hassler

Silver Bow Creek/Butte Area Superfund Site

No abstract provided.


From Theory To Practice Implementing A Mission, Vision, And Values Statement To Support Change In An Academic Library Liaison Program, Patricia Fiorillo, Kristy Padron Jul 2026

From Theory To Practice Implementing A Mission, Vision, And Values Statement To Support Change In An Academic Library Liaison Program, Patricia Fiorillo, Kristy Padron

Faculty Scholarship

Academic library liaison programs historically varied in their functions and adapted to their organizational needs and priorities. This case study examines the integration of a mission, vision, and values statement into the liaison program at Florida Atlantic University Libraries. Originating from business and organizational theories, these statements have been adopted by nonprofit organizations, including academic libraries, to guide administrative processes and services. The study highlights a re-visioning of an established liaison program during a period of transition. This fostered a shared understanding of the library’s priorities and documented its goals and objectives. This alignment was particularly crucial as Florida Atlantic …


Assessing Hpv And Hpv Vaccine Awareness And Perception Amongst Undergraduate Students, Maura Hawkins Jul 2026

Assessing Hpv And Hpv Vaccine Awareness And Perception Amongst Undergraduate Students, Maura Hawkins

Honors Theses

Human Papillomavirus (HPV) is one of the most common sexually transmitted infections in the United States. Vaccination rates remain low among college-aged students despite an effective vaccine being available. This study investigates HPV and HPV vaccination-related knowledge, beliefs, and perceptions among undergraduate students to inform targeted intervention strategies. Participants included undergraduate students (n = 19) who attended one of three focus groups conducted in April 2025 at the University of South Alabama. Structured interview guides explored HPV knowledge, perceived risk and severity, attitudes towards vaccination, autonomy in health decision-making, trust in health information sources, and preferred educational strategies. Discussions were …


Scroll Control: Reducing The Influence Of Social Media Trends On Adolescent Risk-Taking, Camilla Vitola-Franchi Jul 2026

Scroll Control: Reducing The Influence Of Social Media Trends On Adolescent Risk-Taking, Camilla Vitola-Franchi

Psychology

Adolescents tend to take more risks than other age groups due to a combination of sensitive reward systems, lower impulse control, and stronger susceptibility to peer influences. These days, many adolescents spend a substantial amount of time on social media, which can further influence their decision-making. Although risk-taking plays an important role in adolescent development, social media can increase exposure to unhealthy and potentially dangerous forms of risk. Dangerous online trends and the addictive nature of social media algorithms contribute to the normalization of risky behavior and expose adolescents to social pressures, leading them to be more likely to take …


Religiosity And Female Autonomy In Indonesia, Milda Irhamni Jul 2026

Religiosity And Female Autonomy In Indonesia, Milda Irhamni

Economics and Finance in Indonesia

This study estimates the effect of religiosity on married women’s autonomy within households in Indonesia using panel data from the 2007 and 2014 rounds of the Indonesia Family Life Survey (IFLS4 and IFLS5). Women’s autonomy is measured by the wife’s decision-making power relative to her husband across eighteen household decisions, complemented by indirect proxies such as asset ownership and contraceptive use. Applying household fixed-effect and IV estimation to control for endogeneity, the analysis finds little robust evidence that religiosity systematically reduces female autonomy, suggesting that any negative association is weak and sensitive to specification.


Soil Microbiome Effect On Seedling Diseases And High Throughput Isolate Identification, Annalaysia Smith, Mara Krone, Santiago Mideros Jul 2026

Soil Microbiome Effect On Seedling Diseases And High Throughput Isolate Identification, Annalaysia Smith, Mara Krone, Santiago Mideros

MICRO-CCS student projects

The soil microbiome has a substantial effect on disease suppression. Organic farming is a practice used to create a more diverse microbiome which can create disease suppression. Different agricultural practices such as fertilization and rotation system are known to affect the microbiome (Schlatter et al 2017). Therefore, it is important to study the effects of different microbiomes on disease suppression. Furthermore, methods are necessary for quantifying the effect of disease suppression on specific pathogen populations. To do this, it is important to properly identify the pathogens.

Objectives:

1. Test if different nitrogen treatments cause variations in organic soils disease suppression. …


Efficacy And Evolutionary Dynamics Of 222 Nm Far-Uvc Against Vibrio Cholerae, Kadicha Madakimova, Angus Wu, Nkrumah Grant Jul 2026

Efficacy And Evolutionary Dynamics Of 222 Nm Far-Uvc Against Vibrio Cholerae, Kadicha Madakimova, Angus Wu, Nkrumah Grant

MICRO-CCS student projects

The Far-UVC light at 222 nm wavelength (UV222) is one of the emerging methods of disinfection of bacteria in public spaces such as hospitals and labs.

  • Does not penetrate human skin and does not cause harm to eyes making it a safer alternative to conventional UV systems.

  • Primarily targets proteins preventing regrowth and repair pathways.

However, the potential for bacterial adaptation following sublethal UV222 exposure remains largely unknown.

Central question: How does QS transcriptional state influence the efficacy and resistance profile of V. cholerae to UV222 nm irradiation?

Hypothesis: Qurom-sensing transcriptional state determines V. cholerae susceptibility to UV222 nm UV …