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Moving Students Toward Activism: Microblogging About Gender-Based Violence To Channel Emotion And Encourage Action, Janell C. Bauer May 2023

Moving Students Toward Activism: Microblogging About Gender-Based Violence To Channel Emotion And Encourage Action, Janell C. Bauer

Feminist Pedagogy

For students in gender studies courses, a unit on gender-based violence can be jarring. However, faculty can reflect on how to help students engage their emotions to enhance their learning and participate in gender activism. Students also benefit through the opportunity to reflect on their feelings and engage their emotional experience as part of their learning. In this assignment, I share how I’ve used a microblogging assignment to channel students’ emotions about gender-based violence into action-oriented digital activism content.


Professional Athletes Tell All: Communication Techniques To Assist In A Successful Podcast, Wilnir Louis May 2023

Professional Athletes Tell All: Communication Techniques To Assist In A Successful Podcast, Wilnir Louis

Seton Hall University Dissertations and Theses (ETDs)

An increasing number of athletes are utilizing various mediums to communicate to fans. A rising medium that athletes are adopting is podcasting. While there are studies that discuss the benefits of podcasting, there is limited research that provides individuals, specifically athletes, with the proper knowledge on how to effectively communicate on a podcast platform. This project investigates what athletes can do to make their podcasts engaging for viewers and listeners. A case study was conducted that included textual and content analysis of the top episodes of two successful athlete-driven podcasts. Findings from the research guided the creation of a visual …


Application Of Social Media In Marketing Library Resources And Services At Kyambogo University Library, Uganda, Eric Keziron Oloo, David Luyombya May 2023

Application Of Social Media In Marketing Library Resources And Services At Kyambogo University Library, Uganda, Eric Keziron Oloo, David Luyombya

Library Philosophy and Practice (e-journal)

This study examined the application of social media (SM) in marketing library resources and services at Kyambogo University Library (KYUL). The study adopted a mixed method utilizing both quantitative and qualitative research approaches. The study revealed that: KYUL uses WhatsApp, Facebook, Twitter, and YouTube to market its resources and services. Other channels were Websites, emails, displays of new information resources, flyers, newsletters, user orientations, posters, and exhibitions. SM is considered a vital library marketing platform. However, the respondents raised various impediments to successful SM at KYUL. Based on the findings, the study made conclusions and recommendations.


Navigating Context Collapse: A Strengths-Based Approach To Building Youth Civic Empowerment. A Response To “Blended Spaces: Reimagining Civic Education In A Digital Era”, Ellen Middaugh, Mariah Kornbluh, Mark Felton May 2023

Navigating Context Collapse: A Strengths-Based Approach To Building Youth Civic Empowerment. A Response To “Blended Spaces: Reimagining Civic Education In A Digital Era”, Ellen Middaugh, Mariah Kornbluh, Mark Felton

Democracy & Education

In the article “Blended Spaces: Reimagining Civic Education in a Digital Era,” the authors joined a new area of research on "civic media literacy," or the capacity to use media with civic intentionality. Building on previous scholarship that examined how to support youth capacity for effective civic inquiry, dialogue, expression, and action in the digital age, the authors contributed to this literature by usefully elaborating on the phenomenon of “context collapse” and the challenges this blurring of the boundaries between public and private spheres may present, particularly in the liminal spaces where the shifting boundaries most clearly depart from the …


The Key Role Of Social Media In Students’ Understanding Of The Rhetorical Situation, Olivia Montine May 2023

The Key Role Of Social Media In Students’ Understanding Of The Rhetorical Situation, Olivia Montine

Seton Hall University Dissertations and Theses (ETDs)

Gen-Z students have been chastised repeatedly for their lack of attention span, addiction to social media, and inability to complete tasks in school in the manner of generations past (Richtel). It would not be productive to attempt to reform the way current college students process information, as their upbringing has largely altered their attention span and methods of content consumption. Older modes of understanding on how to write in a college composition class do not take this into account. What if the method of instruction professors utilized shifted to better meet the capabilities of college students in 2023? To answer …


The Role Of Social Media Activism In Achieving Good Water And Sanitation In Ghana, Inusah Mohammed May 2023

The Role Of Social Media Activism In Achieving Good Water And Sanitation In Ghana, Inusah Mohammed

Communication ETDs

This thesis examined the role of social media activism in ensuring good water and sanitation in Ghana. The study conducted a thematic analysis of Facebook posts (403) from March 2020 to December 2022 and found seven themes on how social activists are presenting issues concerning water and sanitation in Ghana. The study also found outcomes of the activism and also found theoretical implications of activism on social media usage in Ghana.


Analyzing Blogs About Uyghur Discourse Using Topic Induced Hyperlink Network, Ifeanyichukwu Joshua Umoga May 2023

Analyzing Blogs About Uyghur Discourse Using Topic Induced Hyperlink Network, Ifeanyichukwu Joshua Umoga

Theses and Dissertations

The Uyghurs are a Turkic ethnic group that descends from the general region of Central and East Asia. In recent years, the Chinese government has been accused of violating the human rights of Uyghur Muslims by imprisoning them in camps and subjecting them to forced labor, forced abortion, and other harmful treatments. Aside from western news outlets, lot of information is available on blogs regarding the Uyghur issue. The information found in these blogs provide an alternative lens to analyze the Uyghur discourse from non-traditional media outlets. However, it is difficult to show the connection between blogs and how information …


Nostalgia, Kalina Brouwer May 2023

Nostalgia, Kalina Brouwer

Writing Waves

No abstract provided.


Multicultural Analysis Of Topic And Emotion Drift On Youtube’S Recommendation System, Ugochukwu Olaitan Peter Onyepunuka May 2023

Multicultural Analysis Of Topic And Emotion Drift On Youtube’S Recommendation System, Ugochukwu Olaitan Peter Onyepunuka

Theses and Dissertations

YouTube serves as a primary information source for many users, with its recommendation algorithm playing a vital role in video discovery and viewership on the platform. It determines what users are exposed to and is responsible for a significant portion (70%) of the content users engage with on the platform. It is therefore crucial to scrutinize recommendation systems to understand potential algorithmic biases that may spread disinformation. Previous studies have shown that the recommendation algorithm favors a small number of videos, creating mild ideological echo chambers. This study aims to investigate the extent to which YouTube's recommendation algorithm spreads disinformation …


Proceed With Caution: Fashion And The Case For Media Literacy, Stephanie Silva May 2023

Proceed With Caution: Fashion And The Case For Media Literacy, Stephanie Silva

MFA in Illustration & Visual Culture

This essay shows how one can further one’s media literacy by examining episodes of fashion as a cultural phenomenon and not an insular art practice. These episodes include Martin Margiela’s tabi boot and cultural appreciation; a Björk album cover and its potential yellowface; and the Rick Owens Spring 2014 show and the question of who gets to profit from representation in high fashion. This essay also confronts the role the Internet plays in educating the masses about fashion, both as a tool and as a distraction, and questions how a platform like Diet Prada affects fashion culture. Finally, this essay …


Emergent Issues In Cryptocurrency: Identifying Research Gaps And Future Directions, Mohamad Fouad Shorbaji May 2023

Emergent Issues In Cryptocurrency: Identifying Research Gaps And Future Directions, Mohamad Fouad Shorbaji

Management Dynamics

This paper highlights potential research areas that require further investigation, suggesting that there are still significant gaps in the understanding of the factors that drive consumer behavior and adoption in the cryptocurrency industry. The study emphasizes the need for future research to explore issues such as the role of social media, trust, and branding in the cryptocurrency market, and their implications for marketing and business strategies. By identifying these research gaps, the study aims to encourage further exploration of these issues and contribute to a better understanding of the challenges and opportunities presented by this rapidly evolving industry.


The Relationship Between Social Media Usage During The Covid-19 Pandemic, And Its Effect On The Youth Voter Turnout In The 2020 General Election, Mary Gilmartin May 2023

The Relationship Between Social Media Usage During The Covid-19 Pandemic, And Its Effect On The Youth Voter Turnout In The 2020 General Election, Mary Gilmartin

Honors Program Theses and Projects

History has shown that young voters have been known to be a lagging demographic when it comes to voter turnout in general elections. However, in 2020 there was a sudden spike in voter turnout in the age group of 18-24-year-olds. This sudden spike in voter turnout can be explained by the societal changes the youth demographic faced due to the Covid-19 pandemic and isolation protocols. Due to social distancing, normal in-person political participation shifted to online environments, especially on social media. Through social media, young people began to become more engaged politically as they gained access to political information and …


Flattening Hierarchical Structures To Empower Women Trainee Leaders On Social Media Teams, Marah N. Kays, Deborah D. Rupert, Olivia Negris, Beatrix Thompson, Marla L. Clayman, Lisa Mordell, Tricia Pendergrast, Eve Bloomgarden, Rakhee K. Bhayani, Shikha Jain May 2023

Flattening Hierarchical Structures To Empower Women Trainee Leaders On Social Media Teams, Marah N. Kays, Deborah D. Rupert, Olivia Negris, Beatrix Thompson, Marla L. Clayman, Lisa Mordell, Tricia Pendergrast, Eve Bloomgarden, Rakhee K. Bhayani, Shikha Jain

Student Publications

We share our experience empowering women trainees and leadership through a flattened hierarchical social media team structure with supporting evidence from measurable outcomes.


Social Media Platforms' Reckoning: The Harmful Impact Of Tiktok's Algorithm On People Of Color, Melany Amarikwa May 2023

Social Media Platforms' Reckoning: The Harmful Impact Of Tiktok's Algorithm On People Of Color, Melany Amarikwa

Richmond Journal of Law & Technology

Social media platforms have become an integral part of our daily lives. The growing societal reliance on these social platforms calls for a greater understanding of how they impact and engage with people of color. TikTok's innovative use of recommendation algorithms has disrupted the social media industry. This Article exposes the harm people of color face on TikTok using Professor Anita L. Allen's "Black Opticon" framework. Further, it uncovers instances of discriminatory predation and exclusion on the platform and expands the framework to distinguish between discrimination platforms perpetuate actively (platform predation) and passively (private predation). Due to a lack of …


Texas’ War On Social Media: Censorship Or False Flag, Leni Morales May 2023

Texas’ War On Social Media: Censorship Or False Flag, Leni Morales

DePaul Journal of Art, Technology & Intellectual Property Law

No abstract provided.


Use Of Social Media During The Covid-19 Pandemic Of 2020, Aliya Goncalves Almeida May 2023

Use Of Social Media During The Covid-19 Pandemic Of 2020, Aliya Goncalves Almeida

Honors Program Theses and Projects

Nowadays billions of people use social media platforms as a way to keep in touch with family and friends, fill spare time, find content, find inspiration for things to do and buy, share, and discuss opinions with others, and the list goes on. This project focused and investigated on the use of social media during the years, in particular during quarantine/lockdown. Utilizing the public source data, I explored several research questions including how many hours people spent on social media, the popularity of social media apps, as well as what age group uses social media platforms (teenagers, young adults, adults). …


Youth University Uses For Interactive Forms On Saudi Newspapers Websites, R. A. T. Mohamed May 2023

Youth University Uses For Interactive Forms On Saudi Newspapers Websites, R. A. T. Mohamed

Journal of Statistics Applications & Probability

The study aimed to identify the most important uses of Saudi youth for Saudi newspapers websites and their interaction with them. This is a descriptive study, using the survey method. The results showed that social media is the first source of news for 82.6% of researchers, and Saudi electronic newspaper websites are the second source for 46.4%. Alyaum is in the front of the sites followed by 44.9% of researchers, and Riyadh electronic newspaper by 36.3%. The field results show the interest of the sample of Saudi youth to browse these sites for various purposes, especially to see the most …


The Impact Of Social Media On The Publishing Industry: A Case Study Of Author Colleen Hoover, Chloe Foster May 2023

The Impact Of Social Media On The Publishing Industry: A Case Study Of Author Colleen Hoover, Chloe Foster

Undergraduate Honors Theses

Thanks to the BookTok community, adult romance author Colleen Hoover has taken the world by storm. Anyone that has had access to TikTok within the past year has probably had a Colleen Hoover book appear in video on their “For You Page,” the page on TikTok where users can scroll through content that follows an algorithm which learns about the user’s specific interests. However, Hoover has been writing and publishing novels since 2012. She had already published more than a dozen novels by 2020, yet her popularity has only grown since she made her appearance on social media. Her book …


Go And Grow Business Plan For A Social Media Application, Piper Duke May 2023

Go And Grow Business Plan For A Social Media Application, Piper Duke

Information Systems Undergraduate Honors Theses

Go and Grow proposes to develop a new iOS social media application to connect students studying abroad with students in the destination country. With the use of geolocation, in-app communication, and multi-language support, Go and Grow allows students to make the most of their once in a lifetime experience and give local people and businesses a chance to show off their home country. With Go and Grow, users will create relationship networks by posting questions, connecting with locals, and accessing information not provided by their program, making the student feel more comfortable before they depart and while they are in …


Use Of Smartphone Apps While Driving: Variations On Driving Performances, Perceived Risks And Behaviors, Juana Perez May 2023

Use Of Smartphone Apps While Driving: Variations On Driving Performances, Perceived Risks And Behaviors, Juana Perez

Civil Engineering Theses - Archive

ABSTRACT: Distracted driving increases the crash frequencies on the road and subsequently leads to fatalities involved with crashes. As technology has evolved, drivers are continuously exposed to newer technology in their vehicles and applications in their phones, which has led to technology representing one of the main secondary tasks that distract drivers on the road. The impact of technology-involved distraction appears to be different by the type of distraction since a secondary task that can be exceedingly distracting to the driver causes more reckless and risky driving. Moreover, the impact of distracted driving may differ by roadway geometries since distracted …


Perception Of Social Media As Seen By Educational Leadership Online Graduate Students, Todd Emma May 2023

Perception Of Social Media As Seen By Educational Leadership Online Graduate Students, Todd Emma

Electronic Theses and Dissertations

The purpose of this phenomenological study is to understand student perceptions of social media as they relate to the programs of study for online graduate students participating in an educational leadership department (hereafter referred to as EDLR) in Tennessee. As institutions of higher education are being affected by declining enrollments, increasing tuition, rising numbers of nontraditional students, global events, and continuing budget cuts, understanding student perception of the educational experience is a fundamental element for understanding ways to address the uncertain future of higher education. Through a series of in-depth interviews, data were collected and analyzed to provide a framework …


Exploring Social Media Sentiment Analysis In Relation To Common Stock, Landon Johnson May 2023

Exploring Social Media Sentiment Analysis In Relation To Common Stock, Landon Johnson

Finance Undergraduate Honors Theses

Many institutions, investors, and researchers have sought to gain insights into consumer attitudes and behaviors by leveraging social media. However, trading strategies utilizing social sentiment have been observed to often provide returns roughly equivalent to or less than those of standard market indexes. This observation raises several questions: does the efficacy of social sentiment analysis vary from firm to firm? Are price or volume directly correlated with social sentiment? Does social sentiment display any predictive ability? The following analysis attempted to answer these questions by comparing one week’s worth of data from Twitter users to price and volume data from …


Facebook In County 4-H Extension Programs In Arkansas: Is It Effective For Communication?, Haley Padgett May 2023

Facebook In County 4-H Extension Programs In Arkansas: Is It Effective For Communication?, Haley Padgett

Graduate Theses and Dissertations

As social media rises in popularity, agents with 4-H responsibilities have the opportunity to implement social media platforms in their communication outreach. The purpose of this study was to identify how agents with 4-H responsibilities in Arkansas use Facebook for communication purposes and their perceptions of its effectiveness. This information helps provide understanding of the effects of Facebook on county 4-H programs in Arkansas and assists agents in determining how to implement or better utilize Facebook in their county programs. The study had three research objectives: 1) describe the usage of Facebook by agents in Arkansas with at least a …


Analyzing The Effect Of Sponsorship Disclosure On Social Media Influencer Contribution To Engagement In The Test And Measurement Industry, Todd B. Baker May 2023

Analyzing The Effect Of Sponsorship Disclosure On Social Media Influencer Contribution To Engagement In The Test And Measurement Industry, Todd B. Baker

Doctor of Business Administration (DBA)

Audiences are consuming digital content at an increasing rate, and they use social media as a substantial source of information on products and services. Businesses are leveraging influencer marketing to reach their audiences and create a pre-disposition to buy from their brands represented by these social media influencers. Marketers are likely to increase their investments in social media by 53.6% in the coming five years, placing greater attention on this topic for many business executives (Moorman, 2021). This quantitative study explored the varying forms of sponsorship disclosure cues and their effect on engagement rates for different influencer types in the …


The Impact Instagram Has On Women: Mentally, Physically, And Academically, Annie Gronotte May 2023

The Impact Instagram Has On Women: Mentally, Physically, And Academically, Annie Gronotte

Undergraduate Theses

Instagram promotes poor body image, which can ultimately decrease academic performance. Attending a same-sex high school, versus a co-ed high school, may buffer women against this since they are not affected by the male gaze and other distractors that comes with having the opposite gender in a work environment. This study will use a 10-15 minute anonymous online survey to examine college women’s Instagram usage, body image, and academic performance, focusing on whether or not their high school environment shapes who they are today. I expect that women who attended a single-sex high school will have better body image and …


Social Media And Wellbeing, Aditya Adsule May 2023

Social Media And Wellbeing, Aditya Adsule

Honors College Theses

This psychology thesis paper investigates the existing body of scientific literature surrounding the effects of social media on the wellbeing of adolescents and adults ages 18-29. The current body of scientific literature supports the overall finding that social media has a negative impact not only on mental health, but on physical health. There are also key findings showing the impact of social media on other facets of life such as sleep patterns, social interactions, and physical activity. Current intervention therapies need to be revisited and the DSM categorization of social media addiction needs to be investigated further.


Evaluating The Effect Of The Covid-19 Pandemic On The Use And Impact Of Social Media In The Urology Residency Match: A Review Of The Literature, Shivam Patel, Brent Yelton, Andrew Shanholtzer, Brianna Walter, Syed Mohammad Jafri May 2023

Evaluating The Effect Of The Covid-19 Pandemic On The Use And Impact Of Social Media In The Urology Residency Match: A Review Of The Literature, Shivam Patel, Brent Yelton, Andrew Shanholtzer, Brianna Walter, Syed Mohammad Jafri

Posters

Social media (SoMe) use within healthcare has changed significantly since the start of the COVID-19 pandemic. This project highlights recent changes in SoMe use within the field of urology and summarizes how they have impacted the urology residency application and match process.


Being Real: Gen-Z, Self-Presentation, And Authenticity On Social Media, Maya Elizabeth Neufeld-Wall May 2023

Being Real: Gen-Z, Self-Presentation, And Authenticity On Social Media, Maya Elizabeth Neufeld-Wall

Communication Honors Theses

What does it mean to truly be real? This question of authenticity is one that scholars have been asking for years, and it is now echoed by members of Generation-Z as they trailblaze a new frontier for media through social media platforms that encourage authenticity. Considering this shift in social media practices, Gen-Z users appear to be implementing a ‘realer’ approach to social media than previous generations’ edited and filtered content. However, does this ‘real’ content actually feel real to the users creating and consuming it? The abstract nature of the concept of authenticity creates a significant amount of ambiguity …


An Unfiltered Reality: The Impact Of Social Media Usage On Personal Satisfaction, Jack Cosgrove May 2023

An Unfiltered Reality: The Impact Of Social Media Usage On Personal Satisfaction, Jack Cosgrove

Theses/Capstones/Creative Projects

The aim of the present study was to determine the effects of social media use on the personal life satisfaction of emerging adults (ages 18 to 25). All told, 172 participants completed a survey that asked them to report their social media usage, social media habits, and their personal satisfaction with life. The social media use variables were reduced using exploratory factor analysis. This allowed a greater breakdown of the effects of social media habits across age and gender. Some gender differences emerged, but overall, social media use was negatively related to satisfaction with life. Additionally, other significant effects were …


Women In Conflict: The Psychological Effect Of Propaganda In Conflict, Elizabeth Valerio-Boster May 2023

Women In Conflict: The Psychological Effect Of Propaganda In Conflict, Elizabeth Valerio-Boster

Honors Program: Senior Projects (Public)

In conflicts across the world, propaganda is used to encourage people to support causes whether than be freedom, revolution, or political or economic changes. Previous research has shown that propaganda that targets preexisting notions is particularly effective. Women have been found to be particularly susceptible to propaganda that has emotional implications. My research has been conducted to discover if propaganda that is centered around female empowerment is more effective in getting women to participate in conflict. I use accounts from women participating in conflicts to learn about the roles they play, and the number of women involved. These numbers are …