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2010 Lynn University Men's Tennis Media Guide, Lynn University Athletics

Athletics Media Guides

The 2010 Lynn University Men’s Tennis Media Guide is a product of the Lynn University Sports Information Office.

2010 Lynn University Women's Tennis Media Guide, Lynn University Athletics

Athletics Media Guides

The 2010 Lynn University Women’s Tennis Media Guide is a product of the Lynn University Sports Information Office.

2010 Lynn University Men's Soccer Media Guide, Lynn University Athletics

Athletics Media Guides

The 2010 Lynn University Men's Soccer Media Guide is a product of the Lynn University Sports Information Office.

Municipalities And University Athletic Departments: The Collaborative Funding Of Capital Improvement Projects, James W. Satterfield, Tony Franklin, Jennifer Horace, April Flint, Mike Godfrey

AMTP Proceedings 2010

This panel takes three papers and details how municipalities and universities can collaborate, develop, and market policies that subsidize collegiate athletic capital improvement projects and improve both groups. Each paper uses either resource dependency theory or interpretive policy analysis as theoretical frameworks to explore how local governments and universities can add value to their environments, while improving the lives of their constituents. While this kind of community project is not new the difficulties rest in getting people to agree to an additional tax levy. Each paper on this panel communicates the multiple advantages and disadvantages associated with approving and marketing …

Implementing The Customer Relationship Paradigm In Sports Marketing, Lynn W. Mcgee

AMTP Proceedings 2010

With the increasing attention to services marketing, the paradigms that guide marketing practitioners are shifting. An emerging approach useful to sports marketing is the study of customer relationships and their role in marketing mix design. This qualitative study examines the process, benefits and costs of implementing the customer relationship paradigm in brand identity development. A new baccalaureate university introduced athletics—and needed a mascot, colors and visual identity. Gronroos’ model of external, internal and interactive marketing guided the process. The results demonstrated the benefits of the approach and identified the need for stronger concepts and measures in this emerging research.

Factors Of Change On Student-Athlete Academics, Amanda Kaler

Theses and Dissertations

No abstract provided.

Sidelined: Title Ix Retaliation Cases And Women's Leadership In College Athletics, Erin E. Buzuvis

Faculty Scholarship

Discrimination against women seeking or serving in leadership positions in sport is worthy of analysis, not only for the sake of individual women who desire to self-actualize as a head coach or athletic administrator, but because the unique role of sport in society gives underrepresentation of women in leadership positions additional significance. Due to its high visibility and widespread appeal—its veritable iconic status—sport is a salient site of cultural production. That is, sport operates on a symbolic level, reflecting and transmitting shared cultural values. Among these values, sport helps define the attributes associated with leadership, and thus, derivatively, power. By …

2010-2011 Lynn University Men's Golf Media Guide, Lynn University Athletics

Athletics Media Guides

The 2010-2011 Lynn University Men’s Golf Media Guide is a product of the Lynn University Sports Information Office.

2010-2011 Lynn University Women's Golf Media Guide, Lynn University Athletics

Athletics Media Guides

The 2010-2011 Lynn University Women’s Golf Media Guide is a product of the Lynn University Sports Information Office.

2010 Lynn University Women's Volleyball Media Guide, Lynn University Athletics

Athletics Media Guides

The 2010 Lynn University Volleyball Media Guide is a product of the Lynn University Sports Information Office.

2010 Lynn University Women's Softball Media Guide, Lynn University Athletics

Athletics Media Guides

The 2010 Lynn University Softball Media Guide is a product of the Lynn University Sports Information Office.

2010 Lynn University Women's Soccer Media Guide, Lynn University Athletics

Athletics Media Guides

The 2010 Lynn University Women's Soccer Media Guide is a product of the Lynn University Sports Information Office.

2010-2011 Lynn University Men's Basketball Media Guide, Lynn University Athletics

Athletics Media Guides

The 2010-2011 Lynn University Men’s Basketball Media Guide is a product of the Lynn University Sports Information Office.

2010-2011 Lynn University Women's Basketball Media Guide, Lynn University Athletics

Athletics Media Guides

The 2010-2011 Lynn University Women’s Basketball Media Guide is a product of the Lynn University Sports Information Office.

2010 Georgia Southern University Men's Soccer Statistics, Georgia Southern University

Men's Soccer Records

• 2010 Men's Soccer Cumulative Statistics - Georgia Southern University Athletics

2010 Georgia Southern University Football Statistics, Georgia Southern University

Men's Football Records

• 2010 Football Cumulative Statistics - Georgia Southern University Athletics

Revolutionizing The Market: Electronic Branding Strategies Within Ncaa Fbs Athletic Departments, Coyte G. Cooper, Richard M. Southall, Matthew Cooper

AMTP Proceedings 2010

Increasing competition for the discretionary dollar of sport consumers has created an environment where sport organizations are forced to find strategies to differentiate themselves from the competition (Mullin, Hardy, and Sutton, 2007; Ross, 2007). One rapidly growing platform that sport organizations are now utilizing is e-branding. However, segments of the sport industry are in the infancy stages of developing long- standing practices for communication via new technology (de Chernatony & Christoudoulides, 2004). The purpose of this study was to explore the technologies that Division I FBS athletic departments (N = 64) implement to build their brand image with consumers. The …

Wingate, Gcsu Notch Wins In Final Day Of Holiday Classic, Armstrong State University

Armstrong Athletics: Men's Basketball News (Archived)

Wingate, GCSU Notch Wins In Final Day Of Holiday Classic. Wingate University held host Armstrong Atlantic State scoreless over the last 3:36 to pick up a 66-63 men's college basketball victory in the final game of the 2009 Hampton Inn & Suites Holiday Classic on Wednesday evening at Alumni Arena.

Aasu, Wingate Pick Up Wins In Hampton Inn & Suites Holiday Classic, Armstrong State University

Armstrong Athletics: Men's Basketball News (Archived)

AASU, Wingate Pick Up Wins In Hampton Inn & Suites Holiday Classic. Armstrong Atlantic State and Wingate each collected victories in the first day of the 2009 Hampton Inn & Suites Holiday Classic on Tuesday at Alumni Arena in men's college basketball action in Savannah.

Aasu Hosts 2009 Hampton Inn & Suites Holiday Classic, Armstrong State University

Armstrong Athletics: Men's Basketball News (Archived)

AASU Hosts 2009 Hampton Inn & Suites Holiday Classic. Armstrong Atlantic State University will host the 2009 Hampton Inn & Suites Holiday Classic on Tuesday, December 29 and Wednesday, December 30, featuring two men's basketball contests each day at Alumni Arena.

Pirates Handle Yellow Jackets, 79-63, Armstrong State University

Armstrong Athletics: Men's Basketball News (Archived)

Pirates Handle Yellow Jackets, 79-63. The Armstrong Atlantic State men's basketball squad opened the second half on a 14-3 run, expanding a 10-point halftime lead to come away with a 79-63 victory over visiting Allen University on Tuesday evening at Alumni Arena.

Aasu Men's Golf Inks Three Early Signees For 2010-11, Armstrong State University

Armstrong Athletics: Men's Golf News (Archived)

No abstract provided.

Pirates Earn 2009 Nscaa Soccer Honors, Armstrong State University

Armstrong Athletics: Women's Soccer News (Archived)

Pirates Earn 2009 NSCAA Soccer Honors. The National Soccer Coaches Association of American (NSCAA) released their 2009 Division II awards today and several members of the PBC Tournament champion Armstrong Atlantic State Pirates were honored by the organization.

Aasu Soccer Finishes 2009 Season Ranked No. 23, Armstrong State University

Armstrong Athletics: Women's Soccer News (Archived)

AASU Soccer Finishes 2009 Season Ranked No. 23. The Armstrong Atlantic State women's soccer squad is ranked No. 23 in the final NSCAA Division II Top 25 coaches' rankings, released today by the organization.

No. 5 Augusta State Downs Pirates, 81-52, Armstrong State University

Armstrong Athletics: Men's Basketball News (Archived)

No. 5 Augusta State Downs Pirates, 81-52. No. 5-ranked Augusta State opened up the game on a 20-8 run and pulled away for an 81-52 Peach Belt Conference men's basketball victory over visiting Armstrong Atlantic State on Saturday evening at Christenberry Fieldhouse.

Five Lady Pirates Reach Double Figures In 76-63 Win At Asu, Armstrong State University

Armstrong Athletics: Women's Basketball News (Archived)

Five Lady Pirates Reach Double Figures In 76-63 Win At ASU. Five Armstrong Atlantic State players reached double figures in a 76-63 Peach Belt Conference women's basketball victory over host Augusta State on Saturday afternoon in both teams' league opener at the Christenberry Fieldhouse.

Three Pirates Earn Pbc Volleyball All-Academic Team Honors, Armstrong State University

Armstrong Athletics: Women's Volleyball News (Archived)

Three Pirates Earn PBC Volleyball All-Academic Team Honors. The Armstrong Atlantic State volleyball squad placed three players on the Peach Belt Conference's Volleyball All-Academic Teams, released today by conference officials.

Kristin Burton Earns First Team Daktronics All-America Honors, Armstrong State University

Armstrong Athletics: Women's Soccer News (Archived)

Kristin Burton Earns First Team Daktronics All-America Honors. Senior forward Kristin Burton has been named to the Daktronics NCAA Division II Women's Soccer All-America first team, announced today by the organization and CoSIDA.

Aasu Earns Nscaa Team Academic Award For 2008-09, Armstrong State University

Armstrong Athletics: Women's Soccer News (Archived)

AASU Earns NSCAA Team Academic Award For 2008-09. The Armstrong Atlantic State women's soccer squad was honored as one of the National Soccer Coaches Association of America (NSCAA) College Team Academic Award Winners, announced by the organization for the 2008-09 academic year.

Lauren Hall Named Pbc Women's Basketball Player Of The Week, Armstrong State University

Armstrong Athletics: Women's Basketball News (Archived)

Lauren Hall Named PBC Women's Basketball Player of the Week. Armstrong Atlantic State senior guard Lauren Hall was named the Peach Belt Conference women's basketball Player of the Week, announced by league officials on Monday afternoon.