Digital Commons Network^™

Exploring The Motivations Of Undergraduate Sport Management Students, Kyle J. Brannigan, Tyler J. Hajek

The COSMA Journal

This study explored the motivations of undergraduate sport management in four university programs. Convergent mixed-methods research through the theoretical framework of Self-Determination Theory was incorporated with an adapted questionnaire of the Academic Motivation Scale and semi-structured interviews through Thematic Analysis. Ninety-six surveys with nine interviews were deemed usable across four regionally focused, vocationally minded, and accessible universities. Overall, students reported higher levels of extrinsic motivation than intrinsic motivation. The findings suggested intrinsic motivation to know and extrinsic motivation through regulation for identification scored highest with the participants. No significant differences were found between classes and ethnicities. However, male students experienced …

Revisiting The Flutie Effect: The Impact Of Collegiate Athletics On College Choice, Robin Hardin, Michelle L. Childs, Win G-Y Koo

The COSMA Journal

This study revisits the Flutie Effect by examining factors that influence a student’s college choice which includes the role of athletics and its brand. The study assessed items related to academics, interpersonal influences, campus culture, and athletics through a survey of first-year students. An exploratory factor analysis produced a seven-factor model explaining 71.51% of the variance. The strongest factor was emotional and behavioral identification with university athletics, reflecting fandom, affiliation, and pride in athletic success. Athletics significantly influenced college choice, but their impact extends beyond athletic success to include broader dimensions of branding, fandom, and affiliation. For institutions seeking to …

Book Review - Innovative Pedagogical Practices In Sport Management Education, Mitchell Mcsweeney

Global Sport Business Journal

This review examines Innovative Pedagogical Practices in Sport Management Education, an edited collection that provides a comprehensive resource for enhancing teaching, curriculum design, and student learning in sport management. Organized across seven thematic sections, the book integrates theory with practical classroom applications, covering topics such as active learning, experiential education, diversity and inclusion, critical pedagogy, digital technologies, leadership, and emerging trends. The review highlights the collection's emphasis on actionable teaching strategies, reflective practice, and future-oriented innovation. 

2026 Summer Commencement Program, The University Of West Alabama

Commencement Programs

No abstract provided.

Exploring Factors Related To Retention Of Young Soccer Officials, Jacob K. Tingle, Lynn L. Ridinger, David J. Hancock, Joseph Foran, Lucas Ribeiro

School of Business Faculty Research

Purpose/Rationale

The purpose of this study was to examine factors (needs and motivations) that contribute to retention of young soccer officials.

Design/Methodology/Approach

An online survey was distributed to soccer referees who received their first USSF officiating license as a juvenile.

Findings:

Correlational and regression analyses yielded five key findings: (1) Self-Determination Theory (SDT) principles are salient to retention; (2) Intrinsic Motivation and Sense of Community significantly impact retention; (3) variables across scales were highly correlated and had large effect sizes; (4) findings were similar across demographic variables; and (5) small increases to Relatedness and Choice had a large impact on …

2026-2027 Lindenwood University Graduate Course Catalog, Lindenwood University

Course Catalogs

Lindenwood University Graduate Course Catalog

2026-2027 Lindenwood University Undergraduate Course Catalog, Lindenwood University

Course Catalogs

Lindenwood University Undergraduate Course Catalog

University Of Central Florida Undergraduate Catalog, 2025-2026, University Of Central Florida

UCF Catalogs

No abstract provided.

Strategic Leadership In The Post-House Era: Examining The Evolving Relationship Between Athletic Directors And University Presidents, Eric Sabin

All Dissertations

NCAA athletic directors are operating in a time of significant changes brought on by recent legal and financial developments, including the House v. NCAA case. This case has created structural changes to intercollegiate athletics, including backpay damages associated with name, image, and likeness (NIL), deregulated scholarship limits, and new revenue-sharing models for student-athletes. These changes demand strategic leadership while athletic directors navigate evolving legal standards, financial uncertainty, and institutional alignment in an increasingly complex environment and higher education industry.

While past research had examined leadership theory in intercollegiate athletics and higher education broadly, there is a gap in understanding how …

Collegiate Athletes’ And Coaches’ Communicative Constitution Of Resilience: A Case Study, Lillian B. Feder

College of Communication Faculty Research and Publications

Resilience processes are communicative in nature and vital to the wellbeing and success of athletic personnel and organizations. However, the communicative components of resilience-building are largely ignored in sport scholarship and practice. This study seeks to bridge that gap by using the communication theory of resilience as a sensitizing concept to develop a thorough understanding of communicative resilience-building processes in athletics. Semi-structured in-depth interviews with members of a Division I college baseball team were analyzed using thematic co-occurrence analysis. Findings indicate that collegiate athletes and coaches experience resilience-building as a combination of mental toughness (i.e., persistence and discipline) and resourcefulness …

2026 August, Morehead State University. Office Of Communications & Marketing.

Morehead State Press Release Archive, 1961 to the Present

Press releases for August of 2026.

The Co-Development Of Espn+ And College Sports: A Case Study, Eric Bohannon

Communication & Theatre Arts Theses

In 2018 ESPN debuted its national streaming service ESPN+. This profoundly changed the way sports fans watch college sports as well as other professional sporting events. Prior to ESPN+, a limited number of college sports games appeared on linear channels such as ESPN, ESPN2 and ESPNU, and occasionally a few other channels. Since 2018, ESPN+ streamed thousands of events per year ranging from college soccer to college softball and everything in between, including the qualifying and early rounds of professional tennis and golf tournaments from around the country. This case study describes the impact of ESPN+ on a college conference, …

Consumer Prioritization Of Revenue Generation Strategies In College Football Programs, Nels Popp, Chris Greenwell

Journal of Issues in Intercollegiate Athletics

Collegiate athletic departments face increasing financial pressures, making it vital to identify revenue generation strategies that align with fan preferences for sustainable growth. This study explores how various methods, including corporate logos on uniforms, increasing game-day costs, and accepting loans from private investors, are ranked by consumers in terms of their acceptability and potential impact on fan experience. Guided by prospect theory, we hypothesize fans prefer strategies seen as gains rather than losses and fan identification influences these preferences. Results from rank-ordered surveys of 7,110 respondents reveal that strategies enhancing program visibility without direct financial impact, such as corporate logos, …

“It’S Its Own Toxic”: Occupational Opportunities And Barriers For Lgbq+ Collegiate Athletic Administrators, Colleen S. O'Connell, Michelle E. Moosbrugger, Jill Kochanek, Elizabeth M. Mullin

Journal of Issues in Intercollegiate Athletics

Athletic administrators hold positions of influence within intercollegiate sport, yet their experiences, especially in relation to sexual identity, remain underexamined. The purpose of this study was to explore the occupational experiences and environments of LGBQ+ intercollegiate athletic administrators using a narrative inquiry qualitative design. Sixteen administrators, who occupied various positions across all NCAA levels, were interviewed. Guided by Sexual Stigma and Prejudice Theory and Poststructuralism Theory, collected data were analyzed at the semantic and latent levels using reflexive thematic analysis. Two distinct themes were generated: LGBQ+ administrators described both positive and negative aspects of their workplaces. Inclusive environments were committed …

International Student Athletes And The Covid-19 Global Pandemic: Disruption, Uncertainty, And Coping, Isabella M. Franks, Trent A. Petrie, Whitney G. Moore, Carmyn Hayes

Journal of Athlete Development and Experience

COVID-19 and its ripple effects (e.g., social distancing, sport cancellations, quarantining) negatively affected the careers of collegiate student-athletes. The disruption to university systems and collegiate athletics and the stress and uncertainty felt globally likely increased international student-athletes' (ISAs) risk for distress. Yet, ISAs also possessed unique characteristics and were immersed within supportive sport environments, which may have shaped their psychological responses in distinct ways. The COVID-19 pandemic created an opportunity to understand how ISAs, as individuals navigating both athletic and international identities, responded and coped. To date, no study has examined the initial coping experiences of international collegiate athletes, even …

Perceived Safety For Collegiate Student-Athletes: Race, Gender, And Mental Health Outcomes, Macey L. Arnold, Hunter P. Williams, Justin Harker, Heather Kiefer, Julian Yoon, Trent A. Petrie

Journal of Athlete Development and Experience

Inadequate levels of perceived safety on campuses have been reported by college students (e.g., Maffini & Dillard, 2021) and connected to college students' mental health concerns (e.g., sleep disturbances; Etopio et al., 2019). Little is known about student-athletes’ (SA) perceptions of safety, particularly related to their racial and gender identities, and how their perception of safety is related to their mental health. We surveyed 213 SAs regarding their safety perceptions on campus, athletic department, and teams, along with anxiety (GAD-2), depression (PHQ-2), and sleep disturbances (PROMIS-SD). White SAs reported higher levels of safety than Black SAs for all three environments …

Performance, Pressure, And Prescription: A Qualitative Investigation Of Maladaptive Coping In Collegiate Cheerleading, Chris Corr, Taylor Behl

Journal of Athlete Development and Experience

While cheerleading is a staple among athletics competition in the United States, cheerleading has perennially struggled to achieve legitimacy as a competitive and rigorous sport. However, cheerleaders experience similar stressors to those of their athlete peers. In addition, cheerleaders occupy unique and distinct stressors pertaining to expectations for appearance and behavior. While extant research has examined maladaptive coping mechanisms among competing athletes, the distinct pressures and stressors associated with cheerleading may be associated with unique engagement in maladaptive coping. Accordingly, the present study sought to examine the prevalence and propensity of maladaptive coping behaviors among a sample of current and …

'It's Going To Be Colder Than San Diego': Pre-Transition Experiences Of American Postgraduate Athletes At One British University, Lara Killick, Pete Schroeder

Journal of Athlete Development and Experience

Athlete migration is a visible element of the sport-globalization nexus. At the intercollegiate level, a new migration pattern has recently emerged. Numerous British universities are recruiting American postgraduate athletes for a variety of sports. International athlete migration has been examined using the cultural transition model (CTM) (Ryba et al., 2016). CTM features three phases that profile the developmental tracks migrant athletes experience in a new culture. This study used CTM to qualitatively explore the pre-transition experiences of American postgraduate athletes. Nineteen Americans playing at one British university were interviewed prior to the 2022-23 academic year. Data were recorded, transcribed, and …

Impact Of Private Equity Investments Integration On U.S. And European Sports Industries, Evan Alexander

OneUSF Undergraduate Research Conference

Private equity investments in the sports industry have become increasingly prominent in both the United States and Europe, although the dynamics, regulations, and strategies differ between the two regions. In this thesis, I discuss the concept of private equity (PE) investments within the sports industry, evaluating it in the context of the United States of America and Europe.

I analyze the overall impact that the integration of private equity investments has had on several sports leagues, such as Major League Baseball (MLB), the National Football League (NFL), the National Basketball Association (NBA), and European Soccer Clubs, among other sports. I …

Corporate Adaptability In The Nil Era: How Athletic Departments Are Navigating A New Landscape, Jake H. Greene

OneUSF Undergraduate Research Conference

The landscape of college athletics was completely restructured in 2021 when NIL (Name, Image, and Likeness) legislation passed, and the pace of change has not slowed since. With athletic departments facing new legal frameworks, financial pressures, and compliance demands, the question arises: how essential is corporate adaptability to institutional success in this era? Through content analysis of new laws, NCAA rulings, and two targeted case studies, this study argues that corporate adaptability is not merely advantageous but essential for athletic departments navigating the NIL landscape. Programs that have proactively restructured their operations, staffing, and compliance systems have positioned themselves for …

A Next Generation Ministry Milestone Model For Strategic Discipleship At Warren Grovetown, Brandy L. Behne

Doctoral Dissertations and Projects

This Dissertation-in-Praxis addressed the need to shift from a siloed ministry model to a cohesive milestone model for the Next Generation ministry at Warren Grovetown in order to build a more parent-equipping driven ministry with a strategic discipleship plan. The rationale for this project stemmed from the exodus of young adults leaving the church following high school graduation and the deficit of parents understanding how to be spiritual leaders in their homes as their children matured from infants through young adulthood. The current siloed model highlighted the need for ministry cohesiveness as children developed through preschool, children, and student ministry, …

An Analysis Of The Sport Fan You Don’T Want To Encounter: Willpower And Fan Dysfunction, Anna M. Minor, Daniel L. Wann

Findings in Sport, Hospitality, Entertainment, and Event Management

Dysfunctional sport fans are classified as fans who have impaired function as it relates to socialization and social groups in the sport context, leading them to be highly confrontational and frequently complain within sporting environments (Wakefield & Wann, 2006). These fans are frequently loud, obsessive and even violent (Wann & James, 2019). The current research attempts to provide insight into this degree of excessive fandom behavior. Although previous work has examined demographics, alcohol, media consumption, and game attendance among dysfunctional fans, research has yet to examine the level of willpower (i.e., self-control) among these persons. With consideration that dysfunctional sport …

Participation Motivation Of Diverse Pickleball Participants: With A Marketing Implication, Mark Lifang Zhang, Steve S. Chen, Scott Thorton, Eric Street

Findings in Sport, Hospitality, Entertainment, and Event Management

Pickleball has been widely reported as one of the fastest-growing sports in the United States. Prior research has largely attributed this growth to the psychosocial benefits that pickleball provides to older adults, including increased social interaction and enhanced overall well-being. However, limited attention has been given to participation motivations and perceived benefits among other participant groups. The purpose of this study was to examine pickleball participants’ motivations, interests, and intentions for continued involvement across diverse demographic groups.

Participants included 431 individuals (54% male, 46% female) representing four age groups, with 67% aged 55 and older. Participants were recruited from two …

Coaching One's Own Child: An Ethnographic Study Of Parent-Coach Experiences In Youth Sport, Dr. Sandra Alspach, Dr. Jon Coles

Findings in Sport, Hospitality, Entertainment, and Event Management

Over 27 million children in the United States are playing youth sports.  Many of those youth are being coached by their own parent. Although this phenomenon is commonplace, little research has been done to study how parent-coaches balance their dual roles.  To better understand communication, roles, and relationship dynamics in youth sports environments, this study examined the experiences of parent-coaches and their athlete children. There were two ethnographic investigations. In the first, 76 participants (34 parent-coaches and 42 child-athletes) ranging from age 8 to age 80 participated in semi-structured Zoom interviews. Personal networks and snowball sampling were used to invite …

“What Is Our Brand?” Examining The Indiana State University Athletics Rebrand, Matt Blaszka, Patrick T. Walsh, Craig Morehead

Findings in Sport, Hospitality, Entertainment, and Event Management

Rebranding in sports has become commonplace as teams try to modernize their brand. Often, rebrands are viewed negatively by fans, particularly immediately following the rebrand. However, less is known about the impact of rebranding over time. In this case study, the Indiana State University athletics rebrand was explored three years after the initial launch. A total of 189 participants representing student-athletes, alumni, donors, faculty, and staff were asked open-ended questions on their feelings toward the rebrand. Four different themes emerged. The two positive themes were: modern logo, wordmark, and font, as well as public perception. The two negative themes were …

Positioning Grand Junction As A Premier Golf Tourism Hub: A Swot Analysis, Tevfik Demirciftci, Eunkyeong Jung

ICHRIE Research Reports

This research report examines how experienced golf travelers perceive Grand Junction (GJ) as a golf tourism destination. Based on in-depth interviews, the study uses a SWOT-based approach to identify strengths, weaknesses, opportunities, and risks from the golfer’s perspective. Findings show that GJ is valued for its affordability, natural scenery, variety of courses, and extended playing season, but its potential is hindered by limited coordination among tourism stakeholders. The results suggest that stronger collaboration among golf courses and local businesses could enhance GJ’s appeal as an accessible and distinctive destination for golf tourism

Nil And Contract Law: Advising A Prospective College Athlete Through Competing Name, Image, And Likeness Agreements, Jason Kight, Marcy Faircloth, Lori Mikl, Rachel Silverman

The COSMA Journal

Name, Image, and Likeness (NIL) agreements have created significant financial opportunities for amateur and collegiate athletes while also introducing complex legal, ethical, and strategic decision-making challenges. This decision-focused teaching case places students in the role of trusted advisors to Archie Stafford, a highly recruited high school athlete who must evaluate and compare multiple NIL contract offers connected to his preferred college options. By analyzing NIL agreements, students assess contract enforceability, identify key legal and business risks, weigh legal, contractual, ethical, and reputational disclosure obligations, and formulate a reasoned recommendation aligned with Archie’s academic, athletic, financial, and long-term career goals. The …

Can Ungrading Make Sport Management Education More Practical And Engaging?, Michael A. Odio

The COSMA Journal

In this essay I take on the subject of grades in sport management education. While grades are used as a measure of success across higher education, they are an imperfect measure of achievement and learning and have major limitations in terms of student employability. The ungrading movement brings attention to the ways grades can harm learning by shifting attention away from students’ development, and instructor or peer feedback, and intrinsic motivation, while incentivizing compliance and risk-aversion. These harms directly affect what are arguably some of the most important aspects of sport management education, as when grades are the main incentive, …

Winning Economically: A Statistical Analysis Of Payroll Allocation Within Major League Baseball, Ryan St.Clair

Senior Theses

This thesis analyzes payroll trends within Major League Baseball (MLB) across the last ten seasons (2015-2024). By examining spending habits across teams, several strategies have been identified, bucketing teams into profiles that allow for easier comparison and insight into optimizing roster construction.

Team success is measured through two statistics: Winning Percentage and Wins Above Replacement (WAR). Winning Percentage determines which teams succeeded each year, while WAR adds color to each team's record. WAR measures a player's value holistically. Essentially, it shows how many more wins he provides compared to a replacement level player. A replacement level player is a minor …

Video Games As An Advertising Media: A Comparative Analysis Between Portuguese And Spanish University Students, Alejandro Tapia-Frade, Gema Bonales-Daimiel, Belén Moreno-Albarracín

Faculty Research, Scholarly, and Creative Activity

Changes in leisure consumption are causing transformations in the relationships between young people and brands. A reflection of this is found in video games, whose predominant user profile is that of young people between 18 and 30 years old. They invest more and more time in digital universes: they play, socialize and even buy, and income from the video game sector has increased year after year in Spain and in the world, surpassing those generated jointly by cinema and music. A review of previous literature indicates the relevance as an object of study of video games that are used as …