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Treatment Integrity Failures Matched To Behavioral Function, Joanna Elizabeth Lomas Mevers Jan 2013

Treatment Integrity Failures Matched To Behavioral Function, Joanna Elizabeth Lomas Mevers

LSU Doctoral Dissertations

Prior research on treatment integrity has focused on either the lack of measurement of the independent variable (Peterson, Homer & Wonderlich, 1982; Gresham, Gansle & Noel, 1993; Wheeler, Baggett, Fox & Blevins, 2006; McIntyre, Gresham, DiGennaro & Reed, 2007; Sanetti, Gritter & Dobey, 2011) or on methods to increase overall levels of treatment integrity(Witt, Noell, LaFleur & Mortenson, 1997; Noell, Witt, Gilbertson, Ranier & Freeland,1997; Noell et al., 2005). Yet little research has been devoted to understanding the effectiveness of common interventions when those interventions are implemented with less than perfect integrity. The current investigation evaluated the effectiveness of using …


The Idiosyncratic Fantasies Of Bele Bachem : The Life And Work Of Germany's Forgotten Postwar Artist, Lydia Jane Dorsey Jan 2013

The Idiosyncratic Fantasies Of Bele Bachem : The Life And Work Of Germany's Forgotten Postwar Artist, Lydia Jane Dorsey

LSU Master's Theses

This thesis constitutes the first comprehensive analysis written in English on the life and work of German-born, post-World War II artist, Bele Bachem. By translating and critically analyzing her diverse oeuvre, which spanned both fields of "applied" and "fine" arts, this thesis examines the three stages of the artist’s career: Bachem’s "Poetic Miniatures" and theater set design under the Third Reich (1938-1945), her postwar commercial work after West Germany’s Wirtschaftswunder for Rosenthal Porcelain (1949-1966), and her mature style of narrative fantasy paintings and female portraits completed in the Schwabing bohemian district of Munich (1957-1986). With this thesis, I aim to …


Reciprocal Peer Mentoring : Increasing The Prosocial Behavior Of Socially Neglected Students, Tai A. Collins Jan 2013

Reciprocal Peer Mentoring : Increasing The Prosocial Behavior Of Socially Neglected Students, Tai A. Collins

LSU Doctoral Dissertations

Two studies investigated the effectiveness of the Reciprocal Peer Mentoring intervention in improving the prosocial behavior of socially neglected elementary school students as measured by a Direct Behavior Rating filled out by their teachers. Reciprocal Peer Mentoring uses the methodological framework of the Check-In/Check-Out intervention (e.g. Hawken & Horner, 2003), but expands on it by using peers as mentors, adding a reciprocity component, focusing on prosocial behavior, and targeting socially neglected students. In Study 1, the effectiveness of Nonreciprocal Peer Mentoring was examined, as popular peers served as mentors for neglected peers. In Study 2, neglected or rejected students mentored …


Quantification Of Total And Oil-Degrading Bacteria In Louisiana Marsh Sediment Following The Deepwater Horizon Oil Spill Using Cultivation And Real-Time Pcr Assays, Kristopher Nolan Ackoury Jan 2013

Quantification Of Total And Oil-Degrading Bacteria In Louisiana Marsh Sediment Following The Deepwater Horizon Oil Spill Using Cultivation And Real-Time Pcr Assays, Kristopher Nolan Ackoury

LSU Master's Theses

Although the impacts of the Deepwater Horizon (DWH) oil spill on the bacterial communities in several Gulf of Mexico habitats have been described, little if any research has been published evaluating the impacts of the spill on bacterial populations in the most severely oiled salt marsh soils of Barataria Bay, Louisiana. The aim of this study was to define the effects of the spill on the total and oil-degrading bacterial communities in these marshes. Using quantitative real-time PCR (qPCR) and traditional cultivation methods bacterial communities from contaminated marsh soils were examined thirteen, twenty-two, and twenty-nine months after the initial oiling …


Evaluation Of An Automated Delivery Verification System For Volumetric Modulated Arc Therapy Treatments, John-Paul Grenier Jan 2013

Evaluation Of An Automated Delivery Verification System For Volumetric Modulated Arc Therapy Treatments, John-Paul Grenier

LSU Master's Theses

Purpose: The purpose of this work was to evaluate the ability of a treatment delivery verification system to detect clinically significant mechanical errors in VMAT delivery utilizing data contained within a commercial record and verify (RV) system, and to test whether the system can be used to reconstruct dose distributions that agree more closely with measured dose distributions than do the original treatment plans. Methods: VMAT treatment plans from five prostate patients, five head and neck patients, and five post-mastectomy chest wall patients treated at our clinic were selected for this study. Known mechanical errors were introduced into each plan, …


Causes And Consequences Of Conflict : Exploring The Influence Of Honor-Based Norms And Values On The Experience Of Intimate Partner Violence In The United States, Michelle Elaine Pence Jan 2013

Causes And Consequences Of Conflict : Exploring The Influence Of Honor-Based Norms And Values On The Experience Of Intimate Partner Violence In The United States, Michelle Elaine Pence

LSU Doctoral Dissertations

The three studies in this dissertation were posed with the common goal of revealing possible explanations for variations in the causes and consequences of interpersonal violence across regional cultures of the United States. Study 1 posed and tested two hypotheses related to the distribution of male-perpetrated intimate partner homicide across regions of the United States. The South and West, two regions characterized in full (the South) or in part (the West) by honor cultures, emerged as the regions with the highest rates of argument- and conflict- related, male-on-female intimate partner homicides in single victim/single offender incidents. Explanations provided at the …


Role Of Nod2/Rip2 Signaling In Acute Bacterial Pneumonia And Sepsis, Balamayooran Theivanthiran Jan 2013

Role Of Nod2/Rip2 Signaling In Acute Bacterial Pneumonia And Sepsis, Balamayooran Theivanthiran

LSU Doctoral Dissertations

Bacterial pneumonia and sepsis are two important causes of mortality in the world. Emergence of multidrug resistant bacteria has necessitated the development of new treatment and/or prevention strategies to augment host immune defense. In this context, the innate host defense is critical in clearing pathogenic bacteria from the host. Early neutrophil recruitment is a critical step in a multistep requence leading to bacterial clearance. Pattern recognition receptors (PRRs) play a critical role in the innate immune system. Receptor interacting protein 2 (RIP-2) is an adaptor for the nod-like receptors (NLR) NOD1 and NOD2. Nucleotide oligomerisation domain 2 (NOD2) is an …


Socially Oriented Negative Self-Referent Cognition : The Development And Validation Of A Measure, Brittany Moree Rudy Jan 2013

Socially Oriented Negative Self-Referent Cognition : The Development And Validation Of A Measure, Brittany Moree Rudy

LSU Doctoral Dissertations

Social phobia, a debilitating disorder among children and adolescents, is thought to be made up of cognitive, behavioral, and physiological components. However, in children, the cognitive component of this disorder has been largely neglected by researchers. Therefore, the purpose of this study was to create and validate a new instrument, the "Socially Oriented Negative Anxious Statement (SONAS) scale,” that assesses socially oriented negative self-referent cognition in a younger population. Measurement validation procedures including, reliability, validity, and factor analysis, were utilized to examine the proposed questionnaire. Results indicated that the SONAS scale demonstrated good psychometric properties, including a sound two-factor structure …


Treatments To Reduce The Risk Of Vibrio Species In Vitro And In Shucked Oysters, Ronson Renard Scott Jan 2013

Treatments To Reduce The Risk Of Vibrio Species In Vitro And In Shucked Oysters, Ronson Renard Scott

LSU Master's Theses

"Vibrio parahaemolyticus" (Vp) and "Vibrio vulnificus" (Vv) are halophilic bacteria naturally occurring in estuarine environments that may concentrate in filter feeding shellfish. Consumption of raw or under-cooked seafood contaminated with Vp or Vv may lead to the development of acute gastroenteritis or fatal septicemia in at-risk individuals, respectively. This research encompassed two separate but related projects: evaluation of a low temperature pasteurization (LTP) technique for the reduction of Vp and Vv in commercial quantities of shucked oysters (SO) and the investigation of the efficacy of a citrus fruit extract, BIOSECUR® F440D in reducing/eliminating Vv in vitro. Commercially available SO ("Crassostrea …


Lifestyle Factors And Risk Of Heart Failure: A Prospective Cohort Study, Yujie Wang Jan 2013

Lifestyle Factors And Risk Of Heart Failure: A Prospective Cohort Study, Yujie Wang

LSU Doctoral Dissertations

Heart failure (HF) has become a major health problem with its high prevalence, poor clinical outcomes, and large health-care costs. Compared with medical intervention, the prevention of HF through lifestyle approaches is free of side effect. Therefore, the prevention of HF through lifestyle approaches is of special interest. In this project, we aim to investigate 1) the association of different levels of occupational, commuting and leisure-time physical activity with HF risk; 2) the association of coffee consumption with HF risk; 3) the role of lifestyle factors in explaining the risk of HF; and 4) the association between antihypertensive drug treatment …


Lowbrow Art : The Unlikely Defender Of Art History's Tradition, Joseph R. Givens Jan 2013

Lowbrow Art : The Unlikely Defender Of Art History's Tradition, Joseph R. Givens

LSU Master's Theses

This thesis has as twofold purpose. First, it will show that Lowbrow Art fits into the framework of art history and is worthy of art history’s attention. Second, it will argue for a revalidation of “traditional” art historical methods by proving that the methods are applicable to a marginalized contemporary art movement. Lowbrow Art is one of the most distinctive and vibrant art movements in the world, but there has yet to be a thorough examination of this style. Despite the undeniable worldwide success of the Lowbrow Art movement, it remains relatively obscure in academic discourse. Perhaps one reason why …


Adaptive Stochastic Conjugate Gradient Optimization For Temporal Medical Image Registration, Huanhuan Xu Jan 2013

Adaptive Stochastic Conjugate Gradient Optimization For Temporal Medical Image Registration, Huanhuan Xu

LSU Master's Theses

We propose an Adaptive Stochastic Conjugate Gradient (ASCG) optimization algorithm for temporal medical image registration. This method combines the advantages of Conjugate Gradient (CG) method and Adaptive Stochastic Gradient Descent (ASGD) method. The main idea is that the search direction of ASGD is replaced by stochastic approximations of the conjugate gradient of the cost function. In addition, the step size of ASCG is based on the approximation of the Lipschitz constant of the stochastic gradient function. Thus, this algorithm could maintain the good properties of the conjugate gradient method, meanwhile it uses less gradient computation time per iteration and adjusts …


Molecular-Level Investigations Combining Nanoscale Lithography And Atomic Force Microscopy, Chamarra Karmelia Saner Jan 2013

Molecular-Level Investigations Combining Nanoscale Lithography And Atomic Force Microscopy, Chamarra Karmelia Saner

LSU Doctoral Dissertations

In this dissertation, nanostructures of octadecyltrichlorosilane (OTS) and were prepared using particle lithography and evaluated using characterizations with atomic force microscopy (AFM). The nanostructures of OTS were used as a resist for patterning fibronectin, an extracellular matrix protein. Particle lithography provides a practical and reproducible approach to generate billions of nanostructures comprised of organic thin films or nanomaterials. A film of mesospheres can be applied as a surface mask to define the periodicity and size of nanopatterns using processes of self-assembly. A close-packed arrangement of mesospheres is produced spontaneously when monodisperse solutions of latex or silica are dried on a …


Influence Of Various Health Beneficial Spices On Some Characteristics Of Yogurt Culture Bacteria Lactobacillus Acidophilus, And Sensor Acceptability Of Spicy Probiotic Yogurt, Margie Michelle Sanchez-Vega Jan 2013

Influence Of Various Health Beneficial Spices On Some Characteristics Of Yogurt Culture Bacteria Lactobacillus Acidophilus, And Sensor Acceptability Of Spicy Probiotic Yogurt, Margie Michelle Sanchez-Vega

LSU Doctoral Dissertations

There is a pronounced public awareness about herbal remedies. Garlic and ginger have antibacterial properties and prevent cardiovascular diseases. Onion and turmeric decrease the risk of diabetes and like garlic, they have anticancer properties. Streptococcus thermophilus, Lactobacillus bulgaricus and Lactobacillus acidophilus are lactic acid bacteria that produce lactase and reduce the symptoms of malabsorption. Earlier work has shown the influence of spice extracts but the influence of pure spice juice on yogurt culture bacteria is not known. Characteristics of yogurt culture bacteria were measured by suspending freshly thawed cultures in 0.1% peptone water (growth), acidified MRS broth (acid tolerance), MRS-Thio …


The Effects Of Chronic And Acute Exercise Modalities On Substrate Utilization And Plasma Adiponectin Concentration, Greggory Ryan Davis Jan 2013

The Effects Of Chronic And Acute Exercise Modalities On Substrate Utilization And Plasma Adiponectin Concentration, Greggory Ryan Davis

LSU Doctoral Dissertations

Impaired lipid metabolism at rest has been linked to the development of insulin resistance and an attenuation of plasma concentration of the hormone adiponectin. However, it has been suggested that increasing fatty acid oxidation at rest, via exercise or otherwise, may augment plasma adiponectin. The current literature addressing changes substrate utilization and possible direct effects on adiponectin during and following exercise is not well established. Therefore, the purpose of this dissertation was to examine concomitant changes in adiponectin and substrate utilization both at rest and during various exercise modalities, as this may provide implications for improving metabolic responses and in …


Exploratory And Confirmatory Factor Analyses Of The Symptom Structure For Autism Spectrum Disorders Using The Baby And The Infant Screen For Children With Autism Traits, Megan Sipes Jan 2013

Exploratory And Confirmatory Factor Analyses Of The Symptom Structure For Autism Spectrum Disorders Using The Baby And The Infant Screen For Children With Autism Traits, Megan Sipes

LSU Doctoral Dissertations

Since autism spectrum disorders (ASD) were first identified, the diagnostic criteria and conceptualization of symptom structure have undergone many revisions. Currently, under the Diagnostic and Statistical Manual of Mental Disorders-Fourth Edition-Text Revision (DSM-IV-TR; American Psychiatric Association (APA), 2000), ASD is defined by three symptom categories: impairments in socialization, deficits in communication, and repetitive/restricted behaviors. With the publication of the DSM-5 (APA, 2011), however, ASD will be defined by a two symptom cluster structure in which the main impairments are in the areas of social communication and restricted/repetitive behaviors. With these changes, many assessment measures will need to be re-examined to …


Potential Influence Of Blueberry And Black Raspberry Pomace Phenolics On Inflammatory Cytokines In Coronary Cells, Adriana Soto Rodriguez Gil Jan 2013

Potential Influence Of Blueberry And Black Raspberry Pomace Phenolics On Inflammatory Cytokines In Coronary Cells, Adriana Soto Rodriguez Gil

LSU Doctoral Dissertations

Elevated free fatty acids (FFAs) in obesity are known risk factors associated with chronic inflammatory conditions including cardiovascular inflammation and thus cardiovascular disease (CVD), the leading cause of death in the US. Anthocyanins from berries have the potential to provide protection against inflammation in various tissues; however they are poorly absorbed and undergo major transformations by the microbiome. The work presented in this dissertation involves the development and utilization of an in vitro model to characterize the products of colonic fermentation and absorption of blueberry and black raspberry pomace phenolics, and evaluate the potential efficacy of these products compared to …


Investigations Into Alkene Hydration And Alkene Oxidation Catalysis, William Schreiter Jan 2013

Investigations Into Alkene Hydration And Alkene Oxidation Catalysis, William Schreiter

LSU Doctoral Dissertations

Bimetallic Ni complexes Ni21M and Ni21R and monometallic transition metal complexes were investigated as possible alkene hydration catalysts under a multitude of different reaction conditions. All attempts at performing this catalytic reaction failed to give any alcohol products. Catalytic screening experiments were conducted using a mixture of racemic-et,ph-P4 and meso-et,ph-P4, 1M and 1R, and various transition metals. These experiments gave several different products including 1-phenylethanol from styrene. During the course of the hydration experiments, an aldehyde product was identified from experiments conducted with the bimetallic complexes in air. Experiments have shown that the aldehyde is produced from the oxidative cleavage …


The Art Of Charles H. Reinike : Lagniappes Of Louisiana's Landscapes And People, Lauren J. Barnett Jan 2013

The Art Of Charles H. Reinike : Lagniappes Of Louisiana's Landscapes And People, Lauren J. Barnett

LSU Master's Theses

For Louisiana artist Charles Henry Reinike II, environment acted as a stimulating force and stirred his artistic emotion. Although he began his career in New Orleans during the shock of the Great Depression, Reinike managed to thrive and was a leader in the arts community from the early 1930s until his death in 1983. Although most widely regarded for his watercolors rendered in the plein-air tradition, Reinike worked in an impressively varied range of mediums and excelled in many of them. As a poetic artist, Reinike held great passion for Louisiana, and his lyrical paintings read like odes to the …


Reading And Re-Reading Young Adult Memoirs : A Narrative Study With Pre-Service And In-Service Teachers, Heather L. Johnston-Durham Jan 2013

Reading And Re-Reading Young Adult Memoirs : A Narrative Study With Pre-Service And In-Service Teachers, Heather L. Johnston-Durham

LSU Doctoral Dissertations

In this dissertation, I describe a narrative study in which five pre-service and in-service teachers read and re-read three young adult memoirs and discussed their responses in a series of book group meetings. The purpose was to examine how teachers discuss young adult memoirs, what they might learn about themselves in the process of reading and reflecting in book discussions and in a Commonplace Book they kept, and how they might use young adult memoirs in classrooms including, but not limited to English language arts (ELA) classrooms. Data was collected through transcribing a series of book group meetings, as well …


Steady And Unsteady Thermo-Strucural Simulation Of Thermally Actuated Micro- And Nano-Structures, Elham Maghsoudi Jan 2013

Steady And Unsteady Thermo-Strucural Simulation Of Thermally Actuated Micro- And Nano-Structures, Elham Maghsoudi

LSU Doctoral Dissertations

This dissertation provides a thermo-structural simulation for nano-scale and micro-scale structures with pinned and fixed boundary conditions which are either thermally positioned, buckled, or actuated. The study begins with simulating a pinned-pinned beam in micro-scale and nano-scale. The steady state thermo-structural equation is solved numerically using an implicit Finite Difference method implemented in Matlab to obtain the thermal positioning response, which is the thermally steady state center displacement, by adding a constant, time-independent heat flux to the structure. The results show the steady state thermal displacement of the system is a function of the geometry, pressure, material properties, and constant …


Transcription And Analysis Of Ravi Shankar's Morning Love For Western Flute, Sitar, Tabla And Tanpura, Bethany Padgett Jan 2013

Transcription And Analysis Of Ravi Shankar's Morning Love For Western Flute, Sitar, Tabla And Tanpura, Bethany Padgett

LSU Doctoral Dissertations

The purpose of this study is to provide a transcription and musical analysis of Ravi Shankar’s Morning Love for Western flute, sitar, tabla and tanpura. This document provides a discussion of Ravi Shankar’s biography, a theoretical context for the piece including an introduction to Hindustani musical characteristics, and prescriptive transcriptions of Morning Love in Western and Indian notation. A detailed analysis of the piece applies the Hindustani classical musical characteristics discussed. Morning Love is one of only two pieces for Western flute composed by Ravi Shankar as a result of his collaboration with French flutist Jean-Pierre Rampal. Prior to this …


Predictors Of Practice Approaches And Activitives Of Louisiana School Social Workers : Toward A Model Of Practice, Laura Richard Jan 2013

Predictors Of Practice Approaches And Activitives Of Louisiana School Social Workers : Toward A Model Of Practice, Laura Richard

LSU Doctoral Dissertations

ABSTRACT The purpose of the current exploratory-descriptive study was to examine the role of school social workers in Louisiana (N = 378) and the relationship of roles in different school settings and with different caseload sizes. The information gained was used to develop a conceptual model of practice and a job description for Louisiana school social workers. In addition, predictors of the types of practice approaches and practice activities used in the different school employment settings and with different caseload sizes were also included. The school social workers were employed in school districts in Louisiana and completed an online or …


Exploring Student Perseverance In Problem Solving, Angelique Renee (Treadway) Duncker Jan 2013

Exploring Student Perseverance In Problem Solving, Angelique Renee (Treadway) Duncker

LSU Master's Theses

ABSTRACT Many high school Geometry students lack the perseverance required to complete complex and time-consuming problems. This project tests the hypothesis that if students were provided with a means of organizing their problem solving work they will be less apt to quit when faced with complex and time-consuming mathematical problems. This study involved students enrolled in 10th grade Geometry and 10th grade Honors Geometry in two similar high schools. After trying unsuccessfully to implement methods adapted from an engineering workshop, I designed a graphic organizer that was simple to use and acceptable to the students. Ultimately, I did not detect …


Novel Separation Strategy For Processing Biopyrolysis Liquids, Chuanlin Zhao Jan 2013

Novel Separation Strategy For Processing Biopyrolysis Liquids, Chuanlin Zhao

LSU Master's Theses

The separation of pyrolysis bio-oil is important for its role in upgrading oil quality and acquiring commercial byproducts. A selective separation method for biopyrolysis liquids is developed in this work. Two parts in succession are involved as the first one aims at selectively removing some of the heaviest fractions from bio-oil. Chromatographic adsorption results show that Class C Fly ash and pyrolysis Bio-char have potential for this goal at <300 ºC, byproduct like combined adsorbates / adsorbents could also be used directly in asphalt cement processes. Thereafter, the second part focuses on adsorbing light fractions like lighter acids and aldehydes selectively. Basic (modified) activated carbons display relatively low selectivity at ~250ºC, but they have better selectivity compared to unmodified activated carbons. Thus some carbon-coated mesoporous silica and alumina materials are also prepared for the adsorption of these light compounds in the future. The combination of the two parts of adsorptions would leave behind a middle distillate fraction which is the bio-oil fraction most amenable to catalytic upgrading, to either a fuel or chemical feedstock.


The Role Of Trust In Neighborhood Recovery: Examinations From New Orleans’ Recovery From Hurricane Katrina, David Traweek Maddox Jan 2013

The Role Of Trust In Neighborhood Recovery: Examinations From New Orleans’ Recovery From Hurricane Katrina, David Traweek Maddox

LSU Doctoral Dissertations

This dissertation describes and helps delineate the circumstances under which different kinds of trust influenced neighborhood recovery in the Greater New Orleans area after Hurricane Katrina. These analyses provide insights into the effects of neighborhood levels of social capital, organizational capacity, particularized racial trust and generalized trust on the mean level of household recovery in Orleans and St. Bernard Parish neighborhoods. Results suggest that neighborhood organizational capacity and several measures of neighborhood social capital had direct and positive effects on neighborhood recovery and that the effects of generalized trust on neighborhood recovery are not fixed and that neighborhood organizational capacity …


Conditions Of My Release, Michael Alford Jan 2013

Conditions Of My Release, Michael Alford

LSU Master's Theses

ABSTRACT From the dawn of human history, technology has driven and shaped our evolution as a species. It has vastly accelerated our ability to communicate, create, conquer and do more with less time, space and energy. Throughout the history of Art, technology has forged new methods, movements and Masters. “Conditions Of My Release” is a series of mixed media works that utilizes a variety of common and cutting edge technologies as a way to explore the relevance of “Time & Space” as an influential medium in artistic production. Have they been masked or obscured by the technology used to create …


Enculturational Practices In The Teaching Of Proof In Mathematics, Indira Venkata Chillara Jan 2013

Enculturational Practices In The Teaching Of Proof In Mathematics, Indira Venkata Chillara

LSU Doctoral Dissertations

Mathematics education reform is informed by constructivist theories that forefront student learning of concepts, and by sociocultural theories whose focus is on students’ mastery of mathematical practices. As Cobb (1994) pointed out, these theorizations are inconsistent with one another, leading to conflict as some theorists seek to promote their approach as the correct one. Alternatively, Cobb, and many others in the social constructivism or the situated cognition camps, seek some sort of integration or balancing of these priorities in pedagogical theorizing. Kirshner (2002, 2004, 2008) argued that instead of either selecting one theory or balancing/coordinating the two theories, we should …


Family-Related Risk Factors And Their Associations With Behavior Problems Of Children In Foster Care, Jena Leigh Ourso Jan 2013

Family-Related Risk Factors And Their Associations With Behavior Problems Of Children In Foster Care, Jena Leigh Ourso

LSU Master's Theses

Children in foster care are at risk for problems associated with breakdowns in their ecological system. Possible explanations for this may be that children’s daily interactions in early childhood are primarily with their parents. The relationship between child and parent (the dyad) is a crucial part of the way children grow and develop. Past research focuses on the child’s behavior problems as separate and isolated instead of focusing on the behavior problems as a symptom of the dysfunction in the dyad. This study explored the role of two specific risk factors for children in foster care and how these may …


An Analysis Of University Tv Spots Aired During National Collegiate Athletic Association Division I Football Bowl Subdivision Football Games, Daniel Alford Roberts Jan 2013

An Analysis Of University Tv Spots Aired During National Collegiate Athletic Association Division I Football Bowl Subdivision Football Games, Daniel Alford Roberts

LSU Doctoral Dissertations

Public universities who participate in the National Collegiate Athletic Association (NCAA) Division I Football Bowl Subdivision produce and air university TV spots during televised college football games. The purpose of this research was to analyze TV spots of public universities who participate in the National Collegiate Athletic Association (NCAA) Division I Football Bowl Subdivision and determine if university TV spots were successful based on the official theme from the university and how the viewing audience perceived the university TV spot. This research used a qualitative paradigm that involved two phases: Phase I was a content analysis followed by Phase II, …