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2010

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Infusing The National Standards Into Business Language Curricula, Tomoko Takami Dec 2010

Infusing The National Standards Into Business Language Curricula, Tomoko Takami

Global Business Languages

This article attempts to promote business language instruction at K–12 levels, particularly in high school settings, by discussing business language education in light of principles and guidelines of world language education addressed in "Standards for Foreign Language Learning in the 21st Century" (1999; hereafter, National Standards). It highlights the correspondence between the National Standards, which provide a foundation for language class curricula especially in grades K–12, and business language instruction, examining how principles of language learning proposed in the National Standards can be applied to business language instruction. It further provides suggestions as to how business language instruction can be …

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Input Modifications By Instructors In Traditional And Business German Courses, Maren Schierloh, Patricia R. Paulsell Dec 2010

Input Modifications By Instructors In Traditional And Business German Courses, Maren Schierloh, Patricia R. Paulsell

Global Business Languages

Inspired by the debate on the effi cacy of modifi ed input (i.e., teacher talk), this study explored the use of input modifi cations in a traditional German course compared to a business German course. Overall, the business language instructor resorted to less simplifi cation than the instructor of the traditional German course. In terms of general modifications, the business language instructor used frequent repetitions of context-specifi c vocabulary and expressions, while focusing on students’ comprehension of subject matter within the context of the acquisition of language specifi c to business and economics thematic areas. The instructor of the traditional …

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Facilitators And Obstacles Of Intercultural Business Communication For American Companies In China: Lessons Learned From The Ups Case, Hongmei Gao, Penelope Prime Dec 2010

Facilitators And Obstacles Of Intercultural Business Communication For American Companies In China: Lessons Learned From The Ups Case, Hongmei Gao, Penelope Prime

Global Business Languages

This article analyzes how the execution of business strategy for global enterprises is shaped by the dual challenges of communicating in a different national culture and working in a changing economic environment. The article develops a framework from the UPS case in China to illustrate the key components of strategy for US companies operating businesses in China. The article proposes that Chinese-American communication effectiveness can be achieved through overcoming fi ve obstacles: cultural multiplicity, relationship/task orientation, time concept, business style difference, and language use, while utilizing fi ve facilitators: pragmatism, gender equality, English, American pop culture, and a “big country …

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Marketing Business Languages: Teaching Students To Value And Promote Their Coursework, Annie Abbott, Darcy Lear Dec 2010

Marketing Business Languages: Teaching Students To Value And Promote Their Coursework, Annie Abbott, Darcy Lear

Global Business Languages

Students in business language courses develop and refi ne important professional skills, but not all students successfully communicate those academic experiences in their professional job search materials. In this article we first detail what employers expect of recent college graduates and match these qualities to innovative practices in business language curricula. Then we present two in-depth examples of business language course content that includes classroom activities and assessment items in which students articulate in business terms what they have learned in their academic course. Building these explicit steps into the course curriculum helps students recognize for themselves the professional value …

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An Examination Of Business Case Methodology: Pedagogical Synergies From Two Disciplines, Margaret Gonglewski, Anna Helm Dec 2010

An Examination Of Business Case Methodology: Pedagogical Synergies From Two Disciplines, Margaret Gonglewski, Anna Helm

Global Business Languages

This article presents a project that critically examines the value of business cases as a pedagogical tool for teaching business language. The project comprised research and video interviews conducted over a two-year period, drawing from knowledge, disciplinary skill sets, and experience of faculty and students in the fi elds of international business and foreign language and culture pedagogy. Following a brief introduction to business case methodology and the project’s initiation, the authors describe the project outcome: the e-Handbook, an on-line video-based guide to teaching with business cases. The article culminates in an examination of best practices and critical perspectives within …

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"With Your Permission": A Negotiation Strategy Of "Face" In Contemporary Japanese, Shoji Azuma Dec 2010

"With Your Permission": A Negotiation Strategy Of "Face" In Contemporary Japanese, Shoji Azuma

Global Business Languages

This article examines the Japanese causative expression "sasete itadaku" and argues its function as a linguistic politeness strategy in communication. It further develops that "sasete itadaku" is a skillful and creative linguistic device used to promote “face” in not only inter- and intracompany business communications, but in everyday interpersonal communication, as well.

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Internships At Consular Offices: A Gateway To International Communication And Careers, Margrit V. Zinggeler, Coral López-Gómez Dec 2010

Internships At Consular Offices: A Gateway To International Communication And Careers, Margrit V. Zinggeler, Coral López-Gómez

Global Business Languages

Besides embassies and general consulates, honorary consulates play a very important role in helping citizens and businesses. The Consular Corps of Detroit (CCD; soon to be the Consular Corps of Michigan) is an organization that is made up of 37 consular offi ces. Through a collaboration project with the CCD and Eastern Michigan University (EMU), students at EMU have the opportunity to intern at consular offi ces, thus obtaining a unique glance at international communication and affairs. This article describes the system of consular offices in the United States, particularly in Michigan, looks at internship opportunities for students in consular …

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Teaching Intercultural Communication In A Professional Language Course, Michael Hager Dec 2010

Teaching Intercultural Communication In A Professional Language Course, Michael Hager

Global Business Languages

In the following article, we will discuss culture instruction and the necessity to include information about the native culture. Culture instruction can also include stereotypes in order to permit students to confront their own use of stereotypes. Then we discuss background information about culture, including self-construal, the distinction between independent and interdependent cultures, and paradigm shifting. This background information provides the basis for demonstrating how culture can be taught in a business German course by using, for example, marketing and culture assimilators.

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Introduction To Ambiguity In Culture And Literature, Paolo Bartoloni, Anthony Stephens Dec 2010

Introduction To Ambiguity In Culture And Literature, Paolo Bartoloni, Anthony Stephens

CLCWeb: Comparative Literature and Culture

No abstract provided.

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Full Issue: Vol. 64, No. 4 Dec 2010

Full Issue: Vol. 64, No. 4

Sci-Tech News

No abstract provided.

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Implementation Of A Microsoft Windows Embedded Standard System., Kristopher L. Kumler Dec 2010

Implementation Of A Microsoft Windows Embedded Standard System., Kristopher L. Kumler

Electronic Theses and Dissertations

Many dedicated-use computer systems sold as complete products require a turn-key design delivered to the customer. This requires a system which is stable, secure, and serviceable. Adaptability of the system to existing software applications is a key consideration for many vendors. This thesis attempts to establish and gather best practices for designing, configuring, and building a Microsoft Windows Embedded Standard 2009 system. An existing real-world system will be used as a case study and example implementation. The end result will be a relatively compact, secure, and efficient Microsoft Windows Operating System image to support the target software application.

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Table Of Contents Dec 2010

Table Of Contents

Against the Grain

No abstract provided.

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Blanchot And Ambiguity, Paolo Bartoloni Dec 2010

Blanchot And Ambiguity, Paolo Bartoloni

CLCWeb: Comparative Literature and Culture

In his article "Blanchot and Ambiguity" Paolo Bartoloni investigates the enigmatic and ambiguous turn of the famous Blanchotian statement "existence without Being." The intention of the article is to locate Blanchot's remark in the context of a discussion on history and its possible end, famously initiated by Alexandre Kojève in a lecture on 4 December 1937 at the College of Sociology in Paris; and provide insights into the difference that distinguishes Kojève's reflection on the end of history, Bataille's subsequent interpretation of it, and Blanchot's original conceptualization of a state of being suspended between nature and culture, history and the …

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If Rumors Were Horses, Katina Strauch Dec 2010

If Rumors Were Horses, Katina Strauch

Against the Grain

No abstract provided.

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Pelikan's Antidisambiguation-"On The Establishment Of Identity", Michael P. Pelikan Dec 2010

Pelikan's Antidisambiguation-"On The Establishment Of Identity", Michael P. Pelikan

Against the Grain

No abstract provided.

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Collection Management And Sistainability In The Digital Age: Chasing The Holy Grail, Tony Horava Dec 2010

Collection Management And Sistainability In The Digital Age: Chasing The Holy Grail, Tony Horava

Against the Grain

No abstract provided.

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Ambiguity Now, Martin Harrison Dec 2010

Ambiguity Now, Martin Harrison

CLCWeb: Comparative Literature and Culture

In his article "Ambiguity Now" Martin Harrison focuses on the pivotal place which modernist critical theory ascribed to ambiguity in the definition of meaning and structure in poetry. In particular, Harrison considers the way in which the category of experience is deployed in the discourse of ambiguity but is limited to only certain narratives of so-called experience. Harrison argues for a contemporary practice less focused on ambiguity and more on notation and provisional structure, demonstrating key elements of such practice in the work of modern poets Leslie Scalapino and Frank Bidart and the poet-artist Alex Selenitsch.

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Lost In Austin-Wandering The Stacks, Tom Leonhardt Dec 2010

Lost In Austin-Wandering The Stacks, Tom Leonhardt

Against the Grain

No abstract provided.

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Cases Of Note-Copyright-Those Dreaded Statutory Damages, Bruce Strauch, Bryan M. Carson, Jack M. Montgomery Dec 2010

Cases Of Note-Copyright-Those Dreaded Statutory Damages, Bruce Strauch, Bryan M. Carson, Jack M. Montgomery

Against the Grain

No abstract provided.

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Ambiguity, The Artist, The Masses, And The "Double Nature" Of Language, Elizabeth Rechniewski Dec 2010

Ambiguity, The Artist, The Masses, And The "Double Nature" Of Language, Elizabeth Rechniewski

CLCWeb: Comparative Literature and Culture

In her article "Ambiguity, the Artist, the Masses, and the 'Double Nature' of Language" Elizabeth Rechniewski discusses the function of the European intellectual elite through a close reading of two very different yet related books, John Carey's The Intellectuals and the Masses, and Pierre Bourdieu's Les Règles de l'art. Through a contrapuntal reading of the arguments of these two critics, she argues that Symbolist experiments may actually be read as reactionist; in celebrating art's supposed conquest of independence and refinement, they are replete with nostalgia for a time when the artist and the intellectual were able to ignore the pressure …

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Silence, The Utmost In Ambiguity, Mario Perniola Dec 2010

Silence, The Utmost In Ambiguity, Mario Perniola

CLCWeb: Comparative Literature and Culture

In his article "Silence, the Utmost in Ambiguity" Mario Perniola presents a historical perspective on the meanings and development of the term "ambiguity" from ancient Greek to the modern age. Perniola's perspective is not a review of different approaches and schools of thought; instead, he presents an alternative philosophical and aesthetic discourse he counter-poses to modern and contemporary cultural positions which he considers useful in order to explain the state of today's art and intellectual discourse. Perniola does so by stressing the significance of silence as the aesthetic attitude that combines contemplation and action. Drawing on the work of Pascal …

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The Rhetoric Of Dilemma And Cavafean Ambiguity, Anthony Dracopoulos Dec 2010

The Rhetoric Of Dilemma And Cavafean Ambiguity, Anthony Dracopoulos

CLCWeb: Comparative Literature and Culture

In his article "The Rhetoric of Dilemma and Cavafean Ambiguity" Anthony Dracopoulos examines the techniques of expression developed in Cavafy's poem "Young men of Sidon." By the beginning of the twentieth century, Cavafy, like other modernist poets, had become acutely aware of the human inability to grasp essence in its entirety and developed various techniques of expression to accommodate the polyphony of perspectives and the ambiguity inherent in modern society. The article argues that Cavafy structures a number of his poems in the form of binary oppositions or dilemmas. However, contrary to expectation, this form of expression does not aim …

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An Investigation Of Sustainable Environmental Practices And Consumer Attitudes & Behaviors Toward Hotel Bathroom Amenities, Edward James Bobbett Dec 2010

An Investigation Of Sustainable Environmental Practices And Consumer Attitudes & Behaviors Toward Hotel Bathroom Amenities, Edward James Bobbett

UNLV Theses, Dissertations, Professional Papers, and Capstones

In the 1980s hotel operators became concerned with greening and sustainability. It was at this time the hospitality industry began focusing on energy efficiency and the sustainable development of tourism (Chan & Lam, 2001; Welford, Ytterhus, & Eligh, 1999). Since then, a global trend has emerged as hotels introduce programs to reduce the amount of resources used and the overall environmental impact they have on the planet, or their carbon footprint. The hospitality industry has introduced programs such as recycling in both the front and back of the house, energy-efficient lighting, towel re-use programs, linen exchange programs, Green Certifications, and …

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A Case Study Of Pay-For-Performance Compensation Programs, Eric Berman Dec 2010

A Case Study Of Pay-For-Performance Compensation Programs, Eric Berman

UNLV Theses, Dissertations, Professional Papers, and Capstones

A well conceived pay-for-peformance program that aligns measurable financial and non-financial results with the companies publicly stated goals can create synergy in regards to productivity, efficiency and competition. The problem with some pay-for-peformance programs is that they can be poorly conceived, measure outcomes improperly, administered inconsistently or reward an unethical result. A balanced scorecard approach to pay-for-peformance programs can measure both hard and soft metrics that lead to both company and manager/employee success.

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Elements Food Group Marketing Plan, Lacey Murillo Dec 2010

Elements Food Group Marketing Plan, Lacey Murillo

UNLV Theses, Dissertations, Professional Papers, and Capstones

This paper provides Elements Food Group with a detailed strategic marketing plan that will assist in increasing revenues and solidify the “Elements” brand within the greater Los Angeles area. Through extensive research into the local history of the Pasadena Playhouse District, the financial history of the Pasadena Playhouse building, and the past failures of the restaurant space attached to the playhouse a marketing plan was developed that provides a thorough analysis and understanding of how Elements Kitchen can increase revenues. Building a strong online marketing brand through multiple outlets paired with a guerilla- style marketing to the surrounding community will …

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Diversity Strengthening Companies In The Economic Downturn, Shandrea Daniel Dec 2010

Diversity Strengthening Companies In The Economic Downturn, Shandrea Daniel

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this paper is to provide examples of companies using diversified strategies to advance in a competitive market and withstand the economic downturn. This paper will explain the benefits of the strategies and how one can implement them in their own business. The variety of strategies and examples will be presented in a literature review and a case study about the Los Angeles Clipper franchise. The goal is to present diversified strategies as an alternate response to the decline, so companies will gain ideas about how to develop cost saving initiatives that will increase long term revenue. Furthermore …

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Safety Committees: Their Role In Preventing Employee Accidents In Hotels And Resorts, Sheila Tabeling Dec 2010

Safety Committees: Their Role In Preventing Employee Accidents In Hotels And Resorts, Sheila Tabeling

UNLV Theses, Dissertations, Professional Papers, and Capstones

Employee accidents have a powerful and negative affect on the bottom line and profitability of a hotel or resort. In this professional paper, a literature review will be used to analyze the frequency and severity of injuries in hotels and resorts. Then, a guideline for a hotel safety committee will be established in an effort to help hotels and resorts decrease the amount, severity, and ultimately the cost associated with employee accidents. This professional paper aims to establish and implement guidelines for hotel and/or resort safety committees in order to increase the percentage of safe work practices on and off …

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An Investigation And Analysis Of U.S. Restaurant Tipping Practices And The Relationship To Service Quality With Recommendations For Field Application, Lei Wang Dec 2010

An Investigation And Analysis Of U.S. Restaurant Tipping Practices And The Relationship To Service Quality With Recommendations For Field Application, Lei Wang

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this study is to investigate the relationship between tipping and service quality in restaurants. The central question is to find out whether tipping and service quality is correlated through literature review. The purpose of this study is to answer the research question and make recommendations for field practice accordingly.

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Transcriptional Regulation Of Shigella Virulence Plasmid-Encoded Genes By Virb And Crp, Christopher Thomas Hensley Dec 2010

Transcriptional Regulation Of Shigella Virulence Plasmid-Encoded Genes By Virb And Crp, Christopher Thomas Hensley

UNLV Theses, Dissertations, Professional Papers, and Capstones

Shigella flexneri is a species of Gram-negative intracellular pathogens that causes bacillary dysentery in humans. Shigella relies on the precise transcriptional regulation of virulence genes, encoded by a large virulence plasmid, for invasion and infection of human colonic epithelial cells. The transcription of most identified virulence genes are regulated through a cascade controlled by the primary regulator of virulence genes, VirF, and the global transcriptional regulator, VirB. Currently, few studies have addressed how individual Shigella virulence genes are precisely regulated for optimal expression during specific stages of pathogenesis and within the constraints of the regulatory cascade. This work addresses how …

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The Gendering Of Nevada Politics: The Era Ratification Campaign, 1973-1981, Caryll Batt Dziedziak Dec 2010

The Gendering Of Nevada Politics: The Era Ratification Campaign, 1973-1981, Caryll Batt Dziedziak

UNLV Theses, Dissertations, Professional Papers, and Capstones

This dissertation examines Nevada‟s Equal Rights Amendment ratification campaign spanning from 1973 through 1981. Using legislative records, newspapers, archival records, oral histories and interviews; this work traces the creation of two distinct political cultures that arose in Nevada during this period. Women from both sides of this debate sought to make themselves heard in the political deliberations over this proposed amendment; thus finding new agency with which to express their political views. As ERA activists led a grassroots campaign for equality under the law, conservative women mobilized existing church networks to effect a massive counter attack. In the end, while …

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