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Performance Factors That Influence Marketing Measurement In Successful Small Businesses, Tareion M. Fluker

Walden Dissertations and Doctoral Studies

During the 2009 economic recession, United States business leaders cut marketing expenditures between 33% and 50% more than they did for any other business expenditure to mitigate financial loss because business leaders often regard marketing as an expense and not an investment. Since there is not a widely applied marketing measurement standard, this multiple-case study focused on finding key performance indicators that healthcare and sales small business leaders in eastern United States with less than 500 employees, and marketing evaluation practices in place, used to evaluate the effectiveness of their marketing. Institutional theory was used as the conceptual framework to …

Sustaining Dental Practices Longer Than 5 Years, David Gagner

Walden Dissertations and Doctoral Studies

Dentists graduate dental school ready to practice dentistry, but 85% do not feel prepared by the dental school to open and manage the operations of a general dental practice. General systems theory grounded this multisite case study. The research provides information on 3 solo practitioner dental practices that sustained beyond 5 years in the Washington, DC suburbs. At each operating practice, the dentist who owned the practice and 1 employee that also worked at the practice during the first 5 years were interviewed. The dentist provided marketing documents used during the first 5 years of the practice operations. Data triangulation …

A Multisite Hospital's Transition To An Interoperable Electronic Health Records System, Valerie Gerene Drill

Walden Dissertations and Doctoral Studies

The health care industry is transforming into an industry that requires health information technology, yet many health care organizations are reluctant to implement new technology. The purpose of this case study was to explore strategies that led to a successful transition from an older electronic health record (EHR) system to a compliant EHR system at a multisite hospital system (MHS). The study included face-to-face and phone interviews with 12 managers who worked on the transition of an MHS's EHR system in the Pacific Northwest region of the United States. The technology acceptance model was used to frame the study. Audio …

Strategies Agency Managers Use To Retain Recruiting Staff, Andrew Edward Borg

Walden Dissertations and Doctoral Studies

The high rate of employee turnover in the staffing industry is costly and impedes sustainability of employment agencies. The focus of this qualitative single case study explored strategies that 10 human resource managers (HRMs) and 5 HR directors used to retain recruiting staff at one regional recruiting agency in the southeastern region of the United States. The target population and research site were selected because of prior success in employee retention strategies. The conceptual framework grounding this study was sustainability theory. Methodological triangulation was achieved with semistructured interviews and focus group data. Data were thematically analyzed using Atlas.ti7, and all …

Precursors Of Terrorism In The Democratic Republic Of The Congo, Israel Kabashiki

Walden Dissertations and Doctoral Studies

Since 1996, the Democratic Republic of the Congo (DRC) has been entangled in a cycle of violence. Extensive crimes that include summary executions, rapes, and the use of child soldiers are frequent in the eastern provinces of the DRC. Little is known, however, about the factors that have contributed to the emergence of these ongoing acts of terror. The study provides insights into the antecedent conditions of terrorism in this country. The purpose of this quantitative correlational research study is to examine the precursors of the conflict in the DRC. The study provides the opportunity to understand the degree and …

Diminishing Stigma Sentiments In Individuals With Depression: Sociopsychological Predictors Of Deflecting And Challenging Coping Orientations, Jennifer Marie Lee

Walden Dissertations and Doctoral Studies

Individuals who suffer from depression can be stigmatized by labeling and resort to negative stigma coping orientations such as secrecy and withdrawal, resulting in internalized self-stigma. Self-stigma can have negative effects such as low self-esteem, low self-efficacy, isolation, and feeling like a failure. Guided by modified labeling theory, the purpose of this study was to fill a gap in the literature on predictors of two orientations (challenging and deflecting) of positive stigma coping. Challenging stigma involves taking action, and deflecting is a cognitive strategy; both are used to positively cope with the stigma of mental illness. Predictors included symptom severity, …

Meeting The Unique Needs Of Teachers Of Students At Risk Of Not Graduating, Meike Lee Mcdonald

Walden Dissertations and Doctoral Studies

Teachers who are not adequately prepared to teach struggling students often seek employment elsewhere rather than be ineffective with those students. When teachers leave the classroom, this has a vast impact on student learning. For the past 9 years, a high school in the southeast United States for students at risk of not graduating has had an average annual teacher turnover rate of 31.25%, nearly twice the national rate of 15.9%. The purpose of this study was to learn the kinds of training and knowledge teachers believed would help them to succeed in teaching students struggling to graduate. Constructivist theory …

Low-Income African American Parents' Perception And Influence On Childhood Obesity, Vickie Sims-Johnson

Walden Dissertations and Doctoral Studies

Childhood obesity affects children from every socioeconomic level, but there is a higher prevalence of obesity among preschool-age children from low-income families. Some obese children are experiencing symptoms (e.g., high cholesterol and diabetes) generally experienced by adults. As a result, healthcare costs have increased. The purpose of this qualitative phenomenological study was to understand how low-income African American parents contribute to the prevalence of obesity in preschoolers. The conceptual framework and constructs from the health belief model (HBM) guided this study. Interview data were gathered from 8 participants who met the inclusion criteria of being a low-income African American parent …

A Qualitative Examination Of The Perception Of Risk In Warnings For Severe Weather, Teresa Simmons

Walden Dissertations and Doctoral Studies

In the past decade, weather disasters have claimed thousands of lives and resulted in billions of dollars in damages. Awareness of a storm threats can occur hours or days in advance, but disaster assessments indicate many people do not heed storm warnings. This problem is old. Despite 50 years of research, and new technologies and training to improve responsiveness, the basic issue– understanding how people interpret and respond to weather warnings–persists. An exploratory study that incorporated human behavior theories and communication models not traditionally associated with severe weather analysis was conducted to learn how weather risks are perceived by nonscientists. …

The Effect Of Media Literacy Training On The Self-Esteem And Body-Satisfaction Among Fifth Grade Girls, Holly Mathews

Walden Dissertations and Doctoral Studies

Repeated exposure to media images that portray women as sex objects can have negative long-term effects on self-esteem beginning in preadolescence. Negative effects include decreased feelings of competence, increased focus on appearance, increased body dissatisfaction, and limited achievement in domains not related to appearance. There is a gap in the literature examining if media literacy training can mitigate the negative effects of exposure to sexualized media content. Festinger's social comparison theory and Vygotsky's theory of cognitive development provided the framework for this study. A quasi-experimental pre-post-test design was used to examine the interaction of media literacy training and time of …

Exploring The Cybersecurity Hiring Gap, Adam O. Pierce

Walden Dissertations and Doctoral Studies

Cybersecurity is one of the fastest growing segments of information technology. The Commonwealth of Virginia has 30,000 cyber-related jobs open because of the lack of skilled candidates. The study is necessary because some business managers lack strategies for hiring cybersecurity professionals for U.S. Department of Defense (DoD) contracts. The purpose of this case study was to explore strategies business managers in DoD contracting companies used to fill cybersecurity positions. The conceptual framework used for this study was the organizational learning theory. A purposeful sample of 8 successful business managers with cybersecurity responsibilities working for U.S. DoD contracting companies that successfully …

Continuity Of Operations Planning At Historically Black Colleges And Universities In Alabama, Lewis Alvin Eakins

Walden Dissertations and Doctoral Studies

Continuity of operations planning for Historically Black Colleges and Universities (HBCUs) is critical for institution sustainability. The absence of such planning can result in an HBCU closing for an extended period of time after a disaster resulting in loss of revenue, research projects, students, faculty, and staff. There is a void of information on the extent of continuity of operations planning at HBCUs and how these institutions would continue functioning after a disaster. Using resilience theory as the foundation, the purpose of this qualitative case study was to explore the extent of continuity of operations planning at HBCUs in Alabama …

Generational Differences Among Social Security Administration Employees And Their Perception Of Value, Joyce Moses Jones

Walden Dissertations and Doctoral Studies

Social Security Administration (SSA) managers and leaders are facing an unprecedented challenge to understand 3 to 5 generations of employees, and value the diversity of each group (Glass, 2007). Perceived lack of recognition has resulted in low morale and job satisfaction, leaving employees not feeling valued. The purpose of this qualitative, phenomenological research study was to explore, identify, and examine the lived experiences and perceptions of SSA employees to determine how managers and leaders can contribute to employee valuation. The central question and subquestions were designed to determine whether generational theory accurately described the lived experiences and perceptions of the …

Organizational Characteristics Influencing Workplace Bullying, Sinsey Elaine Johnson

Walden Dissertations and Doctoral Studies

Walden University

College of Social and Behavioral Sciences

This is to certify that the doctoral dissertation by

Sinsey E. Johnson

has been found to be complete and satisfactory in all respects,

and that any and all revisions required by

the review committee have been made.

Review Committee

Dr. Gabriel Telleria, Committee Chairperson,

Public Policy and Administration Faculty

Dr. George Larkin, Committee Member,

Public Policy and Administration Faculty

Dr. Tanya Settles, University Reviewer,

Public Policy and Administration Faculty

Chief Academic Officer

Eric Riedel, Ph.D.

Walden University

2016

Workplace bullying is a source of distress and contributes to productivity losses and poor …

Leadership Skills For Success Of Home Health Care Agencies, Andrina Yankah

Walden Dissertations and Doctoral Studies

Small business managers often lack the leadership skills necessary to sustain their businesses beyond 5 years. The United States Small Business Administration reported that more than 65% of small business owners, including home health care agency managers, fail within the first 5 years of operation. Guided by Burns and Bass's transformational leadership theory, this multiple case study explored leadership skills that managers in home health care agencies need to sustain their new businesses beyond 5 years. The purposeful sample comprised of 3 managers from 3 different home health care agencies within a 75-mile radius of Baltimore, Maryland, that had demonstrated …

An Investigation Of Patterns Of Adolescent Driving Behaviors Resulting In Fatal Crashes And Their Implications On Policy, Cheryl May Leonard

Walden Dissertations and Doctoral Studies

The purpose of this quantitative study was to investigate whether there is a statistical relationship between accident-related factors including use of drugs or alcohol, speeding, driver distractions, gender, driver drowsiness, practice of dysfunctional driving maneuvers, and use of occupant protection devices, and fatal vehicle crashes among young teen drivers. Secondary archival data from 84 North Carolina crashes occurring between 2009 and 2013 and involving young teen drivers between the ages of 15 and 18 years were obtained from North Carolina Department of Motor Vehicles Form 349 crash reports. These data were analyzed using chi-square tests for goodness-of-fit, chi-square tests for …

Perceived Behavioral Control, Stress, Body Image, And Exercise Intentions In Overweight African American Women, Heidi L. Paruch

Walden Dissertations and Doctoral Studies

A disproportionate number of African American women are at risk for illness and mortality due to obesity. The aim of this study was to explore perceived behavioral control (PBC), stress, body image, and exercise intentions (EI) using the theory of planned behavior (TPB) as the primary theoretical framework. The TPB is a leading model in health research to predict behavioral intentions, yet its application to the general female African American population is lacking. Seventy-nine African American women were sampled utilizing a cross-sectional, online survey method. A series of bivariate correlations tested the relationships among PBC, stress, body image, age, and …

Persistence, Major, Vocational Technical Preparation, And Provisional Acceptance At A Private For-Profit Hospitality College, Joshua Luke Seery

Walden Dissertations and Doctoral Studies

At a private for-profit hospitality college in Philadelphia, there are rising percentages of students not persisting to the sophomore year. The study was grounded by the theoretical framework of Tinto's model of student retention. The purpose of this causal comparative study was to examine the relationship between student persistence and the academic variables of major, vocational technical preparation, and provisional acceptance. The relationship was analyzed using a chi-square test of independence. The data collected for the study came from archival data based upon the sample of 162 full-time students enrolled during the August 2014 class start in the majors of …

Strategies For Increasing Employee Engagement In The Service Industry, Tonia Ann Walker

Walden Dissertations and Doctoral Studies

The annual loss to U.S. organizations consequential to a lack of employee engagement was approximately $300 billion in 2013. Employee engagement is vital to the business sustainability of an organization. The purpose of this qualitative single case study was to explore successful strategies that business leaders of a service organization used to increase employee engagement. The conceptual framework guiding this study was the behavior engineering model theory developed by Gilbert. A purposeful sample of 6 engineering managers was selected based on their success in creating strategies resulting in increased employee workplace engagement in a monopoly service organization in Connecticut. Semistructured …

Examining How Knowledge Managers Facilitate The Process Of Knowledge Creation In Organizations, Dean Allen Call

Walden Dissertations and Doctoral Studies

The problem addressed in this study was how knowledge managers facilitated the process of knowledge creation. Researchers identified this area as important because it begins to fill the literature gap in the dynamics surrounding knowledge creation. Using 4 research questions developed from the theory of dynamic organizational knowledge creation, the study investigated how knowledge managers facilitated and supported knowledge creation, promoted knowledge formation, and accounted for knowledge gaps. The theory was selected to provide a framework and an analytical perspective on the process of knowledge creation. A qualitative research design was used to learn from a sample of 12 Chief …

Predicting Mathematics Teachers' Acceptance Of Reflective Blogging To Improve Instruction, Diana Sue Fesmire

Walden Dissertations and Doctoral Studies

An internal district audit identified that a rural, socioeconomically disadvantaged Southwestern school district has a lack of congruent and consistent implementation of the Common Core State Standards in mathematics. Innovative and cost-saving avenues for professional development (PD), such as reflective blogging, foster teacher learning to reconcile the enacted curriculum with the intended curriculum. This correlational study investigated the predictive power of technology acceptance and motivation constructs on reflective mathematics teachers' social media use intention and participation in informal, virtual Communities of Practice (vCoP). The framework that guided this study is the unified acceptance and use of technology and self-determination theory. …

Strategies Independent Coffee Shop Owners Require To Survive Beyond Five Years, Bruce Higdon

Walden Dissertations and Doctoral Studies

Successful independent coffee shop owners in Washington struggle to compete with the larger coffee shop chains. The purpose of this qualitative multiple case study was to investigate what strategies owners of independent coffee shops in Washington use to survive beyond the first 5 years. Five independent coffee shop owners in Washington participated in the study and shared their practices and observations. Systems theory directed the study exploring the perspectives of successful independent coffee shop owners in Washington. Using communication skills and personal availability to answer questions and remain in contact throughout the research process built a rapport with participants. Data …

Behavioral Modification And Relapse Rates In Opioid-Dependent Pregnant Women Managed With Subutex, Tammy Lynn Minor

Walden Dissertations and Doctoral Studies

Behavioral Modification and Relapse Rates in

Opioid-Dependent Pregnant Women Managed with Subutex

by

Tammy Minor

MSN, Walden University, 2009

BSN, Marshall University, 1986

Project Submitted in Partial Fulfillment

of the Requirements for the Degree of

Doctor of Nursing Practice

Walden University

March 2016

Opioid dependency affects not only the individual who is dependent on opioids but negatively impactsalso the family unit, the community, and society as a whole. Opioid use in the prenatal period can have devastating effects on both the mother and the fetus. The purpose of this paper is to perform a secondary analysis of the effectiveness of …

Parental Beliefs About Maladaptive Eating Behaviors In Adolescents, Teresa Loar Sage

Walden Dissertations and Doctoral Studies

Over 25 million people in the United States are affected by eating disorders, and understanding children's eating style can help determine maladaptive eating behaviors. This study was an investigation of parents' beliefs about their children's eating behaviors in relation to parental work status. Two theoretical frameworks were used to guide the study. Symbolic interactionism focused on communication between parents and children. Social learning theory focused on adolescents possibly learning their eating behaviors from observing their parents' eating habits. The research questions and hypotheses examined if there was a relationship between the work status of parents and their beliefs about maladaptive …

Factors That Affect Job Satisfaction And Work Outcomes Of Virtual Workers, Regina Marice Willis

Walden Dissertations and Doctoral Studies

Employing a virtual workforce has become a common practice among technically advanced and globally competitive organizations. Yet there is limited information regarding factors that affect job satisfaction and work outcomes of virtual workers. The purpose of this phenomenological study was to address the problem by exploring the lived experiences of virtual workers. Principles of Bandura's self-efficacy theory and Maslow's needs theory formed the conceptual framework. Babbie's sampling strategy and social media were used to obtain 26 participants among the target population of virtual workers. By distributing an online questionnaire, data were collected and analyzed through open coding techniques. As the …

The Effect Of Workspace Layout On Individual Perceptions Of Creativity Across Generational Cohorts, Leslie Estelle Barrett

Walden Dissertations and Doctoral Studies

Organizations strategically design the physical work environment to enhance employees' creativity. Understanding the impact of workspace layout on individual perceptions of creativity across generational cohorts can be vital to sustaining organizational competitiveness. Researchers have theorized that workspace layout affects employees' perceptions of creativity; however, few studies have looked at the effect of generational cohort on this relationship. A quantitative study was conducted to examine the effect of workspace layout on individual perceptions of creativity across generational cohorts. A sample of 162 participants completed an online demographics questionnaire as well as aKEYS, a modified version of the KEYS to Creativity and …

Strategies To Retain Employees In The Insurance Industry, Marilyn Martin

Walden Dissertations and Doctoral Studies

Employee turnover costs can be 100%-200% of the total compensation package of an employee who leaves the organization, depending upon their position and experience. Leaders in the highly competitive insurance industry should emphasize the importance to retain talented employees with managers in an effort to minimize costs and diminish productivity levels associated with employee turnover. The purpose of this qualitative multiple case study was to explore strategies to retain employees used by insurance managers in the Charlotte, NC metropolitan area. The conceptual framework included Herzberg's motivator-hygiene theory to explore motivator factors that encourage employee retention. Seminstructured interviews were conducted with …

Perceptions Of Community College Students And Faculty On Persistence In Developmental Reading, Lisa H. Aofrate

Walden Dissertations and Doctoral Studies

Attrition for entry-level, non-traditional college students taking developmental reading courses is a concern for higher education institutions. Students need to complete basic developmental reading courses in order to progress in their vocational or collegiate studies. This phenomenological study followed a social constructivist approach to attempt to understand what developmental reading students and faculty experience regarding persistence. The key research question examined the perceptions and understandings of college students and faculty involved in college entry level, non-traditional developmental reading classes regarding the factors impacting student persistence at a local community college. Using interviews, surveys, and participant journals, data were collected from …

Transitions From Military Duty To College For United States Military Veterans, Velma Layne

Walden Dissertations and Doctoral Studies

Some veterans transitioning from military duty to the classroom are not obtaining college degrees. The purpose of this study was to investigate student veterans’ perceptions of the transition services and support systems at their college that might impact the challenges they face while pursuing a college degree. The theoretical framework for this study was Schlossberg’s Theory of Transition. The guiding research question asked how military veterans perceived the transition services and support systems at their university in the context of their decision to obtain their degrees. A purposeful sampling approach was used for selecting student veteran participants who had returned …

Public Perception And Privacy Issues With Dna Regulations And Database In Alabama, Thea Denean Hall

Walden Dissertations and Doctoral Studies

The Combined DNA Index System (CODIS) database is utilized in all 50 states for matching DNA evidence with criminal suspects. While each state administers CODIS, which ultimately feeds into a national database, little is understood about how citizens in states perceive the utility of such a database and how their perceptions and knowledge of DNA could impact state policy changes though voting. Research also suggests that the "CSI Effect" may impact how citizens perceive the role of a national DNA database. Grounded on Gerbner's cultivation theory, the purpose of this study was to determine if, in Alabama, there is a …