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Look, Cook, Learn: A Recipe For Improved Functionality In Cooking Design, Anna Mizer
Look, Cook, Learn: A Recipe For Improved Functionality In Cooking Design, Anna Mizer
Theses
Look, Cook, Learn: A Recipe for Improved Functionality In Cooking Design is a thesis which explores the relationship and differences between print media and digital media. Both are studied in respect to instructional cooking materials with their strengths and weaknesses .The final application involves a digital application for the Apple iPad as well as a printed recipe book. The user experience is of great importance and therefor information layering, visual layout, and consumer expectations are all considered. All information that is included in both the digital application is broken into sections depending on the function or action that the user …
Daughter Of Nepal, Surbhi Dewan
Daughter Of Nepal, Surbhi Dewan
Theses
Living in exile since the age of 9, Manushi Yami Bhattarai, now 23, is back in the political chaos of Kathmandu, Nepal to carry on the legacy of her parents in the Maoist party. The film DAUGHTER OF NEPAL explores Manushi's childhood years through poignant correspondence with her parents, her politics, and her dream of creating a new Nepal. The filmmaker Surbhi Dewan writes here about her experiences during the making of this documentary film.
Form Perception: An Interactive Guide To The Gestalt Principles, Hend Alawadhi
Form Perception: An Interactive Guide To The Gestalt Principles, Hend Alawadhi
Theses
The term Gestalt literally means "form" in German. In the early 20th century, the Gestalt Principles of Perception were developed by German psychologists from the Berlin School. These principles describe the different ways the human mind organizes visual elements into groups or unified wholes. The definition of Gestalt in relation to these principles is "unified whole." This thesis is an endeavor to examine the five major principles of Gestalt perception through the use of short animations and illustrated examples, presented in a website. It will also allow the user to test the knowledge provided through a short multiple-choice quiz and …
The Internal Expression Of The Phenomenon Of Human Aspiration, Eunsuh Choi
The Internal Expression Of The Phenomenon Of Human Aspiration, Eunsuh Choi
Theses
My thesis investigates the phenomenon of human aspiration in life and was conceived from the new perspective I have about myself and my pursuits in a foreign country. Originally from Korea, I relocated to the United States and during this time asked myself many questions to determine my goal. When I was young, adults would ask me about my future even though I was not yet old enough to think logically about such questions. "What do you want to be?" they would ask. "What is next?" These are common questions in my country. I assume there are many different reasons …
The Image – By Any Means, Richard Minard
The Image – By Any Means, Richard Minard
Theses
Art is inherently a reflection of the human condition. As I am working, my intention is to make images that, at the very least, capture the audience's attention. By adding layers and fracturing the images, I want the audience to see through various visual relationships. These visual relationships can be interpreted as a metaphor of the often hectic and unstable qualities of daily life. As the human figure is my connection to the work, it also serves as the viewer's connection. The blending of media and mixing up of figurative representation with abstraction is my attempt to challenge the viewer …
A Visual Understanding: An Interactive Learning Application, Joanna Ward
A Visual Understanding: An Interactive Learning Application, Joanna Ward
Theses
As a thesis project, A Visual Understanding can be defined as a contextual experiment portraying the relationship between traditional composition techniques and visual communication online. This project focuses on the issue of significance when viewing photography online and the ways in which Computer Graphics Design can solve this problem. The educational application address the problems with the way in which photography is being portrayed by first, creating awareness about this concern and second, educating the online user in attempt to solve this problem. The interactive application developed educates users on traditional composition theories that have proven to be successful means …
Improving Design For Sequential Instructions, Corin Cianfrocco
Improving Design For Sequential Instructions, Corin Cianfrocco
Theses
Developing effective instructions for complex, sequential tasks is a challenging information design problem. The focus of this thesis is on the non-verbal, visual explanations. This thesis attempts to define a set of instructional communication standards necessary to develop highly functional graphic design solutions to complex instructional information. These standards are then applied to free-weight instructions to improve their clarity and usability. Free weights, or dumbbells, are heavy-weight, metal bars that are lifted in repetitive steps to gain or tone muscles through resistance. When attempting to use currently available free-weight instructions, most people are unsure how to interpret them. This can …
Simplifying Complex Information Structures: The Application Of Archiving And Mapping Strategies In The Design Of Prescription Drug Labeling, Sheetal Alreja
Simplifying Complex Information Structures: The Application Of Archiving And Mapping Strategies In The Design Of Prescription Drug Labeling, Sheetal Alreja
Theses
Information Design involves finding meaningful solutions to raw and complex data that is difficult to understand. Archiving and Mapping are approached as means of information design during the course of this thesis study. The process of Archiving involves collection, documentation and organization of data. Traditional Archiving methods are studied along with analyzing organization of large amounts of information in the form of web sites, publications, annual reports and reference books. The approach towards Mapping is not limited to just geographic contexts. Maps can be visualized in the form of an idea, metaphor or process. Graphic Design elements such as color, …
Study On Developing A Potential Way-Finding Map Design Of An Iphone & Ipod Web Application For Rochester Institute Of Technology (Rit) Library, Jeong Kim
Theses
Have you ever wondered how many wall maps are actually used as "maps" rather than as decoration? Have you ever had trouble finding your way around small areas? Have you ever had a hard time finding brochures, even when they're displayed right at the entry or on the first floor of a building? Since the beginning of human civilization, wayfinding systems have been developed as tools to deliver information and assist people seeking routes or specific locations. Updates to new technologies have allowed vast quantities of information of varying quality to become a huge part of our lives. However, signs …
Re:Collection, Gretchen L. Arnold
Re:Collection, Gretchen L. Arnold
Theses
This thesis explores preservation and obsolescence in relation to memory and the family photograph. Through a variety of erasure processes applied to discarded vernacular imagery and projections, the artist manipulated the content, framing and perspective of alleged family memories. The specific techniques utilized include digital erasure, removal by cutting implements, targeted bleaching and the re-photographing of projected Kodachromes into selective fragments. This process facilitated the investigation of the relationship between family photographs, formation of individual memory and the life cycle of family narrative. This work raises questions about the normative sociological factors at play in memory preservation and the constructed …
The State Of Media Education Implementation In Rochester, Ny K-12 Schools, Lydia S. Palmer
The State Of Media Education Implementation In Rochester, Ny K-12 Schools, Lydia S. Palmer
Theses
Through a series of interviews with education professionals in the Rochester, New York, area, this study assessed the status of media education programs in the area's schools. It focused on curricula currently in place in three grade level spans, facilities and resources available to students, and the degree to which public and private/faith-based schools differ in their implementation of media education programs.
Moarabisque: The Essence Of Arabia : A Motion Graphics Piece That Promotes The Diverse Saudi Arabian Arts And Culture, Wail Al Hamid
Moarabisque: The Essence Of Arabia : A Motion Graphics Piece That Promotes The Diverse Saudi Arabian Arts And Culture, Wail Al Hamid
Theses
Moarabisque: The essence of Arabia is an "Arabian custom designed motion graphics series". This Series is inspired by the diverse geography, architecture, arts, and culture of the Arabian Peninsula. These series are merged together as a cohesive motion graphics piece that visually reflects and promotes the varied Arabian culture through arts, architecture, music, and Islamic iconography. The final motion graphics video will introduce a series of visual icons that are of vital importance to religious and cultural values of Muslims; especially the Arabic nation. These icons delineate the characteristics of the Arabian culture; an Islamic civilized culture that emerged from …
The Potential For Misleading Visual Communication On Food Packaging, Terry Ann Hayes
The Potential For Misleading Visual Communication On Food Packaging, Terry Ann Hayes
Theses
Consumers today are becoming more health conscious in light of America's growing obesity epidemic. Because of this, food companies often selectively highlight the healthfulness of their products, while carefully de-emphasizing the unhealthy components. These messages are frequently communicated by the food packaging itself, because packaging is a major influence on a shopper's perception of the food inside. The design of the food package, comprising both the two-dimensional surfaces and overall three-dimensional form, conveys these messages through variables related to color, imagery, typography, language, and shape. This thesis examined both organic and natural food packaging to uncover how healthfulness is communicated …
Anecdotes, James Bellucci
Anecdotes, James Bellucci
Theses
Anecdotes is a set of illustrations derived from Biblical text, scientific discovery and self-created stories. This body of work questions these texts through the temporal nature of the anecdotal storytelling convention. The images, created through the manipulation of three-dimensional materials such as paper, cardboard, string, and fabrics in constructed sets and photographically represented as a two-dimensional images, question the authenticity of the grand narrative. The images explore scientific discoveries along with religious beliefs revealing my reservations, perceptions, and sentiments toward both. In considering my changing knowledge and beliefs from childhood into adulthood, Anecdotes deconstructs these conflicting narratives into a directorial …
Implementing Lean Manufacturing Into Newspaper Production Operations, Marianne Engum
Implementing Lean Manufacturing Into Newspaper Production Operations, Marianne Engum
Theses
The evolution of technology and new media has, over a long period of time, had an influence on the newspaper industry. This development has particularly affected the printed newspaper with a decline in circulation; forcing newspaper printers to be more efficient and to look for methods of increasing profit and reducing costs. Lean Manufacturing strategy, which includes waste elimination, can help the newspaper printers to achieve these goals. Lean Manufacturing has gotten an increased focus in the printing industry. However, the number of newspapers implementing Lean is still minimal. This research has sought to determine the level of knowledge of …
Architecture And Urban Design As Influences On The Communication Of Place And Experience In Graphic Design, Candice Reese
Architecture And Urban Design As Influences On The Communication Of Place And Experience In Graphic Design, Candice Reese
Theses
Most architects and urban designers are challenged to design schemas and structures to create a particular experience and sense of place. It is through the manipulation and design of actual three-dimensional spaces that they are able to achieve this. How then is a three-dimensional experience of a place conveyed in two dimensions? Distilling an actual experience into a graphic solution can be exceptionally challenging, but graphic designers may need to accomplish this for particular clients. Examining the ideologies and methodologies of architecture and urban design may offer new and thoughtful approaches for graphic interpretations of three-dimensional experiences. This thesis first …
Motive And Responsibility As Influences On Graphic Design Outcomes, Jackie Clements
Motive And Responsibility As Influences On Graphic Design Outcomes, Jackie Clements
Theses
In the world of visual communication many message-making strategies are used to convey information to a defined audience. The ways in which these strategies are used can greatly impact the meaning and success of a graphic design solution. Often strong emotion is employed to intentionally influence a defined audience. In addition, the format and context in which facts are presented in a message are also greatly effective. When looking at the potential communication power that solutions can hold, it is important to assess the types of messages being communicated and related ethical responsibilities that accompany them. This thesis study focuses …
Socially Responsible Advertising In The Fashion And Cosmetic Industry : The Female Consumers’ Perspective, Christine Murphy
Socially Responsible Advertising In The Fashion And Cosmetic Industry : The Female Consumers’ Perspective, Christine Murphy
Theses
This study explores the portrayal of women in advertising in the fashion and cosmetic industry. While traditionally, companies have employed the use of highly attractive thin women known as the thin ideal in their advertisements, there have been some moves in the industry towards the use of women of various ages and sizes in an attempt to celebrate female beauty as a whole instead of focusing on the thin ideal. This has been in response to criticisms of the industry as dominant contributors to high levels of negative body images, dissatisfaction, extreme dieting and eating disorders among girls and women. …
Breeding Bettas: An Interactive Study To The Breeding And Caring Of Siamese Fighting Fish, Ali Alquraini
Breeding Bettas: An Interactive Study To The Breeding And Caring Of Siamese Fighting Fish, Ali Alquraini
Theses
Siamese fighting fish also known as “Betta fish” is one of the most well known fresh water fish around the world. Their beautiful colors and long finnage is one of the reasons in which most people are familiar with these fish. Also their unique labyrinth organ that helps this fish to get oxygen from the air made it easy for people to adopt. Over the past five years, I have been adopting Bettas from different countries around the world such as Thailand, Malaysia, Singapore and United States. During this time I have met a lot of Betta lovers which made …
The Visual Analysis Of Heterogeneous Sex Role Interactions: A Content Analysis Of Popular Music Videos, Deanna Niccole Kimbrel
The Visual Analysis Of Heterogeneous Sex Role Interactions: A Content Analysis Of Popular Music Videos, Deanna Niccole Kimbrel
Theses
Hip Hop cultured music videos have raised concern among our nation’s leaders, parents and communities. Since the introduction of music videos in the early 1980s the medium has crossed cultural, regional and ethnic boundaries (Rose, 1994). This medium has been well researched since the 1980s. The focus of this study is Hip Hop cultured music videos from years 1989-2006. The uniqueness of this study is that it focuses on nonverbal sex role interactions in this genre of music videos. This study found many useful trends. For example, men were portrayed as more dominant and/or vertical than women in the sampled …
Spectral Image Utility For Target Detection Applications, Marcus S. Stefanou
Spectral Image Utility For Target Detection Applications, Marcus S. Stefanou
Theses
In a wide range of applications, images convey useful information about scenes. The “utility” of an image is defined with reference to the specific task that an observer seeks to accomplish, and differs from the “fidelity” of the image, which seeks to capture the ability of the image to represent the true nature of the scene. In remote sensing of the earth, various means of characterizing the utility of satellite and airborne imagery have evolved over the years. Recent advances in the imaging modality of spectral imaging have enabled synoptic views of the earth at many finely sampled wavelengths over …
Barriers For Telecommunication Accessibility And Needs Assessment Of Video Relay Services (Vrs): Utilization Of Vrs For The Deaf Community, Minoru Yoshida
Barriers For Telecommunication Accessibility And Needs Assessment Of Video Relay Services (Vrs): Utilization Of Vrs For The Deaf Community, Minoru Yoshida
Theses
Approximately 28 million deaf and hard-of-hearing people reside in the United States, and a majority of them benefit from Telecommunications Relay Services which is mandated by Title IV of the Americans with Disabilities Act (ADA). Title IV of ADA was drafted based on the provision for TTY services. As Video Relay Services emerged in 2002, it surpassed TTY relay services because of its efficiency compared to the traditional TTY relay. However, Video Relay Services is a relatively new relay format, and no legal mandates for VRS technologies have been established. Thus, there is a strong need for a better understanding …
The Influence Of Context On Message-Making And Audience Reception In Graphic Design, Sarah Kirchoff
The Influence Of Context On Message-Making And Audience Reception In Graphic Design, Sarah Kirchoff
Theses
The reception of a graphic design solution is greatly affected by the environment in which it is viewed: the space around it, and how it is approached and accessed. Obviously, the designer cannot control the specific life experiences that shape a viewer's personal response, or how that viewer may be situated in a broader, cultural context. Designers often have at least some degree of control over contextual factors that contribute to the message-making potential of a graphic design solution, as well as the form the solution takes, and how it is presented to an audience. When carefully constructed, content, application, …
In All Directions: An Investigation Of Multidirectional Camera-Centric Rigs In Hypothetical Space, Brendan Bond
In All Directions: An Investigation Of Multidirectional Camera-Centric Rigs In Hypothetical Space, Brendan Bond
Theses
Because the world as we know it is quite often dominated by visual information, most human beings have learned to extract and interpolate data efficiently from what they perceive optically. With the advent of new technologies, however, humans are now presented with challenges of viewing the world in many ways previously deemed conventionally impossible. The ultimate purpose of this thesis is to explore the possibilities of multiple virtual “cameras” placed in hypothetical space (virtual space that mimics actual space, with three dimensional axis of translation) from a single point of origin, their integration in coordinate space, and the possibility of …
Timing Considerations In Visual Communication, Ahmad Eissa Aloumi
Timing Considerations In Visual Communication, Ahmad Eissa Aloumi
Theses
Viewers are surrounded by visual stimuli on a daily basis. These visuals, which may have intriguing and/or exciting qualities, enable designers to propose effective design solutions that could have heightened impact on the viewer. With this in mind, some designers attempt to construct crystal-clear messages that are eye-catching and easily understood, while other designers try to deliver messages enveloped by a planned ambiguity, which offers diverse paths of comprehension. In the end, this intentional ambiguity can eventually guide viewers toward a single understanding. Since ambiguity is an outcome of complex principles related to aesthetic and conceptual decision-making, often it is …
American Sign Language: An Influence On Graphic Design Problem-Solving, Allison Ucci
American Sign Language: An Influence On Graphic Design Problem-Solving, Allison Ucci
Theses
In American Sign Language (ASL), variables of communication such as volume, tone, emotion, and emphasis are represented through the deliberate use of these variables which include: handshape, location of the sign in proximity to the human body, movement, direction, and repetition. ASL imposes strict rules of how and when to use each of these variables. Together, the rules and variables create a language of communication that is of equal value to spoken language. Similarly, these attributes currently exist in graphic design message making. The alternation of one or all variables in design can also result in an entirely new idea. …
Designing For Situations Of Elevated Stress, Minsoo Kim
Designing For Situations Of Elevated Stress, Minsoo Kim
Theses
This graduate thesis project examined the importance of information design in the context of problems where stressful situations can compromise the function of design solutions to communicate messages clearly and effectively.
The Film Title Sequence As An Influence On The Design Of Print Promotion, Rajat Khullar
The Film Title Sequence As An Influence On The Design Of Print Promotion, Rajat Khullar
Theses
Graphic design solutions for promotional purposes pose a special challenge for designers who must not only make certain that the design is conceptually strong and engaging in itself, but also that it is successful in conveying the worth of a product, a brand, an organization or company to a diverse audience. Promotional design is all about presenting its subject in the most attractive manner possible in order to draw viewer attention to that which is being promoted. Such design solutions aim at creating a need or demand for a specific type of goods or services offered by a client. Alternatively …
The Influence Of Street Culture On Brand Identity In Graphic Design, Holly Parshall
The Influence Of Street Culture On Brand Identity In Graphic Design, Holly Parshall
Theses
Problem Statement: This thesis explores the influence of street culture on brand identity in graphic design. Aspects of street culture include skateboarding, hip-hop, rap, punk, and street art. Street art is traditionally thought of as illegal or rebellious mark-making of public property or property that does not belong to the person making marks on it. Street art can also be defined as a means of crafting personal expression through the enhancement or augmentation of a natural or man-made environment. In this study, brand identity is defined as "the controllable and fundamental elements of a company, product, or service brand, such …
Effective Use Of Negative Space In Graphic Design, Dong Hyun Lee
Effective Use Of Negative Space In Graphic Design, Dong Hyun Lee
Theses
This thesis will investigate the potential use of effective negative space to improve the readability of text typography in graphic design. Negative space in two-dimensional design is also referred to as "white space" -- which is void of text or graphics. Negative space is more than just the background of a design. This thesis will demonstrate negative space as an element of design itself and develop a systematic approach to address negative space as it occurs in the following: margins, background, space for the eye to rest, signal that there is a break or end in the communication, variation in …